Full Glass Wine ЁЯН╖ - Neha Kumar
Manage episode 434032988 series 2851196
When Winc, the internet's favorite wine club, filed for bankruptcy, many thought the DTC model was finished. But Neha Kumar saw something goldenтАФtrue brand loyalty. ЁЯТб She acquired WincтАЩs DTC arm and, through the power of scaled assets, transformed it into the lionтАЩs share of Full Glass Wine, a $100M powerhouse with two other brands under its wing. Now, millions of loyal Winc subscribers continue to enjoy the brand they love.
ЁЯН╖ Neha is also the former COO/CFO of Create & Cultivate, a Professor at UCLA, a mentor through the WomenтАЩs Abundance Collective, and a first-generation Indian-American entrepreneur. SheтАЩs redefining what it means to lead in both business and life. ЁЯТктЬи
Tune in to this episode to discover:
ЁЯН╖ The future of DTC wine and where the industry is headed
ЁЯТб NehaтАЩs top tips for entrepreneurial success
ЁЯУИ Exclusive insights into NehaтАЩs innovative marketing strategies
ЁЯЪА How Full Glass Wine is optimizing efficiency and scaling to new heights
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