How Sian Flowers Aims to Create a Low-Carbon Rose

Climate Rising

Harvard Business School, Harvard Business School Business, and Environment Initiative द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Harvard Business School, Harvard Business School Business, and Environment Initiative या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

1y ago 25:19

MP3•एपिसोड होम

This bonus episode of Climate Rising features Harvard Business Review’s Cold Cast podcast with Brian Kenny interviewing HBS professors Willy Shih and Mike Toffel about their teaching case about Kenya-based Sian Flowers. They discuss the company’s efforts to create a “low-carbon rose” by shipping them to their clients around the world by sea instead of by air without eroding their quality, and the effects this has on its production process.

For transcripts and other resources, visit climaterising.org

Guest/Host:

● Brian Kenny, Chief Marketing and Communications Officer, Harvard Business School and host of Cold Call

● Willy Shih, Robert and Jane Cizik Professor of Management Practice in Business Administration

● Mike Toffel, Senator John Heinz Professor of Environmental Management

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#MBA #Business #Harvard Business School #Environment Initiative #Climatechange #Globalwarming #Science #Natural Sciences #HBS