Crafting Your Holiday Content

Retail For The Rest Of Us: A Podcast For Indie Retailers Who Want To Make Sales, Build Community and Grow Their Shops

We're getting closer, friends - so here's our critical third step: creating our holiday content before the official craze comes in. Because the last thing you're going to want to do is sit down and think about social media when you have a holiday sales floor to run. But before you let the moans and procrastination roll in, I want to help shift your mindset so you can see what a true money-making opportunity this is.

And definitely check out our Holiday Roadmap because I've got loads of ready-to-go prompts that you can literally copy and paste. ✌️

In our previous episode, we talked a lot about staying true to your branding and your values and whatever it is that your community of customers love you. So now we're taking that one step further by turning the ways you stand out into literal pieces of content. Planning your promotions now rather than later allows you to be incredibly creative, less stressed, and ready to be present for the craze that is about to ensue.

In this episode, we cover:

• Planned Promotions vs. Lever Pullers
• making your way and standing out through the noise
• how content creation is a way to tap into your creativity
• that it's not the algorithm, it's the competition you gotta focus on

Make sure you snag our amazing free resource with worksheets, resources and action items to get you in tip-top shape for the holiday rush. Get it all at feelgoodretail.com/holiday

🕸 feelgoodretail.com

📱@feelgoodretail

✨ Thanks for listening to the Retail for the Rest of Us archive! There's tons of great advice in this episode, but you may hear about resources that no longer exist or find broken links in our show notes. Please head to feelgoodretail.com/podcast for our up-to-date offerings!