This week we dive into some questions from the team around how to engage your audience using the instagram engagement functions, dip into niching for the gym floor and online and being resilient in business. Questions in order below; Do you think coaches taking part in events (hyrox, marathon etc.) has any sort of effect on swaying people to join t…

This week we dig into some awesome questions from the team. Covering what resources to have and why for your clients. Do you need a nutrition certification as a personal trainer? and loads more. Specific questions below; In particular women 40+/Peri onwards and how to handle advice on increasing protein, lower carbs (if she would advise this) What …

If you have ever 'sacked' a client, how have you gone about it? Best way to help your new and current clients be aligned with the product that you provide. For example, if you're offering SGPT as a service, helping them see it as a full PT service and not just classes. How often should i be contacting my online clients? How to maintain rapport with…

What are the most important things to have on a landing page? If you had to compete in a sport at a high level, what would you choose? What are your Biggest Pet Peeves that you've seen PTs carry out regularly on the gym floor whilst PTing How do you deal with feeling like you're not doing enough for your clients? and how to change it if you're not …

I've been PTing a client for a year who wanted weight loss and is still 128kg. He doesn't understand how inactive and how poor his diet is even though we have spoke about it on multiple occasions and we have put action plans together in the past but he can't stick to anything for a week never mind longer. How would you address this? What are some t…

Do you think PTs should have a learning platform for their clients? Similar to your PTBT course where videos are stored. How do I switch off from my business when taking time away to allow me to push hard again and continue being efficient in the business? I'm thinking of opening my doors online and starting to actively try and get some online clie…

In terms of Studio/SGPT equipment, which brand has a good reputation within in the industry from what you've seen/heard over the years? What do you think makes an online coaching service work and better than others? How can I improve my marketing overtime? What are some major changes to being a PT you think will take place over the next 10 years? W…

This we are buzzing to welcome Sky to the team. We have known and worked with sky from 2016, and are buzzing to have her join the family. Learn about what Sky will be doing, and some random facts about her. Plus the normal awesome questions from the team this week.

1. I have a client groupchat on whatsapp. Do you think it's best to keep people in when they stop working with me or kick them out? 2. Whats a regret you've made during your career? 3. You get to coach any athlete you want in their prime, dead or alive, who are you picking? 4. What’s the best way to take client feedback when you don’t necessarily a…

How much planning did you put into your giveaway What coaching scenario makes you feel the most out of your depth, and how do you combat that? Who did you aspire to be or what did you dream of doing when you were growing up? What's your opinion on the growing importance of showing who you are on socials, more so now that there is an endless amount …

How would you approach getting people from classes in the gym onto the email list? Was thinking of printing off a QR code to take them to my landing page but curious to hear how you would handle it What's your end vision for the PTMA in 10 years time? From your experience, what is the best way to keep clients locked in and focused on their goals? W…

What kind of things need to be done / in place on a Friday to set you up for the next week. My IG followers really engage with my poll stories but I really struggle to get anyone to answer any question boxes even when they are like a direct question. How do I get people to interact with me other than polls? How to organically create conversations o…

I'm dropping a shift from my gym at the start of August therefore I will have an extra evening to PT. I currently have classes which are full on that shift but want to try and convert 2 people to PT at that time slot from classes. How would you approach this? I find I have a lot of ideas for content, but struggle with making it visually appealing. …

I don't want to call my online coaching, online coaching but I want it to be clear it's not personal training. Any ideas? How did this prep day compare to previous ones for you? How do increase engagement in a FB group that is being used as a lead magnet. I have started going live in my womens only group but there is still no real interaction or en…

How much should you let the commercial gym you work in effect your business? This could be quite a broad question. What would you say is the minimum Sq/Ft requirement for a small SGPT facility??? Any top tips on running a successful 5 day facebook group challenge as a lead magnet If you could go back in time and tell your younger self one thing, wh…

Any advice on how to get a back and forth conversation going with busy clients who struggle to find time to really reflect and think about things?I like asking open questions in my check in feedback, to encourage clients to come up with their own solution to things, but I feel like a lot of the time, they struggle to find time to stop and think bec…

Whether you're moving from face to face coaching to online, adding it as a scalable option, or adding in face to face to your online service. How much to put into something and not let go of the current business? It's all about having clear objective from the business in my opinion, and we break it down here in this episode. Any tips for overcoming…

What are some good options for a kid friendly, physical challenge to do at an event? (Not smoothie bikes...) 1. When I follow up, people are ghosting me or not replying. What am I doing wrong? Thanks2. When practising motivational interviewing techniques over whatsapp, for example, I find the method clunky compared to face to face conversation - yo…

Questions covered this week include; If a new client signs up, but wants to delay starting for a month or so, what would you do in the time before they start to keep them "warm"? What plans have you got for the future of PTMA? How do you both measure success? What is a hobby or interest that you have that people would be surprised about? I live in …

TIME > 00:30 "Do you think certain times of the year peak and drop off for people wanting PT? If so, should you plan when to do a big intake of clients or stay consistent all year round?" TIME > 4:54 "Looking back on Quarter One, I still feel too much time is spent on marketing and lead gen compared to planning, creating and continuing a top notch …

How many different mediums would you suggest using? The more the better but what would you say is the minimum to build relationship and display your value? For example: gym floor, email, facebook, instagram, posters etc What are some other ways of delivering content on social media? I've been doing 45-60s talking to camera reels and carousels but f…

Time : 00:59 > Biggest fear? Time : 2:59 > How important do you think an exit form is? What kind of questions do you think 100% need to be involved? Time : 5:42 > Have you ever 'sacked' a client and if so, why and how have you gone about it? Time : 9:28 > I've been learning about motivational interviewing recently and trying to incorporate it into …

Time; 3:12 If you could only tell a newly qualified PT 1 bit of advice, what would it be? Time; 4:05 I have a competition winner, who's coming to the end of her 3 month prize coaching period. I've booked in a session to sit down and talk about her experience and see if she (hopefully) wants to carry on working together. Any advice on what to cover?…

Any immediate learns from Friday? How did it got for you guys etc? When on earth do you fit in your own training? Struggling with this at the moment 3-5 must do daily task if trying to increase engagement and following From experience, what kinds of things work best for local area marketing

Time; 00:38 How should I approach previous cold leads for my group program? I have a load of Facebook contacts that expressed interest and I've messaged about previous intakes without reply, how can I warm them up and not just send another salesy message about joining the intake? Time; 3:45 What is a common mistake when making a lead magnet? Time; …

How many times a week should i advertise my services? Would you have a client agreement / contract with group coaching clients for a 6 week intake in the same way we do for 1:1? Who is your inspiration? Very general question - Where do you see the fitness industry in 5 years ?

Time; 1:00 I'm redoing my new client onboarding, and want to drop them into an educational email sequence, to drip feed them information about energy balance, protein, DOMS, etcHow do I determine what to they need to know and what order things should go in? Time; 4:40 You boys have a frantic March, how are you's going to plan it out? What will be s…

Do you know of any 'all in one' platforms for calendars, landing pages, email lists etc? Or do these tend to be big CRM type platforms aimed at larger companies? What are the main factors to consider before switching target market? If you had to go back to coaching fitness clients again, what would be your demographic/niche and why? What percentage…

I really struggle with getting a lead magnet out there before I'm 100% perfectly happy with it - it's just not in my nature! I everything to work how I want it to and don't want it to look/feel crappy and rushed, but I do want it to actually get done. Any advice? I seem to be struggling to talk confidently about my service when I need to fill a spa…

Time; 1:15 What are you missing most about Ant not being on this live Q&A? Time; 1:50 Do you think AI will have a big impact on the future of the fitness industry? Time; 4:49 ve got a client who moans A LOT during sessions anytime I try to increase the weight for her. It sucks the life out of me I can't lie 😂. Despite the constant moaning and looki…

Time; 2:44 What is one thing you guys have learnt, that you wish you knew earlier? Time; 13:37 Client want to go down a package. my prices have changed since she signed up so she was questioning the new price she was on (she had the old prices written down). How can i address this with her? Time; 15:26 A while back there was an email about being a …

Time; 2:22 How would you follow up with people who no-show consultations? Time; 4:02 How can you encourage clients to LOVE learning about the journey - not just doing it Time; 09:56 Had my first bit of negative feedback from a client this week which I can see where she is coming from and feel like I'd like to know more about what they were saying, …

Time; 00:33 How long would you give PT away as a prize? Time; 2:18 how would you approach online group coaching clients enquiring about in person sessions? Particularly when it's framed as "I just want a couple to get me going" as price has been mentioned as a barrier already Time; 5:40 Who would win in a wrestling match? Time; 7:35 How to manage c…

Time; 5:24 What questions would you ask yourself to determine whether you've done enough to help a client who leaves without achieving the results they came to you for? Time; 10:29 Suggestions whjen you are planning content ahead of time, i have been ussong checkin and reviews, consults noyes etc, but find it hard trying to plann ahead, know it a s…

Time; 00:40 What's the solution when everything is a priority and you don't have enough time to fit everything into your week?! Time; 2:26 How would you navigate sales/marketing during Christmas week off? usually I'd have no issue taking the full week off and letting people book for after but I'm conscious that with the amount of people I'd like in…

Time - 1:50 What is the best Christmas song and film? Time - 5:00 How do i make myself stand out in December and not get lost in the noise of 'fuck it it's Christmas" and 'December challenges' Time - 9:38 Do you have any new years resolutions yet ? or anything you want to achieve in 2024? Time - 13:23 How to find the right balance between keeping o…

Time : 00:49 How to overcome objections of ‘I need to speak to my partner first’ Time : 5:34 Why is the book Atomic Habits an overrated book? Time : 09:30 preparing for peak, should you avoid doing TOO much marketing? eg. doing too many things at once & confusing people? Or is it good to have a range of free stuff/lead magnets/workshops etc. I unde…

Time; 1:20 I'm starting to wonder whether I'm too loose with tracking my client's nutrition. I really struggle with ways to actually measure and manage their intake if we're taking a more habits-based approach and not counting calories Time; 5:50 How to not get overwhelmed with work when you struggle to get times and schedules Time; 9:30 Tell us (a…

Let days for tickets to the conference this week > 20% off last few remaining tickets. Email us for discount code. Questions; Time; 3:15 I'm really trying to be a client-centred coach and ask as many (admittedly leading) questions as possible to help guide clients to solving their own problems. Even though I feel like this is the best way to coach …

20% off Coaches Conference tickets using code PTMA23 here Time; 3:20 Would you count sales for a paid group into the conversions on the dashboard or leave that for repeat clients only? Time; 8:08 Now it's double digits in November, I feel this is semi acceptable to ask...What's your favourite Christmas movie? Time; 9:28 How would you recommended ta…

Enter the Coaches conference FREE give away HERE! Time; 00:23 Can you schedule messages in some way with WhatsApp business? Time; 01:47 When is it safe to decide that a marketing strategy doesn’t work? How long should we persevere when trying out something new and not seeing results? Time; 06:23 Do you guys work to a % of turnover for a marketing b…

Time; 00:27 How to know how much is enough when creating a lead magnet? I want it to be shit hot, but also want it to actually get finished! Time; 05:23 How do you overcome the feeling of feeling like your business isn't doing well when, you are struggling to get leads/people into your business Time; 08:49 I sometimes struggle to get into conversat…

Coaches conference 2023 > https://sites.google.com/view/ptmacoachesconference/home Time; 01:20 What are the similar traits you notice amongst the best/most successful PTs you work with? Time; 04:32 Who is harder to work with; a PT with their marketing or a gen pop client with their nutrition? Time; 07:10 I offer 1-2-1 and SGPT. Do you feel it is ok…

Time; 01:50 In terms of task/time management, what is the best resource you've come across? Or does good old pen and paper still reign supreme? Time; 06:47 What aspects of coaching do you think you have the most room for development in? Time; 09:20 I want to create a lead magnet to post on socials & in and around the gym, but I'm not really sure wh…

With last week being monthly review week for the PTMA coaches - and they're 1-2-1 back and fourth this week, which means no weekly check in questions. We thought we would dig in to a question that was asked by one of the coaches. Supporting clients first of all set detailed goals, and then supporting them believe in the goals they have set is a har…

Time; Lifetime supply of monster or C4s?? Time; 00:22 How do you guys go about nurturing leads that you have got through lead magnets? Time; 01:41 Any advice on how to cope with a mass exodus of clients? I've lost 8 sessions per week in the last month or so, which has obviously caused a bit of panic! Time; 08:06 What would you say was the most chal…

Time; 00:38 Footy teams supported? Time; 03:10 Have you ever had your receipts inspected by the taxman? (I don't mean that big fucker from Teeside) Time; 04:00 How to keep going when things feel like they aren't moving forward or developing how you want them to. Basically how to not give up. Time; 07:58 What are the main things to keep in mind befo…

Time; 00:24 Party or chill holiday? Time; 03:27 My approach to fat loss is quite easy going. I take a 'Health & Fitness' first approach. As we know, many around us in this space take a deep calorie deficit, strict regime first approach. And disguise it as 'coaching'. How would you speak about this to client(s) who see these images and maybe feel th…

Time; 00:33 So far my email marketing is just tips and advise as i just started it recently how often should i include CTA and what might it look like? Time; 02:08 How to support a client who is struggling to identify the obstacles that get in the way of their goals? Their answer is always "I don't know, sometimes I'm motivated, sometimes I'm not" …

Time; 00:25 Any advice on keeping on top of things while not feeling 100%? Time; 2:22 About your Q&A podcast, do you read the questions beforehand? I do a Q&A podcast with my clients too, and I write down the answers (in bullet points) before starting the recording but the whole process ends up taking a long time. I wonder if there's a more efficie…