#449: Do cheaper offers have higher conversion rates? - Tash Corbin, Heart-Centred Business Podcast

Heart-Centred Business Podcast with Tash Corbin

Full article and links available at: tashcorbin.com/449
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Do you assume that cheaper offers have higher conversion rates?

When you're struggling to make sales, is your default solution to offer something cheaper or give a discount?

In this episode of the Heart-Centred Business Podcast, I am going to answer the question of whether cheaper offers have higher conversion rates.

I'll also give you a number of other ways that you can improve your conversion rates without having to drop the price or default to creating cheap offers.
When it comes to people's decision-making about whether they're going to invest in purchasing your product or service, price is only one factor.

Yes, sometimes cheaper offers have higher conversion rates. But it is only one factor!

For most people, the thing that would drive better conversion rates is something other than price.

I once heard the saying that there's no price low enough for something that someone doesn't want to buy, and there's no price low enough for someone who never intended to buy from you.

If you are struggling with conversion, I want you to think about all the factors that contribute to your conversion rates.

...Show notes in full are at: tashcorbin.com/449
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