The Importance of Customer Experience with Nicolas Babin

Retain: The Customer Retention Podcast

In this episode, Lauren is joined by Nicolas Babin, a strategic advisor and consultant. Nicolas’ background as a serial entrepreneur, executive, and board member has spanned from startups to multinational tech giants, such as Sony. Today, Nicolas gets excited by opportunities to help innovative companies achieve profitable growth and key business goals.
This time, Nicolas and Lauren discuss why companies need to be prioritizing customer experience, how gamification can help your customer retention marketing strategies, and the ways in which marketing focuses have shifted over the years.
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Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.so
Previous guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.
Check out the three most downloaded episodes:

• Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design Symphony
• Mastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience Maker
• The Game Plan: Demystifying Gamification with Moe Ash, Founder of The Catalyst

If you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest