Building a Culture of Impact Part III with David Peckinpaugh

Accelerate with David Alexander

Welcome to the final installment of our series, Building a Culture of Impact Part III. Today, we continue our conversation with David Peckinpaugh, President and CEO of Maritz. As the first non-family member to lead this 130-year-old, billion-dollar family enterprise, David oversees their comprehensive solutions across events, engagement, and automotive.

In addition, today's episode features two special contributors from Momentus Technologies: Laurie McGrath, Chief Marketing Officer, and Steve Mackenzie, Chief Innovation Officer. We'll hear from them later this month in our next series focused exclusively on associations and events.

Key Insights from David Peckinpaugh:

• Maritz Culture: An evergreen company focused on unleashing human potential.
• Event Planning: Produces 9,000-10,000 events annually with a customized, design-driven approach.
• Relationships: Long-term commitment to relationships is foundational. Opportunities arise from a strong network.
• Tugboat Institute: Learning from other purpose-driven companies and CEOs.

Career Advice for Young Leaders:

• Find mentors.
• Engage in educational opportunities.
• Join industry associations for networking and growth.

Special Mentions:

• Laurie McGrath, Chief Marketing Officer of Momentus: Laurie brings over 25 years of experience in branding, product marketing, and SaaS technology strategy. She has led successful rebranding and digital marketing efforts at Tecsys and Intalere. Laurie holds a bachelor’s degree from Baldwin Wallace University and an executive MBA from Rutgers University.
• Steve Mackenzie, Chief Innovation Officer of Momentus: With 38 years in the hospitality and events industry, Steve leads the Innovation Lab and has held key roles in event tech companies like EventBooking and Oracle. He recently received the prestigious IAVM 2024 Education & Service Award.

Thank you for joining us. If you enjoyed this conversation, please like, subscribe, and share. Check out the entire series for more insights. Stay tuned for more exciting episodes of "Accelerate." Together, let's accelerate! For more about David's work, visit Maritz.com.