Ordinary women make the extraordinary leap into business ownership every day. Women-owned businesses contribute $1.4 trillion dollars in revenue yearly and employ over 9 million people (US). Yet, that $1.4 trillion is just a fraction (4.3%) of the private sector. Ladies, we got this! We can do better together! This podcast explores why women ‘start-up’ and candidly discusses the ups and downs of business ownership. There are no unicorns here. Just real women who want to share their stories a ...
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Jumping into the world of entrepreneurship calls for strategic planning and careful preparation. It needs a lot of your attention for it to become profitable and successful. But sometimes, even with all your hard work, it still feels like you are accomplishing nothing. You continue to fall short on hitting your goals and earn just enough to get through. What can you do to get out of this hamster wheel? Welcome to Business Smarts, your guide on becoming a more intelligent entrepreneur who bri ...
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The Art Of Public Speaking: How To Give A Speech That People Will Remember
22:31
22:31
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22:31
The art of public speaking can make or break an entrepreneur. From encouraging an investor to funding your business to inspiring employees’ performance to going live on social media - the style, substance, and impact you make are crucial to your business' success. This week, we will learn the basics of becoming a great public speaker. Love the show…
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Do You Have What It Takes To Be An Entrepreneur? The Quick Questions You Must Ask Yourself
23:42
23:42
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23:42
Are you tired of working in a corporate job? Do you dream of owning and running your own business? Most of us do, but do you have what it takes to build and sustain a successful business? Before you do that, tune in to this episode and ask yourself some questions to guide you in your decision. Being a successful business owner requires investing yo…
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Days 13 To 21: Achieve Better Productivity In 21 Days – Part 3
20:42
20:42
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20:42
With the help of productivity tools and strategies, we can smoothly move along in this fast-paced world. Coming down for a final push, Cindy Brown covers days 13 to 21 of our productivity series. In this episode, she dives deep into batching similar tasks, scaling through the use of templates, and finding apps to enhance productivity. When you have…
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How To Be More Productive In 21 Days – Part 2
20:16
20:16
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20:16
Did you do your homework from last week? Do you have a master schedule and know the most productive parts of your day? Have you automated routine tasks? Cindy Brown shares more of her secrets in moving forward with creating a more productive life in being a more productive business owner. This week in "becoming a more productive you," we will learn…
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How To Be More Productive In 21 Days – Part 1
21:33
21:33
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21:33
We hear it all the time, “Work smarter, not harder.” It's vital to make every minute count when you are a business owner. But how can you become more productive and less exhausted? Cindy Brown shares her strategy for helping you drop your exhaustion every day. In this episode of Business Smarts, we will start a 3-part series to make you more produc…
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How Do You Know It’s Time For A Mentor, Mastermind Group, Or A Coach?
18:31
18:31
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18:31
As a small business owner, you already know it can be lonely at the top. Sometimes it’s alright to ask for help so that you can level up your business. Sure, as an entrepreneur you get to call all the shots. But if you’re like most business owners, there will be times when you wish you had the ear—and the wisdom—of someone who’s experienced the sam…
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Tax Deductible Expenses: Business Deductions That Minimize Costs
21:31
21:31
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21:31
Understanding business deductions can be very instrumental for your business financially. As long as you have a business and your expenses are "reasonable and ordinary" for your specialty, virtually all of your expenses are tax deductible. This week, Cindy Brown goes over the most common tax-deductible expenses a business incurs and explains non-de…
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5 Hidden Secrets To Dig Up From Your Financial Statements
16:54
16:54
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16:54
Did you know that within your boring financial statements are five hidden secrets that could have a significant impact on your business? Never look at your statements as unnecessary paperwork anymore. Instead, give some time to dig into them and uncover golden nuggets deep within. This week we will learn those secrets - and more! Love the show? Sub…
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Surviving Recession: Understanding Your Key Performance Indicators
20:38
20:38
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20:38
One way to recession-proof your business is to know and understand your key performance indicators. Why do KPIs matter? They help business owners achieve their short- and long-term business goals and know where to make adjustments to stay on track. They are particularly meaningful when analyzed alongside other relevant KPIs. They are the "dashboard…
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Creating And Leveraging Your Brand Roadmap With Giselle Achecar
45:06
45:06
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45:06
You are your brand. You just need to know how to tell the world who you are. This is where the brand roadmap comes into place. You need to set brand goals, define your brand, know your ideal client, and write your brand story. If you can do all those things, you'll build brand trust and loyalty. And once you have that, your brand is ready to grow. …
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How To Recession-Proof Your Business
25:42
25:42
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25:42
Whether we like it or not, the “boom” has come to an abrupt end after a good run of 9 years, 5 months, and 13 days. If you look around, all the signs are pointing to it. We are in a recession. Recessions are a normal part of the business cycle. It’s going to happen sooner or later. We don’t know what this 2022 recession will look like, and we’re al…
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Anyone Can Invest Now: Investing With Confidence And Diversifying Your Streams Of Income With Andy Gupta
31:32
31:32
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31:32
A lot of people think that investing in the stock market is just for those suits on Wallstreet. It's not. Anyone can invest now! All you need is confidence. Anyone can invest, regardless of gender or nationality. You just need to be able to reframe your mindset on investing because it can actually put you at less risk and double your returns. Diver…
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Top 20 Things NOT To Do As A Business Owner: A Guide To Avoid The Common Mistakes In Running A Business
23:17
23:17
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23:17
Mistakes are an everyday part of being a business owners. But it doesn’t mean we have to make all of them to learn from them. Previous entrepreneurs have already committed those mistakes, so it makes sense to just learn from their experiences. This week, Cindy Brown will review the top 20 things she learned that we should NOT do as business owners.…
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Business Insurance Basics: Protecting Your Business With Adam Glenn
45:17
45:17
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45:17
Most small businesses are either over-insured or improperly insured, costing money and creating risk. This week, Adam Glenn brings the perfect formula of "just the right" amount of insurance for your business. With a background that includes working for a global public accounting firm and dealing with CEOs and CFOs of mid-market and Fortune 500 com…
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Optimizing Your Human Capital And Why It Matters With Lori Stohs
37:01
37:01
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37:01
Your organization holds many assets, but none more valuable than its people. This week, our guest, Lori Stohs (getyourmindon.com), bring us the fundamentals of finding and managing human capital. You will learn, as a business owner, when and how to find the right people for your organization to achieve growth. Lori is the founder of Lori Stohs Cons…
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Building An Effective Brand That Leaves A Lasting First Impression With Patrice Bisiot
36:18
36:18
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36:18
What does it take to have a brand that resonates so much with audiences that it leaves a lasting first impression? We learn from this episode with Patrice Bisiot, celebrity stylist, author, keynote speaker, and founder of Image Impact Index. Patrice gives us insights on what branding is all about and shares his process for building your individual …
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Leading A Diverse Team In The 21st Century
30:38
30:38
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30:38
For the first time in history, we, as business owners, are leading five generations in the workforce. Leading a diverse team can get challenging since each person has their own preferences or work ethics. This week, we will uncover the secret of leadership in the 21st century. Learn the positive and negative attributes of each of these generations …
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Banking On Relationships: Building A Relationship With Your Lender With Gus Staats
43:45
43:45
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43:45
Banks and lenders are not just there for transactional purposes. They actually want to build relationships with you. Those lenders are human just like you. They want to know how you're business or your family is going. Trust is the currency of relationships. Learn more about bank lending with Cindy Brown and her guest, Gus Staats. Gus is the Relati…
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Tax Tips: Taxpaying Strategies That Will Help You Save Money With Mitul Mehta
21:17
21:17
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21:17
When was the last time you sat down with your accountant and discussed your financial plan, business projections, and profitability? Are there better ways to manage your accounts and save more money? In this episode, Mitul Mehta (mitul@bwm-cpa.com) joins Cindy Brown to talk about the strategic actions you can take to propel your business forward. M…
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Top 10 Priorities That You Need To Focus On As A Business Owner
33:27
33:27
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33:27
As a business owner, you have many, many priorities. And sometimes these can really get in the way of your focus as a business. Join your host Cindy Brown as she lists the top 10 things you should focus on as a business owner. From identifying the problem to tracking your financials, this episode has all you need to know about starting your busines…
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Business Smarts: Revealing The Secrets To Becoming A Successful Owner
9:21
9:21
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9:21
Unlike business owners who have a 5000-foot view of their entire venture and have leeway to make various adjustments, business operators cannot even step back from their work even for a short while. Learn how to successfully transition from a simple operator to a savvy owner here at Business Smarts! Join Cindy Brown as she breaks down the necessary…
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Rehumanizing the Executive Recruiter Experience with Amy Comly, Founder of Weller & Company
56:52
56:52
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56:52
Today I am speaking with Amy Comly, Founder of Weller & Company, a company that's re-humanizing the executive search experience. Here, Amy describes how she founded her executive search firm that rebels against common misconceptions about "headhunters." She explains how she "matchmakes" rather than "transacts" to identify talent for businesses. Doi…
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Find the Right Balance in Life and Business
40:06
40:06
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40:06
Hello Listeners! I'm speaking Carin Langen, owner of Right Balance Studios in Lewes and Bethany Beach Delaware today. Carin took her passion for Pilates and turned into a thriving business that offers a lot more than a place to exercise. Have a listen Carin explains how therapeutic movement improves the lives of her clients. I had no idea how much …
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Go Beyond Your Limits and Unleash the Leader in You!
58:22
58:22
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58:22
Hello Listeners! I'm very excited to speak with Diane Hanson. She is one tenacious lady who never gave up despite a myriad of obstacles set in her way. She forged a path into the business world where few opportunities existed. Her fortitude enabled her to become the first women hired by a prominent pharmaceutical company and she remained the only w…
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How a Business Advisor Helps You Succeed Even Before You Start!
43:23
43:23
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43:23
Hello Listeners! This episode highlights an overlooked yet vital resource --BUSINESS ADVISOR-- available in your state (most likely for free). Seriously folks, do not pass GO, do not Collect $200 without one. It doesn't matter if you already have tons of business experience or just starting out. Heck, if you have that little wiggly thought about st…
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Keep Showing Up! How to Blend Your Passions into Your Business with Jody Dengler, Sun Otter Tours
45:37
45:37
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45:37
Today I am speaking with Jody Dengler, owner, and operator of Sun Otter Tours. Jody turned her passion for science, history, and beautiful coastal Delaware into a one-of-a-kind touring company. Her tour company is just two years old, and Jody walks us through how she went from a certified tour-guide to starting her own emerging enterprise. What I l…
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Find Your Best-Self, Balance, & Enjoyment in Your Business with Elizabeth A. Sanchez, Holistic Life Coach
37:04
37:04
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37:04
Hey there! This is your host, Joanne French. Today I am speaking with Elizabeth Sanchez, holistic life coach, energy worker, and business consultant. Elizabeth explains how she went from a six-figure income as a network marketer to finding her passion and purpose through health and wellness. She shares with us the day she had a 'bathroom floor mome…
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You Are What You Sleep—Benefits of Yoga Nidra with Renee Kinney, Yogi & Sleep Consultant
52:21
52:21
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52:21
Hello Friends! This is your host, Joanne French. Thanks for listening to Women Interviews! Today I am speaking with Renee Kinney, owner of Find Your Zen Yoga and Find Your Zen Home, about the unique benefits of Yoga Nidra. Listen up people, this yoga is different. You get to lay down as Renee guides you into a meditative trance. No tree poses or be…
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