Respect your customers! Privacy in marketing with Siobhan Solberg
Manage episode 400077868 series 3466622
"Your [marketers] were so preoccupied with whether or not they could [track customers across the web], they didn't stop to think if they should." - Jeff Goldblum / Ian Malcolm, Jurassic Park With all the FUD (fear, uncertainty and doubt) and blatant misinformation being spread lately around the so-called "cookieless future" or "cookiepocalypse," 🤮 we needed to set the record straight. Find out why Siobhan Solberg insists that marketers respect their customers, and that it actually benefits them to care about their privacy.
Links from the show:
29 एपिसोडस