सर्वश्रेष्ठ Hammar पॉडकास्टस (2024)

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Keywords in Play Episode 31 - Brendan Keogh 46:31

1y ago46:31

46:31

This episode we speak with Dr Brendan Keogh, discussing his new book The Videogame Industry Does Not Exist: Why We Should Think Beyond Commercial Game Production (https://mitpress.mit.edu/9780262545402/the-videogame-industry-does-not-exist/). It is the final part of a special 6-episode Season of Keywords in Play, exploring intersections and exchang…

1
Keywords in Play Episode 30 - Xavier Ho 37:35

1+ y ago37:35

37:35

This episode we speak with Dr. Xavier Ho, discussing his data visualisation and design research, as well as the curation process of the thoughtful queer indie games exhibition ‘Pride at Play’ (https://prideatplay.org/). It is part 5 of a special 6-episode Season of Keywords in Play, exploring intersections and exchanges between Chinese and Australi…

1
Keywords in Play Episode 29 - Stephanie Harkin 28:09

1+ y ago28:09

28:09

This episode we speak with Dr. Stephanie Harkin, discussing the concept of “techno-femininity” from her award winning PhD Thesis (2022) Girlhood Games: Gender, Identity, and Coming of Age in Videogames. You can read her PhD here: https://researchbank.swinburne.edu.au/file/86788440-fcec-420a-8df1-b7c35f976066/1/stephanie_harkin_thesis.pdf, follow he…

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Keywords in Play Episode 28 - Felania Liu 33:56

1+ y ago33:56

33:56

This episode we speak with Dr. Felania Liu. The episode is part 3 of a special 6-episode Season of Keywords in Play, exploring intersections and exchanges between Chinese and Australian game studies scholarship. This project has been assisted by the Australian Government through the Australia Council, its arts funding and advisory body. Dr Felania …

1
Keywords in Play Episode 27 - Tingting Liu 21:02

1+ y ago21:02

21:02

This episode we speak with Dr. Tingting Liu, discussing her research as a cultural anthropologist examining digital intimacies, gender, platforms and gaming in China. It is part 2 of a special 6-episode Season of Keywords in Play, exploring intersections and exchanges between Chinese and Australian game studies scholarship. This project has been as…

1
Keywords in Play Episode 26 - Gejun Huang 23:13

1+ y ago23:13

23:13

This episode marks the beginning of a special 6-episode Season of Keywords in Play, exploring intersections and exchanges between Chinese and Australian game studies scholarship. This project has been assisted by the Australian Government through the Australia Council, its arts funding and advisory body. This episode we speak with Dr. Gejun Huang. …

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How to Scale Your Business on a Tiny Marketing Budget with Sarah Noel Block 32:01

1+ y ago32:01

32:01

Sarah Noel Block is the founder of Tiny Marketing and believes that you don’t need a big team to have effective marketing. If you have the right marketing strategy, even TINY teams can have great results. And she’s proven this over the last 7 years by stepping in to help small B2B companies grow with less. In this episode, we talk about: * How to g…

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How Vista Social Are Disrupting a Crowded Market with AI and Rapid Innovation 27:43

1+ y ago27:43

27:43

Brittany Garlin and Alexus Brittain are both on the Marketing Team at Vista Social. Brittany is the Head Of Marketing and Alexus heads up Social Media. Vista Social is a social media management platform, similar to Sendible that seemingly came out of nowhere in the last year and now has over 1.4 million social profiles under management. In this epi…

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From Sweden to Shanghai: My Journey of Adapting to Life in China 20:27

1+ y ago20:27

20:27

Hi there! In the second episode of "Talk about a thing," I shared my personal experience of moving to China from Sweden around 6-7 years ago. I talked about the various challenges and interesting things that I encountered during my transition to life in Shanghai. One of the first things I noticed was the stark contrast in culture and way of life co…

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Using Personal Video To Acquire Clients on LinkedIn with Jonathan Swead 27:22

1+ y ago27:22

27:22

Jonathan Swead is the founder of EVD Analytics. In this episode, we chat about the key sales and marketing analytics that your business should be tracking. We also talk about how Jonathan is using video to acquire new clients. And of course, we touch on AI and how it’s likely to affect SEO in the next few years. 🎧 Listen on Spotify, Apple, or searc…

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A sneak peek into what you can expect from future episodes of Talk About A Thing 16:40

1+ y ago16:40

16:40

Welcome to the very first proper episode of Talk About a Thing podcast! In this episode, I'll be giving you a sneak peek into what you can expect from future episodes of this podcast. From my day-to-day life in China and Sweden to the latest knick-knack in technology and online business. So, sit back, relax, and let's dive into what's in store for …

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How to Write and Publish a Children's Book with Martine Hammar 42:51

1+ y ago42:51

42:51

My wife, Martine Hammar joins me on the pod for a special episode. She has recently published a children’s book and I chatted to her about the process. In this episode, Martine talks about: * What inspired her to write a children’s book. * What message she hopes to convey through her book. * Why she decided to self-publish. * The process of writing…

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Unlocking 10X Growth with Tim Bennetto's DM Formula 27:30

1+ y ago27:30

27:30

Tim Bennetto is a software developer and indie hacker. He’s the founder of a social media scheduling platform called Pallyy with over 24,000 users and 700 paying customers. In this episode, Tim talks about: * How DMs helped Pallyy grow by 10X after 2 years. * His approach to acquiring new customers. * The importance of knowing your customers, not j…

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How Asynchronous Webinars Can Accelerate Your Growth with Melissa Kwan 42:26

1+ y ago42:26

42:26

Melissa is the Cofounder and CEO of eWebinar, an automated webinar solution that helps customer success teams deliver personalized training and onboarding at scale. Melissa has spent twelve years in startups and built three successful companies without venture capital backing. Her previous startup, a real estate tech company, was acquired in 2019. …

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How Jeremy Moser Boosted Monday.com's Traffic by 1,570% 31:25

2y ago31:25

31:25

Jeremy Moser is an entrepreneur and CEO of uSERP, a 35+ person SEO firm serving high-growth technology companies like Monday.com, Robinhood, and more. In this episode, Jeremy talks about: How he went about getting case studies for uSERP in the early days. How his agency increased Monday.com's traffic by 1,570% with SEO. The new marketing trends he'…

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How to Use AI to Boost Your Social Media Engagement with Kate Bradley Chernis 45:28

2y ago45:28

45:28

Kate Bradley Chernis is the Founder & CEO of Lately, which uses AI to generate high-engaging content in your unique brand voice that is customized to target any audience. As a former rock 'n' roll dj, Kate served 20 million listeners as Music Director and on-air host at Sirius/XM. In this episode, Kate talks about: How Lately uses AI to help custom…

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Keywords in Play Episode 25: Florence Smith-Nicholls 30:30

2y ago30:30

30:30

This epsiode we speak with Florence Smith-Nicholls about the paper "The Dark Souls of Archaeology: Recording Elden Ring" https://arxiv.org/abs/2204.10949. Florence is a game AI PhD researcher based in London. They also work as a Story Tech, a member of the writers' room at the indie studio Die Gute Fabrik. Building on their background as an archaeo…

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Keywords in Play Episode 24: Mahli-Ann Butt, Amanda Cote, Emil Lunedal Hammar and Cody Mejeur 29:46

2y ago29:46

29:46

This episode we are doing something a little bit different - interviewing a group of scholars about their Call for Papers on "The Post-Gamer Turn", which can be found here: https://postgamerturn.wordpress.com/ . Abstract submissions of 500-800 words are due on November 30th 2022. We discuss with Mahli-Ann Butt, Amanda Cote, Emil Lunedal Hammar and …

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Keywords in Play Ep. 23: Everest Pipkin 42:38

2y ago42:38

42:38

Everest Pipkin is a writer, game developer and software artist from Central Texas whose work follows themes of ecology, information theory, and system collapse. As an artist and as a theorist, they fundamentally believe in the liberatory capacity of care; care not as an abstract emotion but rather as a powerful force that motivates collective work …

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Keywords in Play Ep. 22: Alesha Serada 30:59

2+ y ago30:59

30:59

Alesha Serada is a PhD student and a researcher at the University of Vaasa, Finland. Their dissertation, supported by the Nissi Foundation, discusses construction of value in games and art on blockchain. Inspired by their Belarusian origin, their research interests revolve around exploitation, violence, horror, deception and other banal and non-ban…

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How Smaller Companies Can Make Their Unique Presence Felt with Tobias Günther 30:43

2+ y ago30:43

30:43

Tobias Günther has been an entrepreneur and a CEO for almost 20 years. He started 4 companies, including Tower, a Git Desktop Client with over 100,000 customers, that he sold in 2021. He is now focused on the human side of business and how we can make our work lives not only successful, but also sustainable and meaningful. In this episode, Tobias t…

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Keywords in Play Ep. 21: Gregory Whistance-Smith 34:06

2+ y ago34:06

34:06

In this episode we talk with Gregory Whistance-Smith, an independent scholar based in Edmonton, Canada. The discussion focuses on the book "Expressive Space: Embodying Meaning in Video Game Environments" https://www.degruyter.com/document/doi/10.1515/9783110723731/html?lang=en Video game spaces have vastly expanded the built environment, offering n…

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How White Labelling Can Accelerate Your Startup's Growth with Shaun Clark 25:40

2+ y ago25:40

25:40

Shaun Clark is the Co-founder and CEO of HighLevel, a full suite of white label software solutions and services for agencies and marketers. In this episode, Shaun talks about: The pros and cons of white labelling your product The impact white labelling has had on High Level's success Advice for other SaaS founders considering white labelling their …

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How to 2x Your Organic Traffic Using Opportunity Keywords with Farzad Rashidi 37:50

2+ y ago37:50

37:50

Farzad Rashidi is the lead innovator at Respona. Respona is the all-in-one digital PR and link building software which combines personalization with productivity. Farzad was also the first marketing hire at Visme, where he helped the company gain over 12 million users. In this episode, Farzad goes deep into SEO strategies and talks about: How to de…

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Keywords in Play Episode 20 - Jaroslav Švelch 25:24

2+ y ago25:24

25:24

Jaroslav Švelch is an assistant professor at Charles University, Prague. He is the author of the recent monograph Gaming the Iron Curtain: How Teenagers and Amateurs in Communist Czechoslovakia Claimed the Medium of Computer Games (MIT Press, 2018). He has published work on history and theory of computer games, on humor in games and social media, a…

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Keywords in Play Episode 19 - Regina Seiwald and Ed Vollans - Paratexts 34:15

2+ y ago34:15

34:15

In this episode we speak with Regina Seiwald and Ed Vollans on paratexts and their forthcoming collaboration "Not in the Game: History, Paratext and Games", soon to be published with De Gruyter. Regina Seiwald is highly interested in the relationship between literary theory and narratology across the languages. Her focus thereby lies with the Anglo…

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How to Construct a Culture for Sustainable Growth with Kelly Cardenas 26:59

2+ y ago26:59

26:59

Kelly Cardenas is a Forbes contributor, Author, Podcaster, Founder-CEO of a National multi-million dollar brand, and a cultural efficiency Coach. Kelly is the go to when it comes to cultivating a culture that will bring sustained success to your business. In this episode, Kelly talks about: Cultural efficiency and how to measure it How to bring tru…

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Keywords in Play Episode 18 - Esther Wright on Rockstar and History 39:11

2+ y ago39:11

39:11

Esther Wright is Lecturer in Digital History at Cardiff University. Her work is situated within the field of Historical Game Studies, critically examining how digital representations of the past found in popular visual media have the potential to shape public understandings of history. Her PhD, awarded by the University of Warwick in August 2019, i…

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Announcing StoryPrompt (and how to skip the early access queue) 7:06

2+ y ago7:06

7:06

If you follow me on LinkedIn, or you subscribe to my newsletter, you’ll know that a few weeks ago, I announced my new startup, StoryPrompt. In this episode, I talk about: My approach to announcing StoryPrompt Why I underestimated the response Why it's getting harder to attract new customers to your business How to use storytelling to capture your c…

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Keywords in Play Episode 17 - April Tyack on Ordinary Player Experience 20:59

2+ y ago20:59

20:59

April Tyack is a postdoctoral researcher at Aalto University and vice-president of DiGRA Australia. April researches player experience and how games facilitate different types of experiences. In this episode, April discusses the paper Off-Peak: An Examination of Ordinary Player Experience (2021), published with Elisa D. Mekler. The paper critiques …

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How to Humanize Your Brand & Attract Customers Using Video with Rob Balasabas 25:41

3y ago25:41

25:41

Rob Balasabas is the Head of Partnerships at Uscreen. Rob was previously at TubeBuddy and is well known for his expertise in video marketing. In this episode, Rob talks about: How your business can stand out in a crowded space using video Why video is the best vehicle to connect with your customers How to get comfortable on video The storytelling f…

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How to Achieve Explosive Growth Using DMs with Uyi Abraham 20:07

3y ago20:07

20:07

Uyi Abraham is the founder of Vonza.com. Vonza is an all-in-one marketing platform for small businesses. In this episode, Uyi talks about: How he's ensuring that his bootstrapped startup keeps up with Hubspot The most successful thing he did to propel Vonza forward How your businesses can sell without selling and cut through the noise Plus, Uyi sha…

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The Story of Sendible's Unsung Hero with Martine Hammar 32:09

3y ago32:09

32:09

Sendible nearly didn't happen. After accidentally giving away 10% of the business for $0, I lost motivation and started working on something else. But my wife, Martine, gave me the courage I needed to buy back my company and keep going. Like so many founders' wives, she stood by her husband's side and made numerous sacrifices that allowed me to pur…

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Keywords in Play Episode 16 - Felan Parker on Cutural Intermediaries 33:03

3y ago33:03

33:03

This episode we speak with Felan Parker about his work on cultural intermediaries and indie games. Felan is Assistant Professor of Book & Media Studies at St. Michael’s College in the University of Toronto, and a scholar of media industries and cultures specializing in games, digital media, and film. His ongoing research, supported from 2016-2019 b…

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The Unsplash Growth Hack No-one Knows About with Tim Schmidbauer 32:09

3y ago32:09

32:09

Tim Schmidbauer is the founder of Inlytics, a LinkedIn Analytics tool for personal profiles. Tim has a background in growth hacking and before founding Inlytics, he was helping companies find innovative, new ways to attract more customers. In this episode, we get tactical about: How Tim was able to generate millions of impressions on Unsplash The e…

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The Hard Lessons This Startup Founder Learned From Failure with Mike Quinn 33:36

3y ago33:36

33:36

Mike Quinn is a co-founder and CEO of Boost, with a mission to power the growth of Africa's 100 million informal retail entrepreneurs. Prior to Boost, Mike was a co-founder and CEO of Zoona, one of Africa's earliest fintechs. In this episode, Mike talks about: How to avoid the same hurdles and failures he suffered while building Zoona Why he left C…

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How to Scale a B2B Business with Oktopost CEO, Daniel Kushner 40:08

3y ago40:08

40:08

Daniel is a serial entrepreneur, B2B marketing expert and is co-founder and CEO of Oktopost, a social media platform designed for B2B companies. Oktopost recently raised $20M in growth equity. In this episode, Daniel talks about: How he validated that positioning his company for B2B organisations would pay off His most effective channel for acquiri…

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Keywords in Play Episode 15 - Leon Xiao 26:38

3y ago26:38

26:38

This episode we speak with Leon Xiao about the paper "What are the odds? Lower compliance with Western loot box probability disclosure industry self-regulation than Chinese legal regulation", co-authored with Laura Henderson and Philip Newall. This empirical study of loot boxes and probability disclosure is (as of this interview) a preprint and hen…

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How To Get Your Startup Off The Ground with Lee Gladish 39:53

3y ago39:53

39:53

Lee Gladish is a serial entrepreneur and co-founder of Airborneapp and Reply. His latest company, Airborne, was recently acquired by Demand Science in July 2021. In this episode, we geek out on all things entrepreneurship and startups. So, if you're thinking of starting a business, or you're about to launch one, then this episode is for you. In thi…

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Keywords in Play Episode 14 - Adrienne Shaw 29:47

3y ago29:47

29:47

This episode we speak with Adrienne Shaw about the paper "Encoding and decoding affordances: Stuart Hall and interactive media technologies". This paper brings Stuart Hall's concepts of encoding and decoding into proximity with ideas of affordance and technology. https://journals.sagepub.com/doi/abs/10.1177/0163443717692741 Adrienne Shaw is an Asso…

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When To Pivot Your Business with Hiten Shah 50:19

3y ago50:19

50:19

Hiten Shah is the co-founder of Crazy Egg and KISSmetrics. He is currently on his 3rd startup, which was previously called FYI – and now Nira. In this episode, we dig into the lessons he learnt after starting FYI and then pivoting to Nira. In this episode, Hiten talks about: How he realised he needed to pivot the company Why he decided to rename th…

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How Generosity Can Fuel Your Company’s Growth with TubeBuddy's Phil Starkovich 25:38

3y ago25:38

25:38

Phil Starkovich is co-founder of TubeBuddy, a productivity tool for YouTube. TubeBuddy was acquired in October 2020 and Phil attributes a lot of their success to the fact that he operated the business in a very generous way. Instead of maximising revenues, he chose to give discounts and free upgrades. As a result, TubeBuddy attracted the attention …

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Why Ignoring Your Team’s Wellbeing Will Destroy Your Company with Leora Mofsowitz 36:10

3y ago36:10

36:10

An area that's often overlooked in the workplace is wellness. We all know we need to pay attention to our employees. Yet so often, we ignore the warning signs and are surprised when we receive a letter of resignation – seemingly out of the blue. Martine spoke to Leora Mofsowitz, a Functional Medicine Health Coach, to learn how we can take better ca…

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How To Start A Podcast That Makes Money with Matt Halloran 26:55

3y ago26:55

26:55

If you're thinking about starting a podcast, then this episode is for you! Matt Halloran is Partner and Chief Relationship Officer at ProudMouth, where he helps clients use the power of podcasts to create an online presence where their customers and fans come to them – no ads or sales pitches needed! In this episode, Matt talks about: Why ads and s…

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Why Short-Term Hacks Don't Lead To Long-Term Wins with Eric Siu 27:06

3+ y ago27:06

27:06

Eric is a successful marketer, investor, and businessman. He recently released the book Leveling Up, where he shares a fun new approach to unlocking your potential for greatness. In this episode, Eric talks about: How he famously bought his agency for $2 Why he tries to view business with a long-term lens How he evaluates investment opportunities W…

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How To Raise Venture Capital For Your Startup with Ryan Born 22:41

3+ y ago22:41

22:41

In this episode, we're joined by Ryan Born, co-founder and CEO of Cloud Campaign to discuss their recent $5M Series A fundraise. Ryan talks about: Why Cloud Campaign chose to go the VC route vs remain bootstrapped How to approach a VC and how these firms typically work How to ensure you have product-market fit When you know if it's the right time t…

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How To Work With Your Spouse & Not Ruin Your Marriage In The Process 19:09

3+ y ago19:09

19:09

Gavin founded Sendible back in 2009 and after the company took off, Martine quit her teaching job to join him in the company. In this episode, recorded prior to Sendible's acquisition, we talk about: Why Gavin broke the "no friends and family rule" to allow Martine in. Why Gavin created a fake employee and made Martine use her maiden name at work. …

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When Is The Right Time To Sell Your Company with Brandwatch's Giles Palmer 33:26

3+ y ago33:26

33:26

In this episode, Gavin is joined by Giles Palmer to discuss the story behind Brandwatch's recent $450M sale to Cision. Giles talks about: How he celebrated the deal Why he decided to sell the company after 14 years How the team reacted to the news His most challenging period as CEO Why he loves competition The operating system he used to scale Bran…

1
Why You Need To Stop Spoiling Your Customers 11:36

3+ y ago11:36

11:36

We often talk about trust-based marketing and how doing unscalable things to delight your customers can lead to massive gains over time. But, if you regularly spoil your customers, they suddenly start to expect that level of service or of delight from every interaction they have with you. And this can have the opposite effect. In this episode, we t…

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How To Build A Repeatable Flywheel To Grow Your Startup with Rand Fishkin 46:21

3+ y ago46:21

46:21

In this episode, we're joined by Rand Fishkin for a candid discussion about his time at Moz, his biggest regret, and how it felt to start over with SparkToro. Rand also talks about: How to build a repeatable flywheel to make marketing a competitive advantage Why buying ads is just boulder-pushing The importance of SEO (or lack thereof) His advice o…

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