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Mr. Biz® Explores the Business Side of Summer Olympics
Manage episode 431949899 series 3299978
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Mr. Biz® Explores the Business Side of Summer Olympics
Welcome to another enlightening episode of Mr. Biz Radio, hosted by the ever-insightful Ken 'Mr. Biz' Wentworth. In this solo episode, Ken delves into the captivating world of the Summer Olympics, discussing its history, economic impacts, marketing strategies, and much more. Designed to be both topical and informative, this episode offers a unique blend of entertainment and education.
Ken kicks off by exploring the history of the Summer Olympics, the economic implications for host cities, and the staggering costs and benefits involved in hosting the games. From infrastructure expenses to long-term tourism impacts, Ken provides a fascinating analysis backed by real-world numbers. He then transitions to the marketing aspect, offering an intriguing look into what it takes to become a global sponsor and sharing a compelling story of brand rivalry between Nike and Adidas during the 2012 London Olympics.
Enjoyed this deep dive into the business side of the Summer Olympics? Make sure to subscribe and tune in to Mr. Biz Radio for more insightful episodes as Ken Wentworth & his esteemed guests continue to break down complex business and economic topics into digestible, actionable insights.
Stay tuned for more!
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