022. Why Having a User Friendly Platform is so Important with Anthony Smith

Online Events Made Simple

Have you been wondering how to make the big pivot to virtual events? Are you a complete newbie when it comes to event technology and the virtual event world? As we speak with guest speakers and discuss our own experiences with the virtual and hybrid event industry, we will be going through the challenges you may face along the way and how to overcome these.

With the current situation, the rise and requirement for virtual and hybrid events are definitely on the rise - have you made the move yet? Listen to our live podcast every week on our Facebook page, or you can listen to the podcast version to find out how you can make your online events simple.

In this episode, we’re joined with Anthony Smith, Co-Founder of 3D VR Live Platform. Anthony started in Live Events in 1998. Specialising in exhibition stand design and build, he has transferred his knowledge of client experience into the virtual space. Anthony brings this experience to the exciting new virtual exhibition and event platform, 3D-VR Live, which combines live streaming, interactive exhibitions and full networking.

Anthony will discuss how he went from creating exhibition stands to now fully running an event technology platform. Still in the early stages of the platform, Anthony discusses how he’s found understanding what was out there and how he worked with a VR partner to make the platform user friendly. It’s an interest podcast to hear how VR and platforms can be inclusive and engaging

Why VR was so important for Anthony’s platform (05:22) how he decided to step the levels up when it came to the technology (08:56) Why spontaneous experiences is so important in the events industry (11:00) Why having a user friendly platform is so important (15:00) Benefits for working for a smaller event tech platform (17:53) What investments in event tech mean for the industry (20:00) Questions for event organisations to ask potential event tech platforms (23:00)

EVENTMIND is a market leader in the virtual meetings and events sector. EVENTMIND provides training, consultancy and delivery for businesses looking to engage virtually with their audience and community.

​EventMind does not endorse any particular virtual event platform or software. We review the platforms available on the market monthly (through a combination of client feedback, test events and demos). There’s no platform which is an ‘all in one’ or ‘all inclusive’ solution when it comes to virtual event platforms. Bear in mind, most virtual event platforms were originally live event apps or software. Covid19 accelerated many platforms to pivot into creating virtual event solutions. In the long run, this seems to be a smart move as hybrid events are likely to become standard (especially if you understand how to monetize hybrid events and maximise global audience reach).