Transforming Pharma Marketing with AI: A Deep Dive with Ganesh Chakkarwar

Pharma Marketing Playbook: Data, GenAI, and Beyond

What if artificial intelligence could revolutionize the way we market and treat health conditions? Join us as we welcome Ganesh Chakkarwar takes us on a fascinating journey from the early days of transitioning from physical to digital processes, right up to his current focus on incorporating AI into pharma marketing. Sparked by a capstone project on AI-enabled early breast cancer detection, Ganesh's passion for AI shines through as he explains :

• how AI is transforming customer engagement and sales efforts
• enhancing patient interactions through AI chatbots
• crucial role of high-quality data in training AI models
• types of data necessary for effective pharma marketing
• groundbreaking advancements in AI within the field of oncology
• how machine learning and data analytics can uncover hidden insights
• enhancing personalized marketing and disease diagnosis

This episode offers a comprehensive look at the transformative power of AI in making healthcare more accessible and efficient, providing invaluable knowledge for both industry professionals and curious listeners alike. So listen in…

Grab your playbook PDF at : https://multipliersolutions.com/podcast/episode4

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Pharma Marketing Playbook Podcast is brought to you by Multiplier AI, a leading force in the Healthcare industry providing data and Gen AI driven pharma and physician marketing to global brands.

Know more about us at: https://multipliersolutions.com/

About the guest:

Ganesh Chakkarwar is a seasoned professional with over 14 years of experience in Pharma Sales & Marketing. He has a strong background in Hemato-Oncology Brand Management, successfully launching and managing top brands like RituxiRel, TrastuRel, and DenosuRel. Ganesh is passionate about AI in healthcare and digital health, enhancing his expertise with a sabbatical at Jio Institute, where he completed a capstone project on AI-powered breast cancer screening. He also expanded his global perspective through a study module at Nanyang Technology University. Currently, Ganesh leads marketing projects, focusing on digital initiatives, corporate branding, market research, and sales force effectiveness.

Linkedin: https://www.linkedin.com/in/ganesh-chakkarwar-508144129/

About the host:

Saumya Prakash is the Co-Founder of Mutiplier AI coming in with a remarkable track record in the healthcare sector. She is a seasoned entrepreneur and tech expert with a profound understanding of AI and IT Software. She holds an MBA from SP Jain Institute of Management and a B. Tech in Computer Science from BITS Pilani, where she achieved the distinction of a National Level Gold Medallist.

Contact her at: https://www.linkedin.com/in/saumya-multiplierai