229: Marketing Through Connections with Amanda Gascoigne

Her Empire Builder Show with Tina Tower

Ever wondered how to make the old-school accounting industry feel fresh and exciting? Well, I've got a treat for you in this podcast episode! I had a fantastic chat with Amanda Gascoigne, a chartered accountant and the brain behind The Balanced Firm. Amanda shares her unique approach to shaking things up in accounting. She shared her journey of taking her accounting practice online, and what really caught my attention was her focus on building genuine relationships and connections with clients instead of just relying on social media and ads. But it wasn't all about business. Amanda emphasized the importance of finding joy and balance in what you do. And, she also shares her experience inside Her Empire Builder and the incredible benefits of being part of such a supportive community. In a nutshell, Amanda's story is a burst of fresh air in the world of accounting, proving that mixing tradition with innovation can lead to something truly extraordinary.

Find Amanda at thebalancedfirm.com and join us inside Her Empire Builder at herempirebuilder.com