The Dark Side of Copywriting

B2B Marketing & Copywriting

Linda Melone द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Linda Melone या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

3M ago 14:44

MP3•एपिसोड होम

Misleading ads, manipulative persuasion tactics, and other less-than-ethical copywriting practices may lead to quick sales, but they come at a high cost. In this episode, I talk about deceptive marketing strategies and the long-term damage they inflict on your brand. Even calls to action (CTAs) can turn against you when used this one way. Integrity is everything whether you're growing a B2B business or personal brand. Check out the episode on YouTube to follow along with visuals.

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Time stamps:

The Dark Side of Copywriting (00:01:06)

Misuse of Copywriting (00:02:24)

Clickbait and Misleading Statistics (00:03:32)

Phony Social Proof and Exaggeration (00:05:42)

False Scarcity and Unsubscribe Buttons (00:10:07)

Ethical Considerations in Health and Fitness Copywriting (00:12:32)

125 एपिसोडस

#Entrepreneur #Business #Marketing #Linda Melone