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Branding and Loyalty: A discussion for hotels, airlines and other tourism businesses
Manage episode 337201418 series 3379951
eTurboNews | Trends | Travel News and ETurboNews | Trends | Travel News द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री eTurboNews | Trends | Travel News and ETurboNews | Trends | Travel News या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Do you always make reservations at a Marriott, fly on Delta, spend holidays in Bermuda (at the same hotel) and drink Coke while chomping on a Big Mac? If you are buying the same products/services – all the time, corporations are likely to identify you as a loyal customer. The question is – are you really so satisfied with your selections that you do not stray or is just easier to acquire the same products, destinations and services?
Panel with Dr. Elinor Garely, eTN New York and Dr. Robert Passikoff, Founder/President, BrandKey
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