Episode 17: Designing Your Audience for Mobile Games with Richard Bartle

Mobile Games Playbook

We are a bit starstruck in this episode of The Movile GameDev Playbook, with guest Richard Bartle! Listen in to learn more about best practices for audience design, taxonomies of players and how they can help developers design better, more engaging mobile games.
Richard joins the podcast to discuss his impressive career, including how he created the Multi-User Dungeon - or simply MUDs - the forebearer of the multiplayer online role-playing genre and how he developed the Bartle Taxonomy Player Types.
Head of Analytics at GameRefinery by Vungle, Joel Julkunen, also joins the conversation to discuss the influence Bartle's player types have had on GameRefinery's own taxonomy and the subtle difference between mobile and MMORPG players.
You can now find The Mobile GameDev Playbook on video and all the usual podcast platforms.
Thanks for listening!