Artwork

DTC Newsletter and Podcast and DTC Newsletter द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री DTC Newsletter and Podcast and DTC Newsletter या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal
Player FM - पॉडकास्ट ऐप
Player FM ऐप के साथ ऑफ़लाइन जाएं!

Ep 430: Frost Buddy's Brock Mammoser on $30M in Year Four and The TikTok to Meta Creative Pipeline That's Fueled It

40:39
 
साझा करें
 

Manage episode 433814490 series 2899866
DTC Newsletter and Podcast and DTC Newsletter द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री DTC Newsletter and Podcast and DTC Newsletter या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Hello and welcome to the DTC Podcast! Today, we have Brock Mammoser, co-founder of Frost Buddy, the innovative drinkware brand that’s taken the market by storm. Frost Buddy's rapid rise to success, fueled by the Universal Can Cooler, showcases their knack for identifying and solving real consumer problems. In this episode, Brock shares the pivotal strategies that helped Frost Buddy scale from a startup to a projected $30 million in sales.

Catch Brock at C-Suite Mastermind in September https://events.directtoconsumer.co

Key Insights:

$30M Sales Milestone: How Frost Buddy achieved this impressive figure in just a few years.

TikTok Strategy: Learn how Frost Buddy uses TikTok for both organic and paid media to drive sales and brand awareness, sometimes surpassing Meta in effectiveness.

Product Innovation: Discover the story behind the Universal Can Cooler and how it addressed a gap in the market.

Scaling Challenges: Understand the hurdles of maintaining profitability during rapid growth and the solutions Brock implemented.

Why Listen?

Practical TikTok Insights: Gain actionable tips on leveraging TikTok for business growth.

Product Development: Hear about the journey from idea to a $30M product that resonated with consumers.

Business Strategy: Learn from Frost Buddy's approach to scaling while keeping operations lean and efficient.

Timestamps:

00:00 - Introduction: World's First Universal Can Cooler

02:00 - The Birth of Frost Buddy: From Slim Can Coolers to Universal Fit

06:00 - Media Buying Strategies: The Power of Video and TikTok

10:00 - The Role of TikTok in Frost Buddy's Success

14:00 - Operating the Business: Challenges and Turning Points

18:00 - Expansion Plans: Big Box Retail and International Markets

22:00 - Insights on Amazon Sales and Profitability

26:00 - Building a Brand and Customer Loyalty

30:00 - Future Vision: New Products and Scaling Strategies

34:00 - The Importance of Profitability Over Top-Line Revenue

38:00 - Closing Thoughts: Upcoming C-Suite Mastermind Event

Hashtags:

#FrostBuddy #CanCooler #DTCpodcast #BrockMammoser #Entrepreneurship #TikTokMarketing #Ecommerce #StartupSuccess #BusinessGrowth #AmazonSales #Profitability #BrandBuilding #UniversalCanCooler #ProductInnovation #CSuiteMastermind

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Advertise on DTC - https://dtcnews.link/advertise

Work with Pilothouse - https://dtcnews.link/pilothouse

Follow us on Instagram & Twitter - @dtcnewsletter

Watch this interview on YouTube - https://dtcnews.link/video

  continue reading

537 एपिसोडस

Artwork
iconसाझा करें
 
Manage episode 433814490 series 2899866
DTC Newsletter and Podcast and DTC Newsletter द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री DTC Newsletter and Podcast and DTC Newsletter या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Hello and welcome to the DTC Podcast! Today, we have Brock Mammoser, co-founder of Frost Buddy, the innovative drinkware brand that’s taken the market by storm. Frost Buddy's rapid rise to success, fueled by the Universal Can Cooler, showcases their knack for identifying and solving real consumer problems. In this episode, Brock shares the pivotal strategies that helped Frost Buddy scale from a startup to a projected $30 million in sales.

Catch Brock at C-Suite Mastermind in September https://events.directtoconsumer.co

Key Insights:

$30M Sales Milestone: How Frost Buddy achieved this impressive figure in just a few years.

TikTok Strategy: Learn how Frost Buddy uses TikTok for both organic and paid media to drive sales and brand awareness, sometimes surpassing Meta in effectiveness.

Product Innovation: Discover the story behind the Universal Can Cooler and how it addressed a gap in the market.

Scaling Challenges: Understand the hurdles of maintaining profitability during rapid growth and the solutions Brock implemented.

Why Listen?

Practical TikTok Insights: Gain actionable tips on leveraging TikTok for business growth.

Product Development: Hear about the journey from idea to a $30M product that resonated with consumers.

Business Strategy: Learn from Frost Buddy's approach to scaling while keeping operations lean and efficient.

Timestamps:

00:00 - Introduction: World's First Universal Can Cooler

02:00 - The Birth of Frost Buddy: From Slim Can Coolers to Universal Fit

06:00 - Media Buying Strategies: The Power of Video and TikTok

10:00 - The Role of TikTok in Frost Buddy's Success

14:00 - Operating the Business: Challenges and Turning Points

18:00 - Expansion Plans: Big Box Retail and International Markets

22:00 - Insights on Amazon Sales and Profitability

26:00 - Building a Brand and Customer Loyalty

30:00 - Future Vision: New Products and Scaling Strategies

34:00 - The Importance of Profitability Over Top-Line Revenue

38:00 - Closing Thoughts: Upcoming C-Suite Mastermind Event

Hashtags:

#FrostBuddy #CanCooler #DTCpodcast #BrockMammoser #Entrepreneurship #TikTokMarketing #Ecommerce #StartupSuccess #BusinessGrowth #AmazonSales #Profitability #BrandBuilding #UniversalCanCooler #ProductInnovation #CSuiteMastermind

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Advertise on DTC - https://dtcnews.link/advertise

Work with Pilothouse - https://dtcnews.link/pilothouse

Follow us on Instagram & Twitter - @dtcnewsletter

Watch this interview on YouTube - https://dtcnews.link/video

  continue reading

537 एपिसोडस

सभी एपिसोड

×
 
Loading …

प्लेयर एफएम में आपका स्वागत है!

प्लेयर एफएम वेब को स्कैन कर रहा है उच्च गुणवत्ता वाले पॉडकास्ट आप के आनंद लेंने के लिए अभी। यह सबसे अच्छा पॉडकास्ट एप्प है और यह Android, iPhone और वेब पर काम करता है। उपकरणों में सदस्यता को सिंक करने के लिए साइनअप करें।

 

त्वरित संदर्भ मार्गदर्शिका