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Welcome to the "Monetize Everything" Era of Content
Manage episode 454125566 series 2638414
Josh and Lauren are back to regale us with tales of Thanksgiving and Black Friday (including one creator who made serious bank!) before diving into the headlines du jour. Up first: judging from TikTok Shop and a new beta on Facebook... are we about to enter the "monetize everything" era of content? Then, Cameo cozying up to creators and the Beast Games PR push begins.
Here are the main topics we covered this week:
- A creator earned $2 million during one single Black Friday livestream on TikTok - Tubefilter
- Has "micro-creator monetization" come to Facebook? - Tubefilter
- Cameo welcomes over 31,000 self-enrolled creators with CameoX | Marketing Dive
- Amazon's 'Beast Games' PR sweep brings Jimmy Donaldson to Roblox, chart-topping podcasts - Tubefilter
Also, platforms are beginning to unleash their year-end reviews. Have you checked out your Spotify Wrapped? Well, now they have one for creators.
And YouTube, of course, has its own wrap-up. (Pour one out for Rewind.)
Creator Upload Socials:
237 एपिसोडस
Manage episode 454125566 series 2638414
Josh and Lauren are back to regale us with tales of Thanksgiving and Black Friday (including one creator who made serious bank!) before diving into the headlines du jour. Up first: judging from TikTok Shop and a new beta on Facebook... are we about to enter the "monetize everything" era of content? Then, Cameo cozying up to creators and the Beast Games PR push begins.
Here are the main topics we covered this week:
- A creator earned $2 million during one single Black Friday livestream on TikTok - Tubefilter
- Has "micro-creator monetization" come to Facebook? - Tubefilter
- Cameo welcomes over 31,000 self-enrolled creators with CameoX | Marketing Dive
- Amazon's 'Beast Games' PR sweep brings Jimmy Donaldson to Roblox, chart-topping podcasts - Tubefilter
Also, platforms are beginning to unleash their year-end reviews. Have you checked out your Spotify Wrapped? Well, now they have one for creators.
And YouTube, of course, has its own wrap-up. (Pour one out for Rewind.)
Creator Upload Socials:
237 एपिसोडस
सभी एपिसोड
×![Creator Upload podcast artwork](/static/images/64pixel.png)
1 YouTube 20 Years Later, feat. Jamie Gutfreund 41:16
![Creator Upload podcast artwork](/static/images/64pixel.png)
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 Meta's Creator War Chest, NFL Access for Legends, and Trump Creator Credentials 28:51
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 TikTok Gets a Lifeline, feat. Kaya Yurieff 39:57
![Creator Upload podcast artwork](/static/images/64pixel.png)
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 Meta Rolls Back Fact Checking and David Dobrik Returns, feat. Adam Conner 33:35
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 Socials Go Supreme, Creators Consent, and our 2025 Creator Economy Predictions 34:46
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 TikTok Ban Upheld, but the Reel Trial is on Instagram 26:20
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 Welcome to the "Monetize Everything" Era of Content 22:58
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 Generative AI Gains New Footing in the Creator Economy 30:43
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 Meet the New CEO of Dude Perfect! Andrew Yaffe Joins 34:43
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 How Trump Being Elected President Impacts the Creator Economy, feat. Kaya Yurieff and Sam Gutelle 31:54
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 YouTube Earns, Instagram Erodes, and the Mafiathon Pulls Us Back In 32:16
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 The Future of Social Commerce and Live Shopping, feat. Max Benator, Co-Founder & CEO of Orca 39:57
![Creator Upload podcast artwork](/static/images/64pixel.png)
1 YouTube Updates, Founders Beef, and Messi Sues, feat. Miles Sellyn from Course Studio 30:50
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