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SEO as a Connector: My Number 1 Piece of Advice for Keyword Research
Manage episode 360375167 series 3351846
Nina Gibson द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Nina Gibson या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
We often focus so much on the technical side of SEO keywords and research that we forget that SEO is actually a connector. It is the bridge between users looking for a need and how we can fulfill that need. Your content needs to be meeting your user’s needs and expectations.
If there is nothing else you do for your SEO strategy, this is the one piece of advice that will serve you in your business and help you win at SEO.
In this episode:
- SEO keywords as a connector
- Meeting your user at the stage of their journey they’re currently at
- The different user intent of content; informational, commercial, navigational, transactional
- Keyword research specifically for user intent
Elevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.
Resources & Links
FREE DOWNLOAD: simple, straightforward, actionable SEO tips you can start implementing today. Grab your SEO checklist at ninagibson.co/freebie
Connect with Nina
Nina Gibson is a holistic SEO coach, search maven and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO.
Instagram: @ninagibsonco
Website: ninagibson.co
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