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TikTok: Optimising the Power of Creative, Creators, and Community with Gisela Benini, Genie Goals
Manage episode 435297156 series 3270990
Gisela Benini is a specialist in digital marketing, social media and eCommerce, and is one of the team at award-winning agency Genie Goals.
In this episode, we discuss:
- Gisela’s 3 Cs for TikTok success
- What you need to know about ad length
- Tracking performance with custom metrics
Dive in:
[05:02] Focus on authentic, attention-grabbing TikTok creatives.
[06:33] Grab attention, retain interest, end with action.
[10:21] TikTok offers unique advertising and creative tools.
[14:32] TikTok offers TTCX for ad creatives.
[17:29] Understand audience, create community, advertise product effectively.
[19:56] Ad length based on age range.
[27:41] Insider Tips from Gisela!
Find the notes here: https://keepopt.com/218
Discover Social Snowball >> https://keepopt.com/snowball
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
231 एपिसोडस
Manage episode 435297156 series 3270990
Gisela Benini is a specialist in digital marketing, social media and eCommerce, and is one of the team at award-winning agency Genie Goals.
In this episode, we discuss:
- Gisela’s 3 Cs for TikTok success
- What you need to know about ad length
- Tracking performance with custom metrics
Dive in:
[05:02] Focus on authentic, attention-grabbing TikTok creatives.
[06:33] Grab attention, retain interest, end with action.
[10:21] TikTok offers unique advertising and creative tools.
[14:32] TikTok offers TTCX for ad creatives.
[17:29] Understand audience, create community, advertise product effectively.
[19:56] Ad length based on age range.
[27:41] Insider Tips from Gisela!
Find the notes here: https://keepopt.com/218
Discover Social Snowball >> https://keepopt.com/snowball
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
231 एपिसोडस
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