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PlayAbly Podcast Episode 1: Taylor Swift and the Gamification of Friendship Bracelets
Manage episode 441851760 series 3603400
PlayAbly द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री PlayAbly या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
In our debut episode, we explore the gamified world of Taylor Swift’s Eras Tour TikTok challenge, where fans completed weekly missions to earn friendship bracelets representing different eras of her career. We discuss the campaign's strengths and areas for improvement, from collectible digital rewards to the potential for more impactful incentives, and how gamification transforms passive fans into active participants.
Tune in as we examine how Taylor’s challenge reflects broader trends in marketing and customer engagement. Learn more about gamification at Playably.ai.
Get your first month of PlayAbly free by mentioning this podcast during your free demo.
Get Your First Month of PlayAbly free when you mention this Podcast during your free PlayAbly Demo - learn how gamification can improve your ecommerce shop at www.playably.ai
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