051 - Alexa, How Can Brands Can Sell and Engage More Now? Bob Stolzberg

Beetle Moment Marketing Podcast

Emily Binder द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Emily Binder या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

5y ago 18:49

MP3•एपिसोड होम

Guest: Bob Stolzberg, Founder of Voice XP

Consider what Amazon might not realize: that brands can use voice as a marketing channel to sell directly to consumers - through Alexa and not with sales going through amazon.com. Think about it.

Bob Stolzberg and Emily Binder dug into a great question about where e-commerce is headed: will brands be able to stand as independent ecommerce channels even while reaching customers through Alexa? Will brands really matter in an increasingly AI assisted future?

What can brands do today to improve customer experiences for shopping and getting information? Also: how voice will impact the future of advertising.

Plus, you'll find out how you can create a custom skill which lets your customers request a call-back from you through Alexa.

voicexp.com

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