From building an Automation SaaS to getting acquired by Notion

SaaSBoomi

SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

2+ y ago 43:36

MP3•एपिसोड होम

During his stint as a product manager at 2014, the time when SaaS was booming, Ashok noticed that there’s a high demand for complex workflow automations from customers. This got him to start Automate.io, and they would later go into head on competition with Zapier.

Fast forward, Ashok was getting inbound interests for acquisition left, right and center. But he and his team kept their heads down and kept on building.

But one inbound interests for a partnership got his attention, which eventually got them acquired by Notion.

Tune into this episode to gain insights on how they powered automations at 30,000+ organizations and the A-Z journey of getting acquired by Notion.

Key take aways:

8:11 - Scale of Automate

10:23 - Acquisition opportunity

15:23 - Team expectation management during acquisition

19:16 - Duration for acquisition and competing offers

21:22 - Company structure that smoothened the acquisition

24:34 - Acquisition - Culture Compatibility and Adaptation

26:36 - Navigating specific cultural differences

29:20 - Transition from role as a CEO post acquisition

32:32 - GTM for 1st 100 customers and first 500

36:39 - Pricing models

39:37 - Do’s and Don’ts for acquisition

Happy listening!

58 एपिसोडस

#Tech #Entrepreneur #Business #India #Founders #Investors #SaaSBoomi #Suresh Sambandam #Entrepreneurship #Marketing #Arvind Parthiban #Varun Shoor #Startup #B2B #Communities #SaaS