#11 Challenges, Growth & Exit Strategies of Digital Agencies with Agency Coach & Consultant Janusz Stabik

Fixing the Game Podcast by Luke

I met Janusz Stabik, the founder of gyda.co a year ago when we seeked out some coaching for our agency business. Janusz and his team have tons of insights to various agencies of different sizes and profiles. I'm discussing with him the typical challenges of the agency business, including exit strategies, mental health of founders, profitability and much more.

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1. #11 Challenges, Growth & Exit Strategies of Digital Agencies with Agency Coach & Consultant Janusz Stabik (00:00:00)

2. Common challenges of digital agencies (00:01:48)

3. Growth strategies for agencies (00:04:20)

4. Scalability of digital agency operations (00:05:07)

5. How to approach scaling of an existing agency (00:07:22)

6. Typical KPIs and benchmarks for profitability of different type of agencies (00:09:06)

7. Overservicing - how to stay profitable on demanding accounts (00:11:22)

8. Setting up a new agency - how to start and is it recommended? (00:13:50)

9. Agency positioning to stand out (00:15:03)

10. Dominating a niche market (00:16:50)

11. Our early days at what. when we were taking on all clients & saying No (00:17:51)

12. The importance of personal branding of the agency owner in differentiation and growth (00:19:48)

13. Lifetime and growth stages of a typical agency (00:21:27)

14. Exiting or selling agency (00:24:36)

15. Staying relevant and modern as agency (00:26:18)

16. An expensive hobby business? (00:27:56)

17. Agency valuation standards (00:30:18)

18. Experience in buying agencies (00:32:45)

19. Prerequisites of agency turnaround of a stagnating agency business (00:33:45)

20. Stressors for agency owners and partners (00:35:40)

21. Asking for help and agency coaching (00:37:13)

22. Common myth about agency business that isn't truth (00:38:03)