Player FM - Internet Radio Done Right
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planetwnba द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री planetwnba या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Player FM - पॉडकास्ट ऐप
Player FM ऐप के साथ ऑफ़लाइन जाएं!
Player FM ऐप के साथ ऑफ़लाइन जाएं!
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
बाद में चलाएं
बाद में चलाएं
सूचियाँ
पसंद
पसंद28:17
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
054 - Talking About Stalking
Manage episode 461990412 series 3550231
planetwnba द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री planetwnba या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Planet W is back with J, Dan, and the silent guest Kitty Jones, pawing at the cables. We talk Unrivaled, cored players, and of course the weirdo creep that was stalking Caitlin Clark. Join us for some laughs and some good women's basketball chat!
55 एपिसोडस
Manage episode 461990412 series 3550231
planetwnba द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री planetwnba या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Planet W is back with J, Dan, and the silent guest Kitty Jones, pawing at the cables. We talk Unrivaled, cored players, and of course the weirdo creep that was stalking Caitlin Clark. Join us for some laughs and some good women's basketball chat!
55 एपिसोडस
सभी एपिसोड
×P
Planet W - A WNBA Podcast
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J. and Dan are back to discuss free agency and all these amazing trades happening in the WNBA. We sprinkle in a little bit of Unrivaled talk, but we focus on a rapidly changing roster and who is looking great, going into a very different 2025 season.
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Planet W - A WNBA Podcast
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Planet W is back with J, Dan, and the silent guest Kitty Jones, pawing at the cables. We talk Unrivaled, cored players, and of course the weirdo creep that was stalking Caitlin Clark. Join us for some laughs and some good women's basketball chat!
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Planet W - A WNBA Podcast
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Happy New Year from Planet W. Not much news in the way of WNBA, but J. and Dan are still here to attempt to entertain you and tease a new off-season podcast that is completely unrelated to women's basketball.
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Planet W - A WNBA Podcast
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J. and Dan are back for one more podcast for the holiday season. Valkyries are shaping up, Seattle is falling apart, and Caitlin Clark discusses her privileges whether her fans like it or not. This is a great episode and a good one to end the holiday season with. Much love, everyone!
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Planet W - A WNBA Podcast
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Dan and J. are back to discuss draft lottery results, Unrivaled team selections, and Athletes Unlimited. We take some time to give thanks to our listeners and our WBB community. We love you guys and look forward to entertaining you for a very long time.
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Planet W - A WNBA Podcast
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J. and Dan are back for our first WNBA off-season show. Lots of Unrivaled talk, CBA stuff, coach firings, and a big shout out to our friends at Stadium Rant for reaching out for a quote for their latest WNBA article.
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Planet W - A WNBA Podcast
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The New York Liberty are your 2024 WNBA Champions. J and Dan are here to discuss the finals and much more. This is not our final episode. We WILL be back next week and we WILL be talking more women's hoops.
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Planet W - A WNBA Podcast
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We are here to discuss the WNBA Finals, but Dan gives J. some information about sports cards that blows his mind! Hall of Famers, Starting 5, and how much we hate weather changes are also discussed in this episode.
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Planet W - A WNBA Podcast
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J. and Dan are here to discuss the finals and what they are looking forward to the most about next season. We also have some more expansion talk, some off-season plans, and much more WNBA related news.
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Planet W - A WNBA Podcast
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J. and Dan are back to discuss the first round sweep, and the second round drama of the WNBA Playoffs. We talk some fan toxicity, coaching removals, and the Valkyrie expansion draft.
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Planet W - A WNBA Podcast
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Dan and J-Off are back for the first round of the WNBA playoffs. Recorded while watching Fever vs Sun, we bring you an inside (and sometimes distracted) look at all things playoffs.
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Planet W - A WNBA Podcast
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J. and Dan are back for a special episode. We are giving out our Planet W Awards! All the typical categories are here, but who takes home "Coolest to the Fans" or "Fans of the Year"? Tune it to find out!
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Planet W - A WNBA Podcast
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J. and Dan have a bone to pick with a certain team's road fans and we are here to entertain you with our complaints. It's been a season of rookie records, quality basketball, and toxic fandom. Join us as we discuss.
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Planet W - A WNBA Podcast
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Finally! We are back with a new Planet W. We discuss the elusive 8th playoff spot, lots of news from around the league, and how we decided to bring you an extra long episode to make up for our absence.
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Planet W - A WNBA Podcast
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It's the second half of the season and J. and Dan couldn't be more excited to be going to live games again. Join us as we discuss The Fever, some broken records, and a nice Angel Reese endorsement deal.
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Planet W - A WNBA Podcast
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J. and Dan are fired up for Unrivaled and want to talk about it! We also have some Olympics wrap-up talk, Dearica Hamby has allies in us, and J. randomly brings up ghosts and when they were invented. It gets weird toward the end.
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Planet W - A WNBA Podcast
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J. and Dan are back to finally finish up Olympics talk. Who will win Women's Silver and Bronze in Basketball? Why didn't USA win Gold in 3x3? When will we finally lock in our interview with Ty Harris? We answer all these questions and also talk about pro wrestling, for whatever reason.
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Planet W - A WNBA Podcast
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J. and Dan are watching some Olympic games and are loving way more than just the basketball. Join us for all kinds of random chat from all across the Olympic spectrum and you can even listen to Dan break down WNBA sports betting.
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Planet W - A WNBA Podcast
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J. and Dan are back to discuss Olympics and very little else. Celine Dion and Gojira owned the Opening Ceremonies, Team USA is primed for Gold, and China falls apart against Spain. We also tease our first player interview and discuss a Battle of the Sexualities for next year's All-Stars. Also, we go off on video games a little bit longer than we should have. Good episode so. Bet on that.…
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Planet W - A WNBA Podcast
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Planet W is leaving All-Star weekend in our rearview and there is a lot to unpack. J wants to borrow money from Allisha Gray. Arike Ogunbowale is a beast. Sophie Cunningham has foul mouth, and we have the audio to prove it. See you next week in Planet W's Olympic Village.
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Planet W - A WNBA Podcast
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The Three Point Contest is in 2 days, WNBA! Who's in it?!?! Who is doing the skills challenge? Why are we so in the dark on All Star Weekend? J and Dan are here to discuss this, a major trade, and more.
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Planet W - A WNBA Podcast
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Planet W is coming to you on the road this week, in J's special Mini Cooper space ship. Audio quality is not the best for this one. A lot of background noise, but we discuss the game experience, meeting a cool family from Alabama, and play game sounds from Jade Melbourne, Em Engstler, and Aaliyah Edwards.…
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Planet W - A WNBA Podcast
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Planet W is back with J. and Dan discussing the horrible timing of a few recent cuts, records being broken, our live Liberty experience, and some more all-star chat.
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Planet W - A WNBA Podcast
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J. and Dan are back to talk All-Star voting, teams on the rise, and introduce our All-Star raffle. Be sure to follow the Planet WNBA - A Planet W Fan Group page on Facebook to get your spot in the Jonquel Jones autographed jersey raffle.
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Planet W - A WNBA Podcast
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Planet W is back for some mid-week randomness. Losers don't talk for Game Sounds. Valkyries might be contenders next year. BG farts a lot and we discuss old school teams we would like to revive. Enjoy the rest of your week!
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Planet W - A WNBA Podcast
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It's been too long and Dan and J are back! We are talking rivalries, Cam Brink out for the season, and some personal game experiences from the last week. We almost fought a Chicago trainer, T-Spoon thinks J is a jerk, and Aerial Powers addressed why she snubbed him for the headband. This episode is a good one.…
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Planet W - A WNBA Podcast
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We have plenty to discuss this week. Mystics are on again, off again with Slim. We were wrong about the Commissioner's Cup. All-Star voting has started. Do post-season award even matter? Plus, we have Game Sounds from Caitlin Clark. We announce our Pride Prize winner and discuss the weird backlash of the WNBA's ever-present social justice.…
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Planet W - A WNBA Podcast
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A week of controversies off the court and J and Dan are here to talk about it. Game sounds asks the question "How old is Skyler Diggins-Smith's... what?!?". What should the Washington Mystics do? The Olympic team has been announced and the rest of the world is in trouble. Also, we discuss an inevitable Seattle Storm and New York Liberty Commissioner's Cup Championship. This episode is a good one!…
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Planet W - A WNBA Podcast
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Planet W is back to discuss the beginning of the Commissioner's Cup. J yells at Dan for being on his phone, we discuss Unrivaled, play some Game Sounds from Nneka Ogwumike, talk WNBA villains, and address backlash of being men doing a WNBA podcast.
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Planet W - A WNBA Podcast
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J. and Dan are back to discuss the physicality of the W and all the glory surrounding it. Why we should NOT take the physical play away, future champions, and the cringiest song of all time are also discussed. We announce our Fever Prize Pack winner, and we are joined by Nika Muhl and Ezi Magbegor for Game Sounds.…
प्लेयर एफएम में आपका स्वागत है!
प्लेयर एफएम वेब को स्कैन कर रहा है उच्च गुणवत्ता वाले पॉडकास्ट आप के आनंद लेंने के लिए अभी। यह सबसे अच्छा पॉडकास्ट एप्प है और यह Android, iPhone और वेब पर काम करता है। उपकरणों में सदस्यता को सिंक करने के लिए साइनअप करें।