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Year-End Reviews: What Works, What Doesn’t, and How You Can Use Last Year’s Marketing Data to Plan Ahead
Manage episode 353602248 series 3374874
Dr Marketing Tips द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Dr Marketing Tips या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
The new year is a time for reflection—as medical professionals and healthcare marketers, the end of a cycle is an opportunity for you to take stock of where you are now and use this information to refresh your branding strategy for the coming year.
When it comes to planning, your marketing numbers are an invaluable resource—from tracking lead conversions to measuring patient retention rates, this data will tell you how and why your marketing efforts impacted the growth of your practice over the past year.
As your business evolves, your marketing plan should, too—identifying what worked will allow you to economize your marketing spend on successful strategies, focusing on achievable growth while cutting out unnecessary costs.
However, the numbers don’t always speak for themselves—knowing what to look for and how to interpret the data is key.
In this episode of the DrMarketingTips Show, hosts Jennifer and Corey discuss the value of year-end reviews and how you can use last year’s marketing data to grow your practice by focusing on results-driven strategies.
Tune in to discover:
- Why a year-end review will improve your marketing strategy
- How to analyze last year’s numbers
- What your marketing data says about your business
- How to refresh your marketing campaign
- Innovative branding strategies for 2023
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