Kinya Clairborne, Founder & Editor-in-Chief of STYLE & SOCIETY Magazine: How To Diversify Your Skillset As An Influencer

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Kinya Clairborne is an award-winning content creator and the founder and editor-in-chief of STYLE & SOCIETY Magazine. Not only is she an amazing example of how to transition from corporate girlie to full-time influencer, but she’s also managed to heavily diversify her brand and work with big names like Honda, Macy’s, and L’Oreal.

In our conversation, we talk about how to translate your social following into something more concrete that you own, like an email list or a product line. Kinya also turns the mic back to us and asks about our perspective on outbound versus incoming deals and what we think about influencers working with both agents and managers.

IN THIS EPISODE, WE TALK ABOUT:

• Why jumping around to different agencies can hurt you as a content creator

• The turning point for Kinya that inspired her to go all-in on being a content creator

• Examples of what it looks like to diversify your skillset as an influencer

• Why we’re sick of exclusivity clauses

• Questions to ask yourself before partnering with a manger

• Our #1 piece of advice for all content creators

RESOURCES

• Learn more about Be Social Group

CONNECT WITH KINYA

Follow Kinya on Instagram: @kinyaclaiborne

Follow Kinya on TikTok: @kinyaclaiborne

Follow STYLE & SOCIETY on Instagram: @styleandsociety

Become a STYLE & SOCIETY Insider: styleandsociety.com

CONNECT WITH ALI

Follow me on Instagram: @aligrant

Follow me on TikTok: @aligrnt

CONNECT WITH JESS

Follow me on Instagram: @jessyoowould

Follow me on TikTok: @jessyoowould