100. Marketing for Manufacturers: How to Get Everyone in Your Market to Recognize You | Nicole Koharik

Growth Marketers - Digital Marketing Experts

OneIMS द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री OneIMS या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

2y ago 38:51

MP3•एपिसोड होम

Welcome to another episode of the Growth Marketers Podcast!

Many manufacturers we work with struggle to break into the Healthcare space. Our today’s guest will explain us how to make it possible.

Meet Nicole Koharik - B2B Marketing Leader and Communications Expert currently working as a Senior Director of Enterprise Marketing and Corporate Communication at PartsSource.

PartsSource is a 20 year old Healthcare technology company that serves over 5000 Healthcare providers and 6000 suppliers, including all major OEMs around the United States.

A couple of points we discuss:

- How to organize effective internal communication;

- How to manage your brand as an industrial manufacturer;

- How to develop and execute a successful content marketing strategy as a B2B organization;

- How to distribute your marketing resources effectively;

- How to measure success, what KPIs to track, and much more.

Tune in!

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