Happy at Work | Celeste Sirin on Employer Brand Management: African Perspectives

Happy at Work

Send us a text

Join us on "Happy at Work" as we welcome Celeste Sirin, an expert in employer branding, to discuss the critical topic of "Employer Brand Management: Current Situation and Perspective. Vision from Africa." In this insightful episode, we delve into the nuances of building and managing an employer brand in today's competitive landscape, with a special focus on trends and practices within the African market.

🔹 Timecodes:01:00 introduction

04:40 Specific of the labor market in Africa08:10 Graduate recruitment in Africa

10:30 How companies decide the problem of skill gap

13:10 Current situation with employer branding in Africa

16:25 Future of employer branding

20:25 Comparing local and global companies in Africa

24:10 Investment in traing and development of employees

24:40 EVP: what is more important for Africa

31:30 Corporate culture in Africa

34:35 Most popular channels for EB promotion and recruitment

37:10 Three main tips for HRD who want to work in Africa

🎧 Tune in now to gain valuable insights from Celeste Sirin on how to effectively manage your employer brand and stay ahead in the dynamic African market. Whether you're an HR professional, a business leader, or someone interested in the latest trends in HR, this episode is packed with actionable advice and forward-thinking strategies.

Don't forget to like, subscribe, and hit the bell icon to stay updated on all our latest content. Share your thoughts and questions in the comments below!

#EmployerBrandManagement #HRtrendsAfrica #CelesteSirin #HappyAtWork #EmployerBranding