सर्वश्रेष्ठ Baptiste Delannoy पॉडकास्टस (2024)

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Week 13 - Days 54 to 58: The Marketing Power of Slogans and Branding 10:36

6y ago10:36

10:36

Another busy week in the role of The French Intern at Adidas. In this episode, I'm talking about several topics such as the power of slogans and proverbs, that sticks to people's mind. Another hot topic that was introduced this week was the branding and its importance for consumers. You can read a bit more about branding right there: https://medium…

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Week 12 - Days 49 to 53: The curse of knowledge & your 1%! 5:53

6y ago5:53

5:53

This week felt shorter than usual as I've had the chance to participate in presentation skills seminar, in Japanese, as well as a training for our team. In this week's episode, I'm talking about various interesting and new topics, as the title shows, and I hope you'll enjoy it! Link to the blog post about the benefits of doing internships: https://…

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Week 11 - Days 44 to 48: Make your ideas stick! 8:02

6y ago8:02

8:02

This week was full of work, with a new task almost everyday. In terms of key learning, side projects like online selling and the creation of my website brought me some good ideas. On top of that, I started a marketing book about how to make your ideas stick in people's mind and be easily remembered. The latest medium post: https://medium.com/@bapti…

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Week 10 - Days 39 to 43: Keep up the hard work! 13:23

6y ago13:23

13:23

This week 10's episode gathers the day 39 to 43 of my internship for Adidas Japan, during which I mainly worked on a big project regarding the pricing analysis of Adidas and its competitors. I also decided to wake up earlier, in order to have the time to work on my side hustles in the morning, before going to work and talk about it in this episode.…

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Day 38: My 3 Golden Rules to tackle every new project. 2:29

6y ago2:29

2:29

As I was really diving deep into my big task today, I realized that I almost always use the same 3-rule methodology to tackle all my new challenges. Keeping the discipline of using those 3 golden rules help me a lot when it comes to project management. The medium post: https://medium.com/@baptistedelannoy/my-3-golden-rules-to-tackle-every-new-proje…

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Day 37: Getting started with our new “architecture” project! 4:05

6y ago4:05

4:05

Today was the official kickoff of our new project regarding the adidas's range architecture. I spent the whole day trying to get familiar with the tools and the methodology that has to be used for it. In the evening, I joined my first session of Sekai creator, an 8-week startup creation programm for students in Tokyo. There, I realized there are tw…

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Day 36: Understand your link in the company chain! 3:46

6y ago3:46

3:46

Just like today, it's not always easy to work in a japanese environment, as I'm not billingual yet. During big meetings, when managers are debating, it's very likely that I won't understand much of it, which means one thing: I have to keep working hard on improving my japanese! The key learning of the day could be summed up with: "Whenever you perf…

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Day 35: Building my network step by step … and having fun! 2:55

6y ago2:55

2:55

While today wasn't a busy day at work, I had the chance to be invited for a football gme (Japan-Uruguay) by one of my colleague. Was it random? Not really. This is mainly thanks to the fact that I spent time to build a relationship with him, and that we are both football passionates. The medium post: https://medium.com/@baptistedelannoy/building-my…

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Day 34: Learn to be thankful and to show it. 3:44

6y ago3:44

3:44

While today was a lot less busy than last week, I was assigned a new task that would have taken me forever without my coworker's help. That situation made me think of how important it is to show how grateful you are, when somebody takes the time to teach/help you. The medium post: https://medium.com/@baptistedelannoy/learn-to-be-thankful-and-to-sho…

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Day 33: Urgent or Important? 3:29

6y ago3:29

3:29

Today was so busy that I started to use Eisenhower matrix to help me rank my tasks and focus on what is most urgent and important. I tell you more about this productivity hack in today's episode. The medium post: https://medium.com/@baptistedelannoy/urgent-or-important-96c50ee9950e

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Day 32: How to win 100% of your arguments. 4:54

6y ago4:54

4:54

Today was another hectic day at work, but I managed to produce a pretty good work that satisfied both my coworkers and my boss. For that reason, my learning of the day comes from Dale Carnegie's book, that I'm reading during lunch break, which taught me about arguments and how to win it ... in a way. The medium post: https://medium.com/@baptistedel…

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Day 31: How I’m learning to become a (great) manager. 6:08

6y ago6:08

6:08

Today was by far the busiest day since I started my internship at Adidas Japan and it seems like the whole week will be quite busy: I love it! On top of that, those couple of days working for my new tutor made me realize how lucky I am to be greatly managed and how it will train me to become a good manager when my time comes. The medium post: https…

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Day 30: Learn to smile! 5:54

6y ago5:54

5:54

Today was a rather busy day, full of new tasks that will continue over next week. The key lesson of the day is about the power of smiling, that I discovered through the book I'm reading as well as a discussion at work with my boss ... Smile! The medium post: https://medium.com/@baptistedelannoy/learn-to-smile-e0ba02b8f650…

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Day 29: Excel, THE digital skill to master! 4:03

6y ago4:03

4:03

Today was the 1st of the 2 "brand days" at Adidas, where divisions presented to us more detailed plans and objectives for the future seasons to come. I also had the chance to discuss with the former intern at my position and realized that excel is definitely a skill I should try to further develop ... and so do you!The medium post: https://medium.c…

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Day 28: The 7 rules to keep your audience interested! 6:55

6y ago6:55

6:55

First of all, sorry for the audio quality, will get better tomorrow, I swear. Today was an exciting day, full of company-wide presentation of new objectives for the organization etc... Attending all those meetings made me realize and create a top 7 of presentation rules that I noticed today, of course it's not exhaustive but those were my feelings …

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Day 27: Getting ready for our team presentation! 5:02

6y ago5:02

5:02

This morning started with a surprise as I got to know we would be introducing our team tomorrow. I had to work on a presentation for most of the day, which wasn't exciting but gave me some knowledge about my future role in the team. Also, I started to read Dale Carnegie's book about how to make friends and I'm telling you more about it in this epis…

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Day 26: First day in a new organization 3:37

6y ago3:37

3:37

Today was full of meetings but helped me understand the role I am going to have in this new organization at Adidas. During lunch break, I could enjoy a great book about self-branding, that I really wanted to discuss about, with you, in this podcast. Enjoy! Link to the medium post: https://medium.com/@baptistedelannoy/first-day-in-a-new-organization…

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Day 25: My resolution for October 1st 2:42

6y ago2:42

2:42

As I was writing my first blog post on Medium today , I stumbled upon an article from Gary Vaynerchuck (Garyvee) that was giving some advice to interns. It made me realize that I was focusing too much on the actual work and too little on the networking aspect of my internship. I should definitely change my approach from next Monday, in my new team,…

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Day 24: Quit the bullsh*t & start being effective 3:57

6y ago3:57

3:57

I've realized over the past few years that we've been taught at school, through homeworks and essays, to bullsh*t and repeat ourselves when lacking inspiration. However, the most effective business people are the one that manage to convey their messages with the minimum amount of words or examples ...…

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Day 23: LinkedIn, the most underrated marketing platform 3:09

6y ago3:09

3:09

Excel helped me a lot to be efficient at work today, and confirmed that it is definitely a very important skill that people need, in order to help managers and organizations save some precious time ... On top of that, my LinkedIn post (link below) reached more than 7.000 views and made me realize it is still an underrated platform for self-branding…

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Day 22: Back from Okinawa & life lesson from plane trips 3:24

6y ago3:24

3:24

After a few days of break due to a 5-day trip to Okinawa, I was back in the office this morning and spent most of my time in the Showroom, also called the sample room, where I was dealing with next year collection's samples. This trip made me realize that I should have made some more efforts to create new connections during the flights, as it could…

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Day 21: A few steps to get better at design 4:37

6y ago4:37

4:37

I'm not a pro designer but I have drastically improved over the years, as I kept creating designs for my various side-projects (websites, business cards, products etc...). Today, while creating a new cover picture for this podcast, I realized that I was almost always following the same steps, and decided to share them with you ... Enjoy!…

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Day 20: The hidden benefits of working for Adidas 2:22

6y ago2:22

2:22

Today's episode is extremely short as my day was (well) spent collecting cool Adidas items, one of the key benefits of being employed by a big company, compared to working for small startups.

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Day 19: Tips on how to get an Internship in Japan 5:15

6y ago5:15

5:15

Today is a special episode as I'm trying to briefly explain the different possibilities for you to get a visa that will allow you to do an internship in Japan. To find internship offers, I really recommend an agency called "Lightened" as I've worked with them and know that they are a legit and very helpful startup (and free!), but I've also found 2…

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Day 18: The ultimate question to ask your customers 5:15

6y ago5:15

5:15

Reading the book "The Ultimate Question 2.0" by Fred Reichheld, I really loved the concept of bad vs good profit. It is true that some companies earn money from customers that don't really like the brand but are forced and/or tricked into paying. On the balance sheet and on the short term, it might work but it is defintiely not a sustainable strate…

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Day 17: Share or not to share your goals,that's the question 4:02

6y ago4:02

4:02

Not much done during my internship at Adidas today, as nobody had tasks for me. So, instead, I spent the whole day learning about various subjects, and a topic about goals caught my attention. This topic, that was covered by Tim Ferriss, Derek Sivers & Aytekin Tank, is about whether you should share your goals or not. They all seem to advise you no…

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Day 16: How creating positive routines will change your life 5:21

6y ago5:21

5:21

In the past, you've probably taken some resolutions (reading more books, learning a new language etc...) that you didn't keep. The scientific reason is that you didn't let it the chance to become part of your routine. In this episode, I'm giving you a few tips to create yourself a positive routine that will enhance your daily life on the long term.…

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Day 15: My thoughts on Nike's latest genius ad campaign 3:48

6y ago3:48

3:48

Working for and loving the Adidas brand doesn't stop me from appreciating good marketing, no matter who does it. The latest Nike campaign featuring Colin Kaepernick is a marketing masterpiece and everyone in the industry knows it, let me explain you why.

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Day 14: Here is why I start my days with only 1 push-up ... 2:42

6y ago2:42

2:42

If you want to achieve goals, like starting a diet or writing a 50-page report, you should always breakdown your big objectives into smaller steps, especially the first one. This first step is the key to help you start and achieve more, thus becoming successful.

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Day 13: Self-Organization, a key skill that you need! 3:46

6y ago3:46

3:46

Big companies usually have so many files that you can get lost in it pretty easily. My recommendation is that, wherever you are working, you should master the ability to organize what you create, as if someone would look at it 6 months later, without your help.

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Day 12: Brand Consistency & the power of Habits 2:58

6y ago2:58

2:58

Not much about Adidas in this episode, as most people were still out of office but I'm explaining you about how international brands - but also small brands like this podcast - are using consistency as part of their marketing, to enhance the loyalty of their customers.

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Day 11: Adidas 4D and the future of sneakers! 2:44

6y ago2:44

2:44

As I was free for most of the day, I had some time to check about Adidas new technology development plans and it made me understand some key concepts about innovation strategies and consumer behavior, that I will try to teach you about.

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Day 10: Employee Satisfaction in big Companies vs. Startups 3:26

6y ago3:26

3:26

These two weeks at adidas taught me that employee satisfaction is a key metric in such big & international organizations, so I really wanted to talk about it and how smaller companies could improve in that way.

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Day 9: Net Promoter Score and Adidas' Brand Image 3:16

6y ago3:16

3:16

Finally finished my very time-consuming task that will be used by my colleagues, to present the Japanese market to the headquarters. The key Marketing concept of the day is the Net Promoter Score, a metric used to check your customer satisfaction.

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Day 8: My thoughts on performing better in life. 2:44

6y ago2:44

2:44

My weekly task is actually twice as important as I expected but it will push me to work even harder to prove that I could finish it on time. The key lifestyle concept of the day is about the reason why I think our daily life should always be driven by gratitude.

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Day 7: I picked the wrong socks! How to avoid big mistakes. 3:21

6y ago3:21

3:21

In this 2nd episode of the week, I am giving you some explanations about my current big task and how I managed to surpass my colleagues' expectations ... but I got a socks issue! The key lifestyle concept of the day is about taking the time to check and re-check what you do.

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Day 6: My new big project! 3:18

6y ago3:18

3:18

This week 2 started quite well as I received the big package of Adidas sneakers & clothes I ordered last week and started a quite important project for my division ... The key lifestyle concept of the day is about asking things from people and how to make them feel good about it.

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Day 5: My first office "conflict" in Japan! 4:05

6y ago4:05

4:05

End of this amazing first week at Adidas Tokyo, today I finished my main task, started a very important one, but a conflict happened ...

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Day 4: Left alone in the office? 3:34

6y ago3:34

3:34

Another good day in Adidas Tokyo, I started to work on the internal newsletter, but at some point, I found myself completely alone in the huge office ...