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#25 - Creative and Emerging Reporting Techniques (with Maria Twigge of FlexMR)
Manage episode 336506079 series 3377566
As the volume of available data sources increases and business decision making becomes ever-more distributed, how do you capture stakeholder attention and ensure insight has a seat at the table? That’s the question we explore whilst investigating new, emerging and creative reporting techniques.
Joining us on the journey is Maria Twigge, Research Director at FlexMR. Over the course of the ten minute episode, we’ll touch on the importance of creativity and innovation in presenting market research results, the skills insight professionals need to take advantage of new ideas and what the future of insight reporting might look like.
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Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)
Featuring: Maria Twigge, Research Director @ FlexMR (Livwithme)
For more info on FlexMR, visit www.flexmr.net
59 एपिसोडस
Manage episode 336506079 series 3377566
As the volume of available data sources increases and business decision making becomes ever-more distributed, how do you capture stakeholder attention and ensure insight has a seat at the table? That’s the question we explore whilst investigating new, emerging and creative reporting techniques.
Joining us on the journey is Maria Twigge, Research Director at FlexMR. Over the course of the ten minute episode, we’ll touch on the importance of creativity and innovation in presenting market research results, the skills insight professionals need to take advantage of new ideas and what the future of insight reporting might look like.
---
Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)
Featuring: Maria Twigge, Research Director @ FlexMR (Livwithme)
For more info on FlexMR, visit www.flexmr.net
59 एपिसोडस
सभी एपिसोड
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1 #56 - Building a Culture of Customer Curiosity 23:42
1 #55 - A Clientside Evaluation of AI in Market Research 28:47
1 #54 - Marketing Communications for Research and Insight 25:49
1 #53 - Managing Stakeholder Expectations & Valuing Insight 23:28
1 #52 - Overcoming the Commercial Challenges of Research 29:26
1 #51 - What It Takes to Become a Future Insights Leader 24:43
1 #50 – A Filmmaker's Guide to Telling Impactful Stories 25:45
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1 #48 - Building Insight Teams for Transformative Change 26:19
1 #47 - Generative AI and the Future of ResTech 33:36
1 #46 - How Researchers Become Decision Consultants 26:47
1 #45 - Customer Salience: How Insight Achieves a Seat at Many Tables 23:38
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