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How brands can learn from the Saka x Nando's collaboration - Campaign Crunch
Manage episode 427994606 series 3484829
Prohibition PR द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Prohibition PR या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
What happens when a passionate footballer teams up with a beloved restaurant chain? Find out as we welcome our newest team member, Caitlin Wharmby, to discuss the sizzling Nando's and Bukayo Saka sauce campaign. We explore how Saka’s genuine affection for Nando's turned into a mouth-watering collaboration, placing him in the spotlight as the "head chef" in their latest marketing video, "Yes, Chef."
We break down what makes this campaign a standout success, from Saka’s personal connection to the brand to the eye-catching artwork that has everyone talking. Caitlin and Chris review the campaign's video, appreciating its engaging content and visual creativity. By blending the appeal of a popular footballer with a favourite restaurant, Nando's managed to create an authentic and relatable promotion that resonates with fans and food lovers alike. Tune in to understand the dynamics of celebrity partnerships and what makes them click in the world of marketing!
Curious if your content strategy is ready to crush it in 2025? Let’s find out together! Book a free 15-min discovery call with Chris to get tailored insights that can skyrocket your brand’s growth. Ready to take the leap?
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