Player FM - Internet Radio Done Right
Checked 2+ y ago
जोड़े गए seven सालो पहले
B-Minus Parents द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री B-Minus Parents या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Player FM - पॉडकास्ट ऐप
Player FM ऐप के साथ ऑफ़लाइन जाएं!
Player FM ऐप के साथ ऑफ़लाइन जाएं!
पॉडकास्ट सुनने लायक
प्रायोजित
T
The Agile Brand with Greg Kihlström®
![The Agile Brand with Greg Kihlström® podcast artwork](https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/32.jpg 32w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/64.jpg 64w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/128.jpg 128w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/256.jpg 256w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/512.jpg 512w)
![The Agile Brand with Greg Kihlström® podcast artwork](/static/images/64pixel.png)
1 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
बाद में चलाएं
बाद में चलाएं
सूचियाँ
पसंद
पसंद28:17![icon](https://imagehost.player.fm/icons/general/red-pin.svg)
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
B-Minus Parents
सभी (नहीं) चलाए गए चिह्नित करें ...
Manage series 2307659
B-Minus Parents द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री B-Minus Parents या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
The Shawshank Redemption, but for parenting. A frank discussion of important issues and their impact on families, important skills and attributes of families that don't resolve conflicts by improvised explosive device, and a staggering amount of Real Housewives references.
…
continue reading
3 एपिसोडस
सभी (नहीं) चलाए गए चिह्नित करें ...
Manage series 2307659
B-Minus Parents द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री B-Minus Parents या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
The Shawshank Redemption, but for parenting. A frank discussion of important issues and their impact on families, important skills and attributes of families that don't resolve conflicts by improvised explosive device, and a staggering amount of Real Housewives references.
…
continue reading
3 एपिसोडस
ทุกตอน
×B
B-Minus Parents
![B-Minus Parents podcast artwork](/static/images/64pixel.png)
1 Episode 30 - You Can't Libel A Dead Bird 45:43
45:43
बाद में चलाएं
बाद में चलाएं
सूचियाँ
पसंद
पसंद45:43![icon](https://imagehost.player.fm/icons/general/red-pin.svg)
I get it, we're technically late. Don't blame us, we're not getting paid—yet: ball's in your court, Denny's. We discuss the Large Dry Bird Holiday that passed, the Throwing Out So Much Paper Holiday to come, dating each other again, and the end of something wonderful (a TV show).
B
B-Minus Parents
![B-Minus Parents podcast artwork](/static/images/64pixel.png)
1 Episode 29 - Gettin' Horny 4 Angel Funding 55:53
55:53
बाद में चलाएं
बाद में चलाएं
सूचियाँ
पसंद
पसंद55:53![icon](https://imagehost.player.fm/icons/general/red-pin.svg)
America: a masturbation country with a patriotic problem. This week, we present a trip report that desperately needs Febreze, a bunch of people that got horny at the worst possible time, and the life and death of the most congenitally stupid media company the world never knew.
B
B-Minus Parents
![B-Minus Parents podcast artwork](/static/images/64pixel.png)
1 Episode 28 - Last Minute Christmas Shopping At Racist Zales 53:08
53:08
बाद में चलाएं
बाद में चलाएं
सूचियाँ
पसंद
पसंद53:08![icon](https://imagehost.player.fm/icons/general/red-pin.svg)
You know what? No, you can't make me describe this episode. You need me to hold your hand through this? Waaaah, I need a description of the episode because I'm a big giant baby that can't handle the unknown! Well screw you, I'm not telling you that we talk about a racist local merchant, sports, and the diva to end all divas: Peppa Joanne Pig.…
प्लेयर एफएम में आपका स्वागत है!
प्लेयर एफएम वेब को स्कैन कर रहा है उच्च गुणवत्ता वाले पॉडकास्ट आप के आनंद लेंने के लिए अभी। यह सबसे अच्छा पॉडकास्ट एप्प है और यह Android, iPhone और वेब पर काम करता है। उपकरणों में सदस्यता को सिंक करने के लिए साइनअप करें।