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CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal
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We are in a Trust Recession

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Manage episode 459520471 series 3546984
CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal
Yousaf Yunes discusses the current challenges in pay-per-click (PPC) advertising, emphasizing the difficulties in achieving conversions despite the rise of AI tools. He introduces the concept of a 'trust recession' in the advertising industry, where clients are often misled by unqualified service providers. Yousaf highlights the importance of building trust through comprehensive service offerings and the need for advertisers to deliver real results rather than just setting up ads. He also touches on the changing landscape of influencer marketing and course selling, suggesting that community engagement is becoming more valuable. takeaways
  • PPC is increasingly challenging due to market saturation.
  • AI tools have not improved conversion rates significantly.
  • The advertising industry is experiencing a trust recession.
  • Many service providers lack the necessary skills to deliver results.
  • Clients often fall victim to misleading advertising promises.
  • Building trust requires delivering on promises and results.
  • Influencer marketing is evolving, with community engagement gaining importance.
  • Comprehensive service offerings can enhance client trust.
  • Advertisers must focus on results, not just ad setup.
  • Trust is essential for long-term client relationships.
Sound Bites
  • "Communities still work well."
  • "You have to earn their trust."
Chapters 00:00 The Challenges of PPC in Today's Market 03:06 Understanding the Trust Recession in Advertising 05:55 The Role of Influencers and Course Selling 09:12 Building Trust Through Comprehensive Services
  continue reading

109 एपिसोडस

Artwork
iconसाझा करें
 
Manage episode 459520471 series 3546984
CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal
Yousaf Yunes discusses the current challenges in pay-per-click (PPC) advertising, emphasizing the difficulties in achieving conversions despite the rise of AI tools. He introduces the concept of a 'trust recession' in the advertising industry, where clients are often misled by unqualified service providers. Yousaf highlights the importance of building trust through comprehensive service offerings and the need for advertisers to deliver real results rather than just setting up ads. He also touches on the changing landscape of influencer marketing and course selling, suggesting that community engagement is becoming more valuable. takeaways
  • PPC is increasingly challenging due to market saturation.
  • AI tools have not improved conversion rates significantly.
  • The advertising industry is experiencing a trust recession.
  • Many service providers lack the necessary skills to deliver results.
  • Clients often fall victim to misleading advertising promises.
  • Building trust requires delivering on promises and results.
  • Influencer marketing is evolving, with community engagement gaining importance.
  • Comprehensive service offerings can enhance client trust.
  • Advertisers must focus on results, not just ad setup.
  • Trust is essential for long-term client relationships.
Sound Bites
  • "Communities still work well."
  • "You have to earn their trust."
Chapters 00:00 The Challenges of PPC in Today's Market 03:06 Understanding the Trust Recession in Advertising 05:55 The Role of Influencers and Course Selling 09:12 Building Trust Through Comprehensive Services
  continue reading

109 एपिसोडस

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