FTC Episode 272: Carrot vs. Stick – What’s Driving the Future of How We Farm?

Farming the Countryside with Andrew McCrea

In 1980 about 6% of food was exported. In 2020 about 30% of all food grown was exported by countries. Fifteen countries account for 80% of all food exports. Jason Clay helps us make sense of these trends and what that means for farmers moving forward. Will there be “carrots” to reward certain growing practices or will “sticks” enter the marketplace that force change? It’s an engaging conversation that will make you think about the future of how we farm.

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