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Steve Jobs' Secret Sauce for Turning a Startup into Apple: 3 Elements of a Unicorn_Joanne Z. Tan_Episode 22, Season 2
Manage episode 419677683 series 3357863
Joanne Z. Tan, Brand Strategist, 10 Plus Brand, Inc., Joanne Z. Tan, Brand Strategist, and 10 Plus Brand द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Joanne Z. Tan, Brand Strategist, 10 Plus Brand, Inc., Joanne Z. Tan, Brand Strategist, and 10 Plus Brand या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Vision, Brand Focus, Experience Design are Steve Jobs’ secret sauce for growing a garage startup into Apple, and they are the 3 Elements of an AI Unicorn no matter what products or services.
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Steve Jobs did it right by STARTING with user journey and user experience at the very beginning, from day one, BEFORE making any products, BEFORE engineering, even BEFORE ideation of a product. “Design over engineering” was not just a design decision but a guiding philosophy for Apple’s brand focus. It was Steve Jobs’ initial conviction. What led Apple to where it is today, is Steve Jobs’ design principle governing both the simplest functionality and the look and feel of every device. From the inception of any Apple product, to design, then engineering and manufacturing, to every detail of the EXPERIENCE DESIGN for every act of opening the box, to lifting the product out of its cradled nest…
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© Joanne Z. Tan All rights reserved.
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