727 Why Every MSP Needs to Focus on Nurturing Leads

Uncle Marv's IT Business Podcast

Uncle Marv's IT Business Podcast

21:04

Step into the mysterious and visually stunning world of The Electric State as host Francesca Amiker takes you behind the scenes with the creative masterminds who brought Simon Stålenhag’s dystopian vision to life. In this premiere episode, directors Joe and Anthony Russo, stars Millie Bobby Brown and Chris Pratt, writers Christopher Markus and Stephen McFeely, and producers Angela Russo-Otstot and Chris Castaldi reveal how they transformed a haunting graphic novel into an epic cinematic experience. Watch The Electric State coming to Netflix on March 14th. Check out more from Netflix Podcasts . State Secrets: Inside the Making of The Electric State is produced by Netflix and Treefort Media.…

about a year ago 48:39

MP3•एपिसोड होम

Uncle Marv welcomes Jennifer Bleam, founder of MSP Sales Revolution, to discuss sales and marketing strategies for MSPs. Jennifer shares her journey from focusing solely on sales coaching to incorporating marketing due to client needs. She emphasizes the importance of knowing key metrics like average customer lifetime value and monthly recurring revenue.

Jennifer outlines her four-arm approach to marketing: branding, list-building, nurturing, and making offers. She stresses the significance of nurturing leads, a step often overlooked in traditional marketing funnels. Jennifer contrasts vendor and MSP marketing approaches, highlighting the need for MSPs to adapt strategies to their smaller scale.

The conversation touches on the balance between persistence and respect in sales follow-ups. Jennifer advocates for a "declining cadence" approach to follow-ups, always aiming to provide value. She warns against the extremes of over-pestering prospects or never following up at all.

Jennifer reveals her willingness to work with smaller MSPs (as low as 250K annual revenue), unlike many industry coaches who focus on larger companies. She explains how she adapted her services to meet the needs of these smaller businesses while still providing valuable guidance.

The episode concludes with Jennifer describing her coaching approach, which focuses on creating custom marketing and sales systems for MSPs, emphasizing genuine, human-centric strategies.

Websites and Links:

MSP Sales Revolution - www.mspsalesrevolution.com
Amazon (for Jennifer's book) - Simplified Cybersecurity Sales for MSPs

=== Show Information

Website: https://www.itbusinesspodcast.com/
Host: Marvin Bee
Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ
Become a monthly supporter: https://ko-fi.com/itbusinesspodcast

462 एपिसोडस

727 Why Every MSP Needs to Focus on Nurturing Leads

published about a year ago

साझा करें

MP3•एपिसोड होम

The episode concludes with Jennifer describing her coaching approach, which focuses on creating custom marketing and sales systems for MSPs, emphasizing genuine, human-centric strategies.

Websites and Links:

MSP Sales Revolution - www.mspsalesrevolution.com
Amazon (for Jennifer's book) - Simplified Cybersecurity Sales for MSPs

=== Show Information

Website: https://www.itbusinesspodcast.com/
Host: Marvin Bee
Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ
Become a monthly supporter: https://ko-fi.com/itbusinesspodcast

462 एपिसोडस

सभी एपिसोड

Uncle Marv's IT Business Podcast

1
Side Hustle Success Tips with Joan Posivy (EP 816) 51:04

4 days ago51:04

51:04

Uncle Marv sits down with Joan Posivy—author, entrepreneur, and host of The Side Hustle Hero podcast—to unpack the real-world lessons behind building a successful side hustle. Joan’s story is anything but ordinary: from becoming Canada’s youngest bank manager to running a deli, self-storage business, and now a top-rated podcast, her journey is filled with pivots, persistence, and practical wisdom. Joan shares why most people never start their dream business (hint: it’s all in your head), and why the best advice she’s heard from hundreds of guests is simply to “just start.” She breaks down the importance of understanding your market, managing your priorities, and building habits that actually move the needle. Listeners will hear about the power of accountability partners, the need for patience in the face of slow results, and the financial must-dos that keep your side hustle afloat. The episode is packed with memorable stories—from a $500 cashew dip startup that grew to $6 million, to creative side hustles like party tent rentals and even luxury port-a-potties. Joan’s honest insights and practical tips will inspire you to take action, whether you’re just starting out or looking to level up your business. Companies, Products, and Books Mentioned (with URLs): Side Hustle Hero Podcast: https://www.sidehustlehero.com The Way Success Works (Book by Joan Posivy): https://www.joanposivy.com/the-way-success-works-book.html === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
NSITSP Spotlight: Andy Higgins (EP815) 23:44

4 days ago23:44

23:44

Andy Higgins, founder of IM Collaboration, shares his journey from early days in IT in England, Switzerland, and the US, to building a successful MSP business. He discusses his experience with major migrations (like Continental Tires), representing Switzerland at the ITU, and the importance of industry standards. Andy explains why he joined the National Society of IT Service Providers (NSITSP), the value of professionalism, and the need for community-driven best practices. The conversation covers differences in IT culture between Europe and the US, the evolution of business practices for MSPs, and actionable advice for IT professionals looking to grow and professionalize their businesses. Companies, Products, and Books Mentioned (with URLs) NSITSP (National Society of IT Service Providers): https://www.nsitsp.org ASCII Group: https://www.ascii.com/ ChannelPro Network: https://www.channelpronetwork.com/ === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
How Much Is Your MSP Really Worth? (EP814) 38:44

5 days ago38:44

38:44

Uncle Marv sits down with Paul Daigle, founder of the Biz Advisory Board and a 30-year industry expert, for a candid conversation about what it takes to build, grow, and ultimately sell a successful MSP. Paul shares his journey from MSP owner to M&A advisor, revealing the pitfalls that keep many IT business owners from reaching their full potential. They explore why so many MSPs undervalue their businesses and how tools like the MSP Business Evaluator and Accelerator can give owners a clear roadmap to higher profits and better exit opportunities. The episode dives into the eight key operational focus areas that drive MSP growth, from sales training to HR and legal, and explains how balancing these areas is critical for scaling up. Paul also discusses the importance of peer benchmarking, the impact of recurring revenue, and how specialization can boost your business’s value. Listeners will walk away with practical tips on maximizing margins, leveraging vendor relationships, and preparing for private equity interest or a future sale. Paul offers exclusive discount codes for listeners to access his business evaluation tools, making it easier than ever to get a real snapshot of your MSP’s value and actionable steps to improve it. Whether you’re just starting out or eyeing your exit, this episode is packed with real advice you can use right now. MSP Business Evaluator: Use code MARVIN73 to receive 73% off , reducing the price from $295.00 to $79.00 —a savings of $216.00 . MSP Business Accelerator (includes the Evaluator): Use code MARVIN15 to receive 15% off . The Accelerator includes everything in the Evaluator plus a customized blueprint and roadmap designed to accelerate your MSP's growth across all 8 operational focus areas. Companies, Products, and Books Mentioned (with URLs): Biz Advisory Board (MSP Business Evaluator & Accelerator): https://bizadvisoryboard.com/business-evaluator/ Jay McBain (Industry Analyst, Canalys): https://www.itbusinesspodcast.com/guests/jay-mcbain/ === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Mind Your Channel Manners (MSP-Vendor Etiquette) EP 813 42:32

5 days ago42:32

42:32

This week, Uncle Marv flies solo and tackles two hot topics for IT professionals and managed service providers: the art of project billing and the often-unspoken rules of MSP vendor etiquette. He shares a real-life story about a recent office move, breaking down his approach to project billing and how he handles client confusion or pushback. Marv also opens up the floor to the community, encouraging listeners to participate in new surveys aimed at improving relationships between MSPs and vendors. The conversation shifts to vendor etiquette, where Marv highlights both the frustrations and positive experiences that come with vendor interactions—whether it’s misleading sales calls or respectful follow-ups. He stresses the importance of mutual respect and clear communication on both sides of the channel. As always, the episode wraps up with a wild Florida Man segment, this time featuring a parody music video that manages to be both hilarious and educational. Throughout the show, Marv keeps things candid, relatable, and interactive, inviting listeners to join the conversation, share their own stories, and help shape future episodes. Whether you’re a solo MSP or part of a larger team, there’s something here for everyone looking to improve their business and have a few laughs along the way. List of Companies, Products, and Books Mentioned (with URLs) MSP Etiquette Survey: https://www.itbusinesspodcast.com/p/msp-survey/ Vendor Etiquette Survey: https://www.itbusinesspodcast.com/p/vendor-survey/ QuickBooks (product): https://quickbooks.intuit.com NSITSP (National Society of IT Service Providers): https://www.nsitsp.org ASCII Edge: https://www.asciievents.com IT Nation: https://www.connectwise.com/theitnation Florida Man “Moove Over”: https://tinyurl.com/3fk3m6d3 === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Building Resilient MSPs with David Steele (EP 812) 16:24

6 days ago16:24

16:24

This episode offers a rare, honest look at what it takes to build and sustain a successful MSP over decades. David’s blend of technical expertise, business savvy, and willingness to adapt provides valuable lessons for IT business owners at any stage. Whether you’re looking to diversify, adopt new tech, or simply connect with peers, you’ll find actionable insights and inspiration. David Steele’s MSP Origin Story: David shares how he and his partner left corporate IT roles to start their own business, initially focusing on development and network support. Their hands-on experience in manufacturing gave them a practical edge and shaped their client approach. Transitioning from Break-Fix to Managed Services: The move to managed services in 2008 was a turning point, providing more predictable revenue and growth. David explains how this shift changed their business model and client relationships. Diversification and Niche Markets: Serving a mix of healthcare, nonprofit, and manufacturing clients has been key to stability and growth. David discusses the pros and cons of specializing versus diversifying, and how his team balances both. Embracing AI and Cloud Tools: David’s team uses a range of AI tools for programming, content creation, and office productivity. He highlights the generational differences in tech adoption and the importance of staying current with certifications. The Value of Community and Events: Attending ASCII Edge opened new doors for networking, learning, and even business opportunities. David emphasizes the openness and support found in the MSP community, which contrasts with the competitive nature of local markets. Companies, Products, and Books Mentioned (with URLs): Intrada Technologies — https://www.intradatech.com/ ASCII Edge / ASCII Group — https://www.ascii.com ConnectWise IT Nation — https://www.connectwise.com/theitnation D&H — https://www.dandh.com SonicWall — https://www.sonicwall.com Cisco — https://www.cisco.com Fortinet — https://www.fortinet.com Microsoft 365 — https://www.microsoft.com/microsoft-365 Google (Gemini) — https://gemini.google.com Jasper AI — https://www.jasper.ai ChatGPT (OpenAI) — https://chat.openai.com Copilot (Microsoft) — https://copilot.microsoft.com === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Overcoming Sales Challenges (EP811) 25:20

6 days ago25:20

25:20

Join Uncle Marv and Robert Gillette from MSP Dojo in this engaging episode of the IT Business Podcast. They break down what it really takes to build a strong sales engine for MSPs, from overcoming the awkwardness of asking for money to the power of teamwork in the sales process. Robert offers a fresh perspective on sales, treating it as a co-op game where collaboration between sales, technical, and executive roles is the secret to success. You’ll hear why keeping your sales muscle strong is essential, how to avoid the trap of relying solely on marketing, and why consistent, small actions can make a huge difference in your sales pipeline. Robert shares actionable tips, like using personalized scorecards and referral calls, and explains how the MSP Dojo helps IT professionals practice and perfect their sales techniques. Whether you’re a seasoned MSP owner or just starting out, this episode is packed with insights and real-world advice to help you close more deals and grow your business. Building a Strong Sales Engine: Robert explains the importance of having a structured sales process to ensure consistent client acquisition and business growth. Overcoming Sales Challenges: Learn how to address common fears and obstacles in sales, including the discomfort of asking for money and dealing with objections. Sales as a Team Game: Discover the value of collaboration between sales, technical, and executive roles to create a seamless and effective sales process. Actionable Tips for MSP Growth: Robert shares practical advice on how MSPs can strengthen their sales skills, generate leads, and close deals with confidence. The MSP Dojo Approach: Explore how the MSP Dojo helps IT professionals refine their sales techniques through practice and repetition, much like training in a batting cage. Companies, Products, and Books Mentioned MSP Dojo – https://mspdojo.net Iceberg Cyber – https://www.icebergcyber.com Pandemic (Board Game) – https://www.zmangames.com/game/pandemic/ === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Acronis' Evolution in Cybersecurity (EP 810) 18:31

7 days ago18:31

18:31

Uncle Marv sits down with James Abercrombie, known as the “Cyber Beard,” to discuss Acronis’ journey from a backup-only company to a full-featured MSP platform. James shares how listening to MSPs in the field has shaped Acronis’ evolution, leading to powerful integrations, advanced automation, and a true all-in-one solution for managed service providers. The conversation covers the importance of disaster recovery, the value of peer-to-peer feedback, and how Acronis’ single-agent approach simplifies life for technicians. James also highlights Acronis’ partnerships with major cloud providers, the addition of EDR/XDR and MDR services, and the launch of workflow automation and professional services automation (PSA). The episode wraps up with a look at the Acronis and MSP Academies, designed to upskill teams and empower business owners, and an invitation to the upcoming Acronis Threat Research Unit Day in Boston. Acronis’ Evolution: From Backup to MSP Platform: James explains how Acronis has grown beyond backup, adding cyber protection, RMM, and automation based on direct MSP feedback. Disaster Recovery and Cloud Partnerships: The discussion covers Acronis’ disaster recovery as a service, partnerships with Google, Azure, and Wasabi, and the importance of fast, reliable recovery. Security Innovations: EDR, XDR, and MDR: James details how Acronis now offers advanced security features, including active protection, EDR/XDR, and MDR through partnerships with Pillar and OpenText. All-in-One Agent and Automation: Acronis’ single-agent solution reduces complexity and resource use, while new workflow automation and PSA tools streamline MSP operations. MSP and Acronis Academies: The academies provide training for business owners, marketers, and technicians, helping MSPs upskill their teams and grow their businesses. Companies, Products, and Books Mentioned Acronis — https://www.acronis.com Lumu — https://lumu.io Google Cloud — https://cloud.google.com Microsoft Azure — https://azure.microsoft.com Wasabi — https://wasabi.com OpenText — https://opentext.com Datto — https://datto.com Bitdefender — https://bitdefender.com Huntress — https://huntress.com Acronis Academy — https://www.acronis.com/en-us/academy === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Building a True MSP Sales Engine (EP 809) 42:29

7 days ago42:29

42:29

This episode of Uncle Marv’s IT Business Podcast features Robert Gillette, founder of MSP Dojo, who brings a fresh perspective on what it really takes to grow an MSP beyond just marketing. Robert shares his journey from leading sales at a Bay Area MSP to coaching competitors and ultimately creating MSP Dojo—a platform where MSPs practice sales with each other in a high-pressure, low-risk environment. He explains why most sales training falls short and how the 73-38-55 rule (words, tone, and body language) is a game-changer for closing deals. Listeners will hear why relying solely on marketing or referrals isn’t enough, and how many MSP owners unknowingly abdicate responsibility for sales. Robert discusses the concept of latent risk and churn, urging MSPs to build a true sales engine rather than flipping a “sales switch” only when needed. The conversation is packed with actionable advice, honest insights, and a few spicy opinions on the realities of sales in the IT world. MSP Dojo and the Power of Practice: Robert explains how MSP Dojo was born from the need for realistic, peer-driven sales practice, creating a safe space for MSPs to sharpen their skills and get honest feedback. The 73-38-55 Rule in Sales: Discover how only 7% of communication is words, while tone and body language make up the rest—crucial for MSPs looking to improve their sales conversations and close more deals. Why Marketing Alone Isn’t Enough: Robert challenges the belief that more leads are the answer, highlighting the importance of proactive sales and not abdicating responsibility to marketing or outsourced sales teams. Latent Risk and Churn in MSPs: The episode explores the hidden dangers of client churn and why steady growth through referrals can mask underlying risks that threaten long-term stability. Building a True Sales Engine: Learn why most MSPs lack a real sales engine and how to start building one that delivers consistent results, rather than relying on luck or occasional referrals. Links of companies, products, and books mentioned: MSP Dojo: https://www.mspdojo.net ConnectWise: https://www.connectwise.com Stride Accounting: http://stride.services Never Split the Difference (Book by Chris Voss): https://amzn.to/4cxIWuZ === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
MSP Success with Acronis Academy (EP 808) 25:49

8 days ago25:49

25:49

Acronis has taken a bold step in addressing the challenges faced by Managed Service Providers (MSPs) worldwide through its innovative educational initiatives—the Acronis Academy and MSP Academy. In this engaging conversation, Jon McCarrick dives into how these programs provide vendor-neutral training to help technicians gain crucial skills, business owners navigate growth strategies, and sales teams improve their effectiveness in the unique MSP landscape. Jon also highlights how Acronis evolved from being a trusted name in backup solutions to offering a cutting-edge CyberProtect portfolio that integrates cybersecurity, RMM, and PSA tools into one seamless system. With features like ransomware protection and patch rollbacks tied directly to backups, Acronis ensures businesses can recover swiftly and securely from cyberattacks. Additionally, Jon discusses the role of AI in curriculum development, enabling rapid creation of multilingual training materials while maintaining high-quality standards. He shares details about upcoming paid courses that offer college-level credentials recognized by universities globally—an exciting opportunity for technicians seeking career advancement. Links: Acronis Academy - academy.acronis.com Acronis Cyber Protect - acronis.com Play.AI (AI-Powered Text-to-Speech) - play.ht Smartcat (Translation Management System) - smartcat.com === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Public Libraries as an IT Niche? Yes! (EP 807) 27:19

10 days ago27:19

27:19

Uncle Marv sits down with Lisa Johnson from AVC Technology at ASCII Edge in Orlando to discuss her company’s fascinating journey from its origins in 1971 to becoming a thriving managed services provider today. Key Highlights: A Love for Disney Meets IT Lisa shares her lifelong passion for Disney and how it ties into her frequent trips to Orlando with her husband Brian while running their remote business. The Evolution of AVC Technology Discover how AVC transitioned from audiovisual services in the 1970s to managed services in the 1980s under Lisa’s father’s leadership—and how she and Brian took the reins in the early 2000s. Niche Expertise: Public Libraries AVC has carved out a unique niche serving public libraries, managing patron computers with advanced security measures while also offering custom fund accounting software. Remote Work Done Right Learn how COVID accelerated AVC's shift to a fully remote team and why this model works seamlessly for their employees and clients alike. Balancing Travel and Business Growth Lisa explains how she manages extensive travel—attending 23 industry events last year—while ensuring her business continues to grow and thrive. Actionable Tips Focus on niche markets where your expertise can shine (e.g., public libraries). Build systems that allow your business to operate remotely without disruption. Invest in tools like scripting solutions to enhance security for shared devices. Attend industry events regularly to network and stay ahead of trends. === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Scaling with Remote Teams (EP 806) 42:29

10 days ago42:29

42:29

In this episode of Uncle Marv’s IT Business Podcast, we continue our conversation with David Stinner, founder of Buffalo-based US itek. David opens up about the lessons he learned from early legal battles that shaped his entrepreneurial drive and how he scaled his MSP using innovative strategies like flat-rate pricing and outsourcing help desk services overseas. Key Topics Covered: From Legal Battles to Leadership: David shares how being sued by his former employer motivated him to persevere and build a successful business despite early challenges. Flat-Rate Pricing Model: Learn why David transitioned to charging per user instead of per device and how this approach has benefited his clients and business. Remote Workforce Success: Discover how hiring tech talent from the Philippines helped US itek expand its capacity while keeping costs manageable. Post-Pandemic Growth Strategies: David explains how his team adapted to the changing IT landscape after COVID-19 and tripled their revenue within four years. The Importance of Compliance: Insights into why compliance-focused services are becoming a key differentiator for MSPs. Cybersecurity Add-Ons: How products like ThreatLocker and email security packages are driving recurring revenue. Actionable Tips Use flat-rate pricing per user to simplify billing while maintaining profitability. Hire remote help desk staff from global talent pools like the Philippines. Bundle cybersecurity add-ons (e.g., ThreatLocker) for additional revenue streams. Focus on compliance services as a competitive differentiator. Invest in tools like LionGuard for automated reporting and license management. Links to Companies, Products, and Books Mentioned US itek - usitek.com ThreatLocker - threatlocker.com Domotz - domotz.com Ingram Micro - ingrammicro.com Odoo - odoo.com === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
From PC Builds to MSP Success (EP 805) 32:23

11 days ago32:23

32:23

Why Listen? This episode provides a candid look at the evolution of an MSP from its humble beginnings to becoming a regional leader in IT services. David’s story is packed with actionable insights on scaling a business, overcoming customer objections, and leveraging tools for proactive service delivery. Show Notes David Stinner, founder and president of US itek, joins Uncle Marv’s IT Business Podcast for an insightful conversation about his 26-year journey in the IT industry. Starting as a teenager building computers for ham radio operators, David grew his business into one of Buffalo’s leading MSPs. He shares how he transitioned from hardware sales and break-fix services to managed services, despite initial resistance from customers and staff. David reflects on the early days of managed services when tools like RMM platforms were just emerging, recounting how he adapted to deliver proactive support amidst challenges like tape backups and manual defragging. He also highlights how focusing on larger clients has helped him scale sustainably while maintaining profitability. Main Topics Covered David’s Early IT Career: David shares how he started building PCs in high school and scaled his business through hardware sales before transitioning into professional services. The Transition to Managed Services: Discover the challenges David faced when shifting from break-fix work to managed services, including customer pushback and internal resistance. Scaling an MSP: Learn how David focused on larger clients and co-managed IT support to achieve sustainable growth while navigating industry changes. Lessons Learned in Profitability: David discusses how managing costs effectively and investing in staff retention helped him build a profitable MSP. === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Scaling IT Services in Small Towns: Ali Johnston (EP 804) 16:53

11 days ago16:53

16:53

Why Listen? This episode offers relatable insights for IT professionals working in smaller markets or expanding their businesses into new regions. Ali Johnston’s stories about cybersecurity awareness and scaling managed services are both practical and inspiring, making this a must-listen for anyone navigating growth while maintaining client trust. Show Notes Ali Johnston, owner of Bel Tech Services and longtime friend of Uncle Marv’s podcast, joins us live from ASCII Edge in Orlando to discuss her journey as an IT business owner focused on hypergrowth and cybersecurity awareness. After taking a hiatus from industry events to focus on her business, Ali is back with fresh perspectives on scaling managed services in small-town Satellite Beach while navigating the unique challenges of serving mom-and-pop shops. She shares eye-opening stories about local scams targeting older communities, including a shocking incident involving scammers using Uber rides to exploit victims. With a focus on cybersecurity education and awareness, Ali emphasizes the importance of building trust with local clients who prefer personal connections over big corporations. Main Topics Covered Cybersecurity Awareness in Small Communities: Ali recounts personal stories of scams targeting older residents in Satellite Beach and discusses strategies for educating local clients about cybersecurity threats. Scaling Managed Services in Small Towns: Ali explains how she converts service work into managed services by building trust with mom-and-pop shops who value local expertise over big companies. Expanding Into New Markets: Through word-of-mouth referrals, Ali is growing her client base beyond Satellite Beach into areas like Tampa and St. Pete, showcasing the power of relationships in business growth. Zero Trust & SASE Solutions: Ali explores her focus on modern cybersecurity solutions like Zero Trust architecture and SASE while addressing challenges such as managing multiple software agents on client systems. === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Inside Uncle Marv’s NetAlly Go Bag (EP 803) 52:43

12 days ago52:43

52:43

In this episode of Uncle Marv’s IT Business Podcast , we dive into the tools and strategies that keep IT professionals ahead of the game. Uncle Marv opens up his trusted NetAlly go bag to reveal essential devices like the EtherScope and LinkSprinter, explaining how each tool simplifies network troubleshooting and testing. He shares insights from recent client projects, including office moves in Orlando and Tampa, highlighting challenges like DMARC extensions and SD-WAN setups. What’s in Uncle Marv’s Go Bag? Uncle Marv walks through his NetAlly-branded go bag, showcasing tools like the EtherScope nXG, LinkSprinter, and AirCheck G3. Learn how these devices streamline network testing and troubleshooting. Get Yours Here: LinkSprinter: https://amzn.to/4idKT1d AirCheck G3 Pro: https://amzn.to/4ikBi8U EtherScope: https://amzn.to/3Yqdk4F CyberScope: https://amzn.to/428czjg Real-World Client Stories From office moves in Orlando to tackling unexpected DMARC issues, Uncle Marv shares lessons learned from recent projects and how he keeps clients happy despite logistical challenges. Florida Man Stories Stay entertained with some wild Florida stories, including a naked airport incident and a beer run involving an alligator. Why Listen? This episode offers a unique mix of practical advice for IT professionals and entertaining stories that keep things lighthearted. Learn about essential tools for your IT toolkit, gain insights from real-world client challenges, and stay informed about upcoming industry events—all while enjoying a laugh or two. === Florida Man Florida Man Makes Beer Run with Live Gator In Hand: https://tinyurl.com/44h5acns Florida Woman Strips in Airport: https://tinyurl.com/56ymsw4t Watch the Video: https://tinyurl.com/36su9wtj === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
NSITSP: Advocating for IT Professionals (EP 802) 24:06

13 days ago24:06

24:06

Why Listen? This episode provides actionable advice for IT professionals looking to elevate their businesses through professionalism, education, and advocacy. Karl Palachuk’s insights will inspire listeners to embrace higher standards while preparing for legislative changes that impact their industry. Show Notes In this engaging episode of Uncle Marv’s IT Business Podcast, Karl Palachuk shares his journey from solo tech to industry pioneer and discusses his mission to professionalize the IT industry through NSITSP. As one of its founders, Karl dives into why professional standards are critical for managed service providers (MSPs) and how the organization advocates for IT professionals on legislative issues. Karl explains how unethical practices harm the industry’s reputation and why self-policing isn’t enough to address these challenges. He emphasizes the need for accountability through codes of ethics and continuing education programs that enhance trust with clients while boosting business success. The conversation also tackles pressing legislative concerns, such as taxation on small business services and cybersecurity insurance directives. Karl outlines how NSITSP works to ensure IT professionals have a seat at the table when decisions affecting their industry are made. Listeners will gain valuable insights into how professionalism can lead to greater success, why advocacy matters now more than ever, and actionable steps they can take to join this movement. === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
MSP Tips: Balancing Contractors and Employees (EP 801) 27:28

13 days ago27:28

27:28

Why Listen? This episode provides actionable insights for IT professionals looking to grow their businesses while maintaining flexibility and high-quality service. David’s relatable anecdotes and practical advice on networking, referrals, and team-building make it a valuable resource for anyone in the MSP space. Show Notes David Geiger’s entrepreneurial journey is nothing short of inspiring. Starting as an IT consultant without much formal knowledge, he built Spur IT Services into a successful managed service provider serving Florida businesses. In this episode, David shares how he transitioned from break-fix services to managed services, highlighting the importance of networking, referrals, and community involvement in driving business growth. Listeners will gain insights into how David uses contractors strategically while maintaining flexibility and cost efficiency. He also opens up about the challenges of scaling his team and managing finances during the early years of his business. Additionally, David emphasizes the long-term benefits of joining boards and community organizations to build trust and generate referrals. Whether you’re an aspiring MSP owner or an established IT professional looking for growth strategies, this episode offers practical advice on navigating transitions, building strong client relationships, and leveraging your local community for success. === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Patch Management Made Easy with Action1 (EP 800) 31:13

14 days ago31:13

31:13

Why Listen? This episode provides valuable insights into modern IT challenges like managing patches across diverse environments, securing endpoints against vulnerabilities, and scaling solutions for MSPs. Mike Walters offers practical advice on leveraging Action1’s unique features to improve efficiency without breaking the budget. Show Notes Action1 is changing the game in IT patch management, offering MSPs and enterprises a scalable, secure solution that works across Windows, MacOS, and soon Linux environments. In this episode, Mike Walters shares how his experience as co-founder of Netwrix inspired the creation of Action1—a platform designed for simplicity and reliability. Key highlights include: 200 Free Endpoints : A bold move that gives users full functionality without hidden catches. Multi-Tenant Dashboard : Ideal for MSPs to manage multiple clients seamlessly. Third-Party Patching : Simplifies updates for apps like Adobe and Zoom while addressing security risks. Vulnerability Management : Combines scanning and remediation in one package. Agent Takeover Prevention : Ensures endpoint security even in worst-case scenarios. Main Topics The Story Behind Action1: Mike Walters recounts how his experience at Netwrix shaped the vision for Action1—a platform focused exclusively on patch management to fill a critical gap in the market. Why Patching Matters: Learn why patching is essential for reducing vulnerabilities across endpoints, including third-party applications and devices like medical equipment. Innovative Features for MSPs: Explore how Action1’s multi-tenant dashboard simplifies client management while providing detailed analytics to demonstrate compliance and value. Future Developments: Hear about upcoming features like Linux support and advanced security measures that make Action1 stand out in endpoint management. === Links Action1 - https://www.action1.com/ Netwrix - https://www.netwrix.com/ Rapid7 - https://www.rapid7.com/ Axonius - https://www.axonius.com === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Why Backup Matters: A Hurricane Horror Story (EP 799) 19:32

14 days ago19:32

19:32

Why Listen This episode provides actionable insights on disaster recovery, cybersecurity best practices, and building lasting client relationships—all from an MSP that has thrived in Florida’s challenging environment for 30 years. Whether you’re an established IT provider or just starting out, Laura’s stories and advice will inspire you to elevate your business. Show Notes Laura Casper of Link Tech Computer Services joins Uncle Marv at ASCII Edge Orlando to share her experiences running a successful MSP in Florida for over three decades. In this engaging conversation, Laura recounts how her team has navigated hurricanes, retained clients through exceptional service, and adapted to changing technology needs. Highlights include a fascinating story about using Starlink kits during Hurricane Milton to keep clients connected despite widespread outages—a testament to Link Tech's commitment to going the extra mile. Laura also emphasizes the importance of cybersecurity, backup solutions, and knowing when to let go of clients who refuse essential protections. As a family-run business, Link Tech values personalized service and building strong relationships with clients ranging from five to 35 employees. Laura discusses their approach to scaling while maintaining quality and shares tips on hurricane preparedness for IT businesses. This episode is a must-listen for MSPs looking to improve client retention, tackle disaster recovery challenges, and grow their businesses sustainably. === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Noticeable: Marketing Automation for MSPs (EP 798) 16:11

18 days ago16:11

16:11

Herman Pool joins Uncle Marv’s IT Business Podcast to share his expertise in marketing automation and business growth strategies for MSPs. As the founder of Vertical Action and Noticeable, Herman has developed tools and systems that go beyond traditional website services to include marketing fulfillment and coaching. He introduces his GROW system—Get Noticed, Build Relationships, Own the Sale, and Win Fans—which provides a roadmap for MSPs looking to scale their business effectively. From email campaigns that keep clients engaged year-round to leveraging automation tools like ActiveCampaign and HubSpot, Herman explains how these strategies help businesses stay top of mind and deliver value consistently. Herman also shares personal anecdotes about his journey from running a classic arcade to helping MSPs succeed through open office hours and hands-on coaching. The episode is packed with actionable advice, including tips on building trust with clients, improving communication processes, and using testimonials to attract new business. The GROW System Herman breaks down his four-step process: Get Noticed, Build Relationships, Own the Sale, and Win Fans. Learn why consistent communication and delivering on promises are key to building loyalty. Marketing Automation Tools Explore tools like ActiveCampaign, HubSpot, and Keep that simplify marketing processes. Understand how personalized coaching can help MSPs overcome overwhelm when using these platforms. Building Relationships Discover why staying in touch with clients beyond invoices is critical for long-term success. Tips on being approachable and reachable to enhance client trust. Winning Fans Through Testimonials How collecting reviews and showcasing testimonials can boost your reputation. Strategies for turning satisfied clients into advocates for your business. Companies, Products & Books Mentioned Vertical Action: https://www.verticalaxion.com/ Noticeable: https://www.getnoticeable.com/ ActiveCampaign: https://www.activecampaign.com/ HubSpot: https://www.hubspot.com/ Keap (formerly Infusionsoft): https://www.hubspot.com/ Dave Ramsey's EntreLeadership: https://www.ramseysolutions.com/business/entreleadership === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Targeted Marketing Tips for MSPs (EP 797) 36:13

18 days ago36:13

36:13

In this episode, Tim Fitzpatrick returns to share his expertise on strategic marketing for MSPs and IT professionals. Tim breaks down his proven framework of strategy, planning, and leadership, explaining how each component works together to create a robust marketing engine that drives consistent results. Key highlights include: Why most MSPs fail at marketing by skipping the strategy phase and jumping straight into tactics like paid ads or social media posts. The importance of identifying your ideal clients and crafting messages tailored specifically to their needs. How AI tools like ChatGPT can streamline content creation, research, and SEO optimization—but only when used strategically. Tips for transitioning from a referral-based business model to a scalable marketing approach that attracts new clients consistently. Tim also introduces his new "Marketing Engine Mastery Accelerator," a group program designed to help MSPs implement these strategies affordably while receiving expert guidance. If you're ready to take control of your marketing efforts and grow your business with confidence, don’t miss this insightful conversation! === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
After The Conference: ASCII Edge Orlando 2025 (EP 796) 31:50

19 days ago31:50

31:50

Uncle Marv returns after a whirlwind week at ASCII Edge Orlando 2025! This episode is packed with stories from six days away—his longest stretch out of town in decades—and features everything from client moves to conference networking highlights. Marv shares his experience troubleshooting camera systems under unusual circumstances and navigating cubicle chaos during a client’s office setup gone wrong. Listeners will enjoy hearing about the unique atmosphere at ASCII Edge events, where intimate networking opportunities take center stage compared to larger conferences like IT Nation or Pax8 Live. Marv also recaps standout sessions, including Jesse Tuttle’s keynote on hacking mindsets and Diana Giles’ talk on stress management for IT professionals. And don’t miss Marv’s hilarious take on swag—from SonicWall hats to a balloon that looked suspiciously like a condom! Plus, hear about partner dinners that mixed bourbon drinks with unforgettable stories from industry leaders like Steve Copeland of Rhythms. === Links Jerry Koutavas Podcast, ASCII - https://www.itbusinesspodcast.com/792 Kristen Pittman Podcast, CyLutions - https://www.itbusinesspodcast.com/793 Sign up for ASCII Edge: https://events.ascii.com/ === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Think Outside the Box with 5G Solutions (EP 795) 15:12

19 days ago15:12

15:12

Uncle Marv welcomes Steve Copeland from Rhythms, the company behind the innovative “internet in a box” solution that’s making waves in the MSP world. Steve explains how their 5G-powered boxes are helping IT providers not only offer reliable backup internet but also create new revenue opportunities by sponsoring events and providing connectivity at scale. Creative Ways to Monetize Connectivity Steve shares real-world examples of how MSPs are thinking outside the box—literally! From partnering with local Chambers of Commerce to providing internet services at high-profile events like the Florida Man Games, these strategies are helping businesses stand out while adding value for clients. Exclusive Insights into Rhythms’ Growth Learn about Rhythms’ journey, including their expansion into hardware-agnostic solutions and exciting collaborations with telecom and event industries. Steve also teases a potential partnership with Formula One events, highlighting the company’s innovative approach to media sponsorship. Actionable Advice for IT Pros Steve emphasizes the importance of listening to clients and adapting solutions to meet their needs. He also offers tips on using proof-of-concept trials to win over clients and leveraging tools like bonded carriers to ensure seamless connectivity. Links from the Show Peplink: https://www.peplink.com/ CradlePoint: https://cradlepoint.com/ Starlink: https://www.starlink.com/ === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Sophos vs. State-Sponsored Hacks (EP 794) 24:34

20 days ago24:34

24:34

Cybersecurity is a constant battle, and this episode brings you up to speed on the latest developments from Sophos. Uncle Marv welcomes Ryan Gebauer to discuss how Sophos is tackling state-sponsored attacks and ransomware with innovative solutions like AI-powered threat detection and end-to-end cybersecurity tools. Key highlights include: Ransomware Realities : Why paying the ransom often leads to higher recovery costs and doesn’t guarantee data restoration. Learn why a recovery-first mindset is essential for businesses. Pacific Rim Threats : Insights from Sophos’ five-year study on state-sponsored cyberattacks targeting edge devices like firewalls—and how hackers have evolved their tactics over time. Sophos Firewall Updates : Version 21 introduces enhanced security features like third-party threat feeds integration for real-time updates against malicious activity. SecureWorks Acquisition : How this move strengthens Sophos’ portfolio with advanced XDR tools and compliance-focused solutions like identity detection and response. Actionable Tips : From patching legacy systems to educating clients about phishing risks, Ryan shares practical advice for IT professionals to stay ahead of cyber threats. Whether you’re an MSP or a business owner, this episode delivers invaluable insights into protecting your digital assets in an increasingly hostile environment. === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
SharePoint Migration Woes and Wins (EP 793) 16:32

20 days ago16:32

16:32

Uncle Marv’s IT Business Podcast welcomes Kristen Pittman from CyLutions, a custom software development company that specializes in modernizing businesses through tailored IT solutions. Kristen recounts her journey to ASCII Edge in Orlando and dives into her expertise in Microsoft 365 migrations, SharePoint configurations, and database management. The conversation explores common pitfalls in IT migrations, like insufficient admin rights and improper use of tools like OneDrive and SharePoint groups. Kristen shares how CyLutions helps businesses transition from outdated systems—like reliance on Excel spreadsheets—to efficient custom software solutions. She also emphasizes the importance of partnerships between MSPs and developers to ensure client satisfaction without stepping on each other’s toes. Why Listen? This episode offers practical advice for anyone navigating IT challenges like data migration or system modernization. Kristen’s insights into Microsoft tools and her collaborative approach with MSPs provide valuable takeaways for IT professionals looking to improve their processes or expand their service offerings. Companies, Products, and Books Mentioned CyLutions – https://cylutions.com/ Microsoft 365 – https://www.microsoft.com/en-us/microsoft-365 Azure Blob Storage – https://azure.microsoft.com/en-us/products/storage/blobs/ Power BI – https://www.microsoft.com/en-us/power-platform/products/power-bi === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
ASCII Edge 2025: Insights from Jerry Koutavas (EP 792) 15:22

21 days ago15:22

15:22

Why Listen? This episode provides a behind-the-scenes look at how ASCII empowers MSPs to thrive through collaboration, innovation, and foresight. Learn about exclusive tools and strategies that can help you stay competitive while navigating industry challenges like mental health and mergers. In this episode of Uncle Marv’s IT Business Podcast, Jerry Koutavas, President of ASCII, sits down to discuss how the organization continues to support MSPs in an ever-changing industry. Recorded at the Hyatt in Orlando during the 2025 ASCII Edge tour, Jerry shares updates on the new member portal designed to streamline collaboration and business opportunities for members. He explains how features like subcontractor matching and confidential business listings are transforming how MSPs connect and grow. Jerry also dives into broader industry trends, including an impending pivot that will redefine managed services as we know it. He emphasizes the importance of staying relevant by leveraging community knowledge and early access to emerging technologies. Other highlights include a discussion on mental health challenges in IT and practical advice for MSPs exploring mergers and acquisitions. Whether you’re an established MSP or just starting out, this episode offers valuable insights into building a resilient IT business through community and innovation. === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: https://www.trugrid.com/ Travel Partner: https://www.bvoip.com/ Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Even Admins Can't Install: ThreatLocker (EP791) 11:36

27 days ago11:36

11:36

This episode provides valuable insights into real-world IT security challenges and solutions. Listeners will gain a deeper understanding of why strict security measures are necessary and how they can be implemented effectively. The stories shared by Uncle Marv offer practical lessons for IT professionals at all levels. The Principle of Least Privilege: Marv explains why giving users the minimum level of access necessary for their work is crucial for maintaining security. He shares examples of how ignoring this principle led to security breaches. ThreatLocker and Zero Trust: Uncle Marv discusses the implementation of ThreatLocker, a zero-trust security solution. He explains how it differs from traditional security measures and why it's effective against modern threats. Challenges with Junior IT Staff: Marv shares his experiences with junior IT staff who often bypass security measures by granting admin rights. He emphasizes the importance of proper training and understanding of security principles. Unexpected Benefits of Strict Security: The podcast reveals how strict security measures can have additional benefits, such as preventing employees from installing non-work-related software and improving productivity. === Links Mentioned ThreatLocker - https://www.threatlocker.com/ ASCII EDGE - https://www.asciiedge.com/ CyberFOX - https://www.cyberfox.com/ CyberArk - https://www.cyberark.com/ === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Travel Partner: https://www.trugrid.com/ Travel Partner: https://www.bvoip.com/ Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Master Your Pitch: IT Nation's PitchIT 2025 (EP 790) 27:24

5 weeks ago27:24

27:24

Uncle Marv welcomes Sean Lardo, the newly appointed VP of IT Nation Communities at ConnectWise. Sean shares his insights on the upcoming PitchIT competition and the broader vision for IT Nation as the "community of communities" in the IT service provider space. Pitch It Competition Overview: Sean breaks down the PitchIT program structure, including the application process, 16-week boot camp, and final pitch event. He explains how the competition helps startups refine their message and gain exposure in the MSP community. IT Nation's Community Vision: Sean discusses ConnectWise's goal of becoming the "community of communities" in the IT service provider space. He explains how this approach benefits both vendors and MSPs by creating a more connected and navigable ecosystem. Impact on Participating Vendors: The conversation highlights the significant growth experienced by Pitch It participants, including increased website traffic, demo requests, and revenue. Sean shares success stories and statistics demonstrating the program's effectiveness. Why Listen: This episode provides valuable insights into the IT service provider ecosystem and how programs like PitchIT are driving innovation and growth. Listeners will gain a deeper understanding of the challenges faced by IT startups and the opportunities available through community-driven initiatives. === Links ConnectWise ( https://www.connectwise.com/ ) IT Nation ( https://www.connectwise.com/theitnation ) Senteon ( https://www.senteon.com/ ) Alert Ops ( https://www.alertops.com/ ) Thread ( https://www.getthread.com/ ) CRN ( https://www.crn.com/ ) === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
It's Not Always DNS: Solving Complex Network Issues (EP 789) 41:13

5 weeks ago41:13

41:13

This episode offers a real-world example of complex IT problem-solving, providing valuable insights for IT professionals facing similar challenges. It also highlights the importance of persistence and thinking outside the box when troubleshooting network issues. Uncle Marv takes us on a journey through a recent IT project that tested his skills and patience. He describes a referral client with an outdated network setup, including a 2012 server, crusty switches, and a mess of cables in a makeshift server "room." The challenge? Upgrading their entire network while working around strict limitations on downtime and access. Uncle Marv walks us through the process of installing new equipment, including an HP server, Synology NAS, and Araknis firewall. However, the real drama unfolds when the client experiences a network outage. What initially seems like a DNS issue turns into a perplexing problem that resists conventional troubleshooting methods. As the story unfolds, we learn about the importance of thorough diagnostics, the challenges of working with price-sensitive clients, and the occasional need to question our assumptions in IT. Uncle Marv's persistence ultimately leads to an unexpected solution, reminding us that in the world of IT, it's not always DNS. === Actionable Tips: Always have a backup of firewall configurations before making changes Consider using tools like NetAlly for quick network diagnostics Be prepared to reset and reconfigure network devices as a last resort Document the entire troubleshooting process for future reference === Links Mentioned Florida Spring Break Ends with Ear Bitten Off: https://tinyurl.com/59u83e3m ASCII Edge: https://events.ascii.com/ PAX 8 Beyond: https://www.pax8beyond.com/ Synology: synology.com Araknis: araknisnetworks.com SonicWall: sonicwall.com === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
ASCII Edge 2025: Jesse Tuttle AKA Hackah Jak (EP 788) 28:32

5 weeks ago28:32

28:32

Uncle Marv welcomes Jesse Tuttle, also known as Hackah Jak, to preview his upcoming keynote at the ASCII Edge tour in Orlando. Tuttle, a former hacker who once topped the FBI and Interpol's most wanted lists, now leads AP2T Labs, a cyber threat research and training company. Tuttle's fascinating backstory unfolds as he recounts his journey from a curious 14-year-old hacker in 1994 to initiating what the New York Times called the "first hacker world war" in 2001. This event caused over $2 billion in damages and led to his recruitment by the FBI as an intelligence asset. The conversation takes unexpected turns as Tuttle reveals how he learned to build databases by hacking banks and used NASA connections to distribute pirated software. He emphasizes that not all hackers are motivated by financial gain, highlighting the importance of understanding diverse threat actor profiles. Tuttle also discusses his company's innovative use of AI and machine learning in analyzing user behavior, mentioning their patent-pending technologies rooted in his past experiences as a threat actor. The episode provides valuable insights into the hacker mindset, the evolution of cyber threats, and the critical need for up-to-date cybersecurity awareness training. Tuttle's unique perspective as a former hacker turned defender offers listeners a rare glimpse into both sides of the cybersecurity battlefield. === LINKS FROM THE SHOW Watch the video here: https://www.youtube.com/watch?v=WKedVeWcESc ASCII Edge 2025 - https://events.ascii.com/ AP2T Labs - https://www.ap2tlabs.com/ Wikipedia - https://en.wikipedia.org/wiki/Jesse_Tuttle === SPONSORS Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Internet Provider, Rythmz: https://www.itbusinesspodcast.com/rythmz Production Gear Partner, Liongard: https://www.itbusinesspodcast.com/liongard Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === MUSIC LICENSE CERTIFICATE Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Item ID: CSR3UET Author Username: AlexanderRufire Licensee: Marvin Bee Registered Project Name: IT Business Podcast License Date: January 1st, 2024 Item License Code: 7X9F52DNML === Show Information Website: https://www.itbusinesspodcast.com/ Host: Marvin Bee Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ Become a monthly supporter: https://ko-fi.com/itbusinesspodcast…

Uncle Marv's IT Business Podcast

1
Boost MSP Profits with Better Communication (EP 787) 1:01:04

6 weeks ago1:01:04