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CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal
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The Media Landscape: A Shift in Power

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Manage episode 459987684 series 3546984
CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal
Yousaf Yunes discusses the shifting landscape of media, contrasting traditional media with new media, particularly in the context of political advertising and digital marketing. He emphasizes the importance of digital platforms like YouTube and podcasts for effective audience engagement and targeting. Yunes critiques the reliance on traditional media, highlighting the inefficiencies and declining effectiveness of television advertising. He also explores the implications of these changes for businesses and marketers, urging them to adapt to the new media environment to remain competitive. takeaways
  • Digital marketing is essential for modern businesses.
  • Traditional media is losing its effectiveness.
  • Engaging content on platforms like YouTube is crucial.
  • Targeting specific audiences can yield better results.
  • The shift to digital is reshaping advertising strategies.
  • Younger audiences prefer digital content over traditional media.
  • Sports viewership is declining due to streaming changes.
  • Creating content is a free opportunity for businesses.
  • Podcasts and social media are powerful marketing tools.
  • Understanding audience behavior is key to successful marketing.
Sound Bites
  • "The blue team spent like two billion."
  • "YouTube is almost like LinkedIn now."
  • "YouTube is huge for B2B marketing."
Chapters 00:00 The Evolution of Media: Traditional vs. New 06:51 The Power of Digital Marketing 12:06 Targeting and Engagement in the Digital Age 18:07 The Future of Media Consumption
  continue reading

109 एपिसोडस

Artwork
iconसाझा करें
 
Manage episode 459987684 series 3546984
CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री CEO and Founder of YRV Dynamics, Yousaf Yunes, CEO, Founder of YRV Dynamics, and Yousaf Yunes या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal
Yousaf Yunes discusses the shifting landscape of media, contrasting traditional media with new media, particularly in the context of political advertising and digital marketing. He emphasizes the importance of digital platforms like YouTube and podcasts for effective audience engagement and targeting. Yunes critiques the reliance on traditional media, highlighting the inefficiencies and declining effectiveness of television advertising. He also explores the implications of these changes for businesses and marketers, urging them to adapt to the new media environment to remain competitive. takeaways
  • Digital marketing is essential for modern businesses.
  • Traditional media is losing its effectiveness.
  • Engaging content on platforms like YouTube is crucial.
  • Targeting specific audiences can yield better results.
  • The shift to digital is reshaping advertising strategies.
  • Younger audiences prefer digital content over traditional media.
  • Sports viewership is declining due to streaming changes.
  • Creating content is a free opportunity for businesses.
  • Podcasts and social media are powerful marketing tools.
  • Understanding audience behavior is key to successful marketing.
Sound Bites
  • "The blue team spent like two billion."
  • "YouTube is almost like LinkedIn now."
  • "YouTube is huge for B2B marketing."
Chapters 00:00 The Evolution of Media: Traditional vs. New 06:51 The Power of Digital Marketing 12:06 Targeting and Engagement in the Digital Age 18:07 The Future of Media Consumption
  continue reading

109 एपिसोडस

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