Artwork

TheMarketingAnu द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री TheMarketingAnu या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal
Player FM - पॉडकास्ट ऐप
Player FM ऐप के साथ ऑफ़लाइन जाएं!

EP217 - It's Not You, It's Google Ads

47:50
 
साझा करें
 

Manage episode 337338661 series 2434262
TheMarketingAnu द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री TheMarketingAnu या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Amalia Fowler (@AmaliaEFowler)

Q1 : It's well known there are a *lot* of changes that happen to the Google Ads platform and therefore, how we work. What changes have stymied you or frustrated you the most recently?

Q2 Let's start with match type shifts and lack of SQR data. How has this affected your account, and what strategies have you found to mitigate it? Don't forget to indicate if you have specific industry strategies for Ecomm, Lead Gen or B2B

Q3 Moving on to RSAs. With the sunset (death) of ETAs, what is your go-to RSA strategy? Do you have one, or like me, are you just figuring it out as you go? (If you're a client reading this don't worry I have a strategy called test it and see)

Q4 On to Performance Max. Just a quick one to start. Have you tried Pmax? Yes/No and why?

Q5 For those of you who have tried Performance Max - what tips and tricks or things to avoid can you give those of us on the fence (or way, way over in a faraway field)? If you haven't tried it, what in particular could someone help you with?

Q6 We're often stuck between the needs of stakeholders (bosses, clients) and Google's changes. What advice do you have on approaching those stakeholders and balancing those interests?

Q7 7a: What do you wish Google would do differently when releasing new features? 7b: What's something you learned from someone today you didn't know before?

Thank you for listening!

Please help grow the podcast - and rate/review on Spotify, Amazon, Apple Podcast & more - linktr.ee/ppcchat_roundup

--- Send in a voice message: https://podcasters.spotify.com/pod/show/ppcchat-roundup/message
  continue reading

284 एपिसोडस

Artwork
iconसाझा करें
 
Manage episode 337338661 series 2434262
TheMarketingAnu द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री TheMarketingAnu या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Amalia Fowler (@AmaliaEFowler)

Q1 : It's well known there are a *lot* of changes that happen to the Google Ads platform and therefore, how we work. What changes have stymied you or frustrated you the most recently?

Q2 Let's start with match type shifts and lack of SQR data. How has this affected your account, and what strategies have you found to mitigate it? Don't forget to indicate if you have specific industry strategies for Ecomm, Lead Gen or B2B

Q3 Moving on to RSAs. With the sunset (death) of ETAs, what is your go-to RSA strategy? Do you have one, or like me, are you just figuring it out as you go? (If you're a client reading this don't worry I have a strategy called test it and see)

Q4 On to Performance Max. Just a quick one to start. Have you tried Pmax? Yes/No and why?

Q5 For those of you who have tried Performance Max - what tips and tricks or things to avoid can you give those of us on the fence (or way, way over in a faraway field)? If you haven't tried it, what in particular could someone help you with?

Q6 We're often stuck between the needs of stakeholders (bosses, clients) and Google's changes. What advice do you have on approaching those stakeholders and balancing those interests?

Q7 7a: What do you wish Google would do differently when releasing new features? 7b: What's something you learned from someone today you didn't know before?

Thank you for listening!

Please help grow the podcast - and rate/review on Spotify, Amazon, Apple Podcast & more - linktr.ee/ppcchat_roundup

--- Send in a voice message: https://podcasters.spotify.com/pod/show/ppcchat-roundup/message
  continue reading

284 एपिसोडस

सभी एपिसोड

×
 
Loading …

प्लेयर एफएम में आपका स्वागत है!

प्लेयर एफएम वेब को स्कैन कर रहा है उच्च गुणवत्ता वाले पॉडकास्ट आप के आनंद लेंने के लिए अभी। यह सबसे अच्छा पॉडकास्ट एप्प है और यह Android, iPhone और वेब पर काम करता है। उपकरणों में सदस्यता को सिंक करने के लिए साइनअप करें।

 

त्वरित संदर्भ मार्गदर्शिका