सर्वश्रेष्ठ The Difference Maker Podcast पॉडकास्टस (2024)

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E76 | Hiring & Building A Team In The Photography Industry 34:11

3d ago34:11

34:11

Do you know the difference between a Studio Manager and a Studio Coordinator? Both are crucial for keeping studios running smoothly, but knowing which one your studio needs can be even more important for your hiring process. Coordinators handle scheduling, client communication, and logistics, allowing photographers to focus on their creative work. …

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Why Most Athletes Don't Reach Their Full Potential And 5 Things You Can Do to Ensure It 39:03

23d ago39:03

39:03

Most athletes don't reach their full potential. Think, we've all had that one teammate that we thought would become professional and have a long career, only to end up falling short. Why? Why did that happen to them when they had such skill and promise? In episode 72 of the Difference Maker Podcast, we break down why some athletes never reach their…

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E75 | Beating the ‘Silent Recession’ 29:31

10d ago29:31

29:31

A Silent Recession occurs when you and other businesses feel financial strain, even though the economy hasn't officially entered a recession. In today’s episode, the team discusses the pitfalls business owners often fall into when facing a silent recession and how you should respond to them. As a photographer, recessions can mean facing fewer booki…

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E74 | Top Tips on offering finance options to your clients 28:35

17d ago28:35

28:35

Join Ronan, Steve, and Bradley delve into the financial strategies photographers use to accommodate clients and keep their businesses thriving. In this episode, you'll discover: ✅ Finance vs. Self-finance Payment Plans: Learn the key differences between client payment plans and third-party financing, and how each affects cash flow. ✅ Choosing the R…

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E73 | How to get the most from your Expo Marketing 30:50

24d ago30:50

30:50

Ready to unlock the ultimate formula for trade show success? Buckle up for our latest podcast episode, where the team spills the beans on how to turn your booth into a booking powerhouse! In this episode, the team delves into the critical goal of participating in trade shows and expos: securing bookings. They emphasize that lead generation and bran…

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E72 | Fill your business with the oxygen it needs 32:37

1M ago32:37

32:37

In this episode, the team dives into the critical role of cash flow in your business. Ever heard the saying, "Cash is like oxygen"? Without it, your business can suffocate quickly. Join us as Ronan, Jonathan, Brad, and Jeanine unpack the secrets to keeping your cash flow healthy and your business thriving. From clever payment plan strategies to man…

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E71 | How To Overcome Clients Cancelling or Rescheduling Last Minute 37:09

1M ago37:09

37:09

In today's fast-paced world, clients sometimes need to cancel or reschedule their sessions at the last minute. While we appreciate clients informing us 48 or 72 hours in advance, some cancel just an hour or even 15 minutes before the appointment. This can be particularly challenging for photographers, who invest significant time and effort in prepa…

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What Most Athletes Get Wrong About Success And the 5 Basic Habits You Must Master 36:42

1M ago36:42

36:42

Here’s the crazy thing: 90% of athletes get success wrong. Yep, you read that right - 90%!!! Why? Because they don’t do the basics right. This past week we shot a podcast episode about this where we dove deep on a story with an NFLer we work with and how he’s dominating OTA’s by simply focusing on these 5 basics…And the best part is? We gave you wa…

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E70 | Offers and Marketing In The Photographic Industry 30:30

1M ago30:30

30:30

In the fast-paced and competitive world of photography, offers are invaluable tools for photographers. They not only aid in attracting new business but also provide potential clients with a glimpse of the photographer's skills and style before committing to a full package. Despite their clear advantages, some photographers feel hesitant about runni…

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E69 | Making Your Work Priceless 37:52

2M ago37:52

37:52

Are you ready to embark on a journey of discovery and connection? In this captivating discussion, the team delves into the profound impact of nurturing relationships and the transformative power of capturing meaningful moments through photography. Unlock the secrets to meaningful connections and transformative experiences! Together, let's celebrate…

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The 8 Philosophies of Every Top Athlete 34:53

2M ago34:53

34:53

What really separates the iconic athletes from just the good ones? Sure, their skills, but it’s something deeper than that. Have you ever noticed that the best athletes in the world live differently than the rest? It’s almost like they do something different than everyone else. Truth is, they have wildly different philosophies than the majority; th…

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E68 | The Secret To Attracting 'Potential Clients' 31:06

2M ago31:06

31:06

Join us the team delve into the transformative power of mindset and intention in the world of marketing. Discover why marketing is more than just spending money—it's an investment in your business's growth. Learn how consistency and repetition are key, and conquer your fear of reaching out to potential clients. From branding to effective use of off…

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E67 | Why are Client Avatars so important? 37:08

2M ago37:08

37:08

Client avatars are like idealised portraits of our perfect customers, representing who they are and what they value. They guide our efforts to provide top-notch service tailored to their needs. However, sometimes, despite our best efforts, there are clients who prove difficult to engage with—they seem disinterested or unresponsive. It's crucial to …

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E66 | How should you use Deposits and Session Fees? 35:11

2M ago35:11

35:11

In the world of photography, the importance of session fees and the stigma surrounding deposits are topics that come up all too often. A client is putting their trust in you when they pay, making how you handle session fees crucial when dealing with both new and existing clients. However, some clients choose to cancel 24 hours before a session, or …

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E65 | It's NOT about luxury - It's about Making A Difference 37:49

3M ago37:49

37:49

In the world of photography, the concept of 'luxury' often takes centre stage, with many photographers branding themselves as providers of premium services complete with lavish extras. However, this approach doesn't always yield a bustling client base. Instead, by prioritising the delivery of high-quality results, photographers can demonstrate thei…

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E64 | How to Properly Connect with Clients and Stop Them from Ghosting You 29:38

3M ago29:38

29:38

Are you finding it difficult to truly understand your photography clients and keep them engaged? Asking the right questions is key to discovering what matters most to them and making an emotional connection. Small acts of empathy like active listening and focusing on their goals, rather than just the technical aspects of the shoot, can build strong…

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E63 | Facebook -v- Google for Lead Generation 30:24

3M ago30:24

30:24

Tired of relying on Google to bring in leads and waiting by the phone hoping it will ring? With proactive marketing through Facebook ads, you can generate your own quality leads and have meaningful conversations with potential clients. When you understand what your audience truly wants and focus on their needs and desires rather than just photograp…

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Nuno Santos: AS Roma, Jose Mourinho, and How the Best Goalkeepers In the World Think 1:10:00

3M ago1:10:00

1:10:00

In episode 69 of the Difference Maker Podcast Matt sits down with former AS Roma Goalkeeper Coach, Nuno Santos. They discuss AS Roma, Jose Mourinho, and how the best goalkeepers in the world think. If you want to have a weekly resource to build your resilience, then you’ll want to sign up for the Molliteum Insider. This is a once-per-week newslette…

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E62 | Difference Makers Don't entertain 'Sellers Remorse' because their Client is Always the Hero! 36:28

3M ago36:28

36:28

How can you become a difference maker in your photography business? By focusing less on yourself and more on your clients. As a difference maker, your goal should be to understand each client's unique needs and provide a transformational experience. This means truly listening without judgement and helping clients feel valued. It also means getting …

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E61 | Difference Makers Keep All Their Weeding For The Garden 35:07

4M ago35:07

35:07

How do you qualify leads? Are you calling every lead and making a quick judgement? Or are you spending time and effort getting to know them? Quick judgements may seem like a sensible strategy, but the team discussed the importance of quality over quantity, particularly when it comes to how you spend your time. Ronan asks Jeanine and Steve how they …

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E60 | What does 'defining your own success' mean? 29:36

4M ago29:36

29:36

Is success truly defined by money and achievements, or is there more to it? For Jonathan and Ronan, true success is about so much more. They discuss how to define success on your own terms rather than comparing yourself to others. Whether you want to build a multi-million dollar studio or earn a modest living, your version of success is valid as lo…

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3 Important Decisions That Every Athlete Must Make If They Want to Be Successful 38:22

4M ago38:22

38:22

In episode 68 of the Difference Maker Podcast we discuss the 3 important decisions that every athlete must make if they want to be successful. They are: 1. What do they want to create for themselves? 2. Who they want to be? 3. What they're willing to give in order to be successful? If you want to have a weekly resource to build your resilience, the…

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E59 | What is Difference Maker Marketing? 25:10

4M ago25:10

25:10

In this episode of the podcast, the Difference Maker Revolution team talk about Difference Maker Marketing and how it differs from what most photographers think about marketing. In this episode you will hear: What your marketing should NOT be about What photographers typically believe is a "qualified lead" The demographic that tends to spend the mo…

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E58 | The Difference Maker Revolution is born! 27:12

4M ago27:12

27:12

In this episode of The Difference Maker Revolution Podcast the team discuss their coming together with Steve Saporito Education to kickstart the Difference Maker Revolution! They discuss the importance of photographers focussing on their clients above all else in order to survive in this modern world. They explore the effects of technology, such as…

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How to Train the Mindset of Young Athletes: Resilience for Youth Sports 38:56

4M ago38:56

38:56

When is it time to start mental or mindset training for youth athletes? Is there an age when they should start? Can you start them earlier than you think? In episode 67 of the Difference Maker Podcast we discuss how to train the mindset of young athletes and when they can start. Follow along and check out our resources linked below. If you want to …

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E57 | Get Different Marketing with Mike Michalowicz & The Fully Booked Photographer Team - Part 2 32:44

5M ago32:44

32:44

In this episode of The Fully Booked Photographer the team shares the second half of a webinar from Mike Michalowicz about implementing his “Get Different” marketing techniques for photographers. They discuss brainstorming creative marketing ideas for various genres of photography including newborn/maternity, family portraits, pet photography, and b…

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E56 | Get Different Marketing with Mike Michalowicz & The Fully Booked Photographer Team - Part 1 32:02

5M ago32:02

32:02

In this episode of The Fully Booked Photographer the team shares a webinar from Mike Michalowicz about implementing his “Get Different” marketing techniques for photographers. They discuss brainstorming different marketing ideas for various genres of photography like weddings, portraits, and newborns. Mike Michalowicz leads the team in an idea mini…

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E55 | The Art of Proactive Marketing 38:14

5M ago38:14

38:14

In this episode of The Fully Booked Photographer the team discusses the importance of having a proactive marketing system in place for photographers. They discuss how relying solely on clients finding you through search engines or referrals is not enough to build a sustainable, profitable photography business. The team emphasises that photographers…

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E54 | Making the best of Photography Conference Season 29:46

5M ago29:46

29:46

In this episode of The Fully Booked Photographer the team discusses tips for attending Imaging USA and other trade shows. Jeanine shares her top tips for getting the most out of trade shows and conferences after attending them for over 20 years. Some of her tips include understanding your reasons for attending, taking notes on what you learn each d…

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E53 | The Difference Maker Revolution! 31:31

5M ago31:31

31:31

In this episode of The Fully Booked Photographer the team discusses the Difference Maker Revolution movement they're starting. They discuss their vision for creating a movement that shifts the focus of photography from artistic expression to transforming clients' lives. They aim to make photographers "difference makers" rather than just vendors of …

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Unlocking Peak Performance: Athletes' Guide to a Game Changing Mindset for the New Year in 2024 57:59

6M ago57:59

57:59

Start 2024 off with a bang and change your mindset for the year. In this episode of the Difference Maker Podcast, we discuss what it means to shift your mindset, the importance of the story that you tell yourself, change your beliefs, change your daily habits, and create new values. Develop yourself as both a person and athlete this year and take y…

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E52 | What we all learned from 2023 that we will deploy in 2024 35:41

6M ago35:41

35:41

In this episode of The Fully Booked Photographer the team discuss their key learnings from 2023 and goals for 2024. They discuss the importance of taking consistent action in your business while also having an underlying strategy and understanding the reasons behind why you’re doing what you do. Delayed gratification is also discussed as an importa…

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E51 | Why New Year's Resolutions Never Last 30:35

6M ago30:35

30:35

In this episode of The Fully Booked Photographer the team discuss why New Year's resolutions often fail and how to set goals that stick. They discuss how most people give up on their resolutions by mid-January because they set unrealistic goals and lack discipline to follow through daily. The hosts debate when the best time is to set goals, with Br…

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3 Steps to Navigating the Mental Challenges of Sports Injury Recovery 51:15

6M ago51:15

51:15

Welcome to another insightful episode of the Difference Maker Podcast. In this episode, we delve deep into the mental challenges that individuals face while recovering from various injuries. Injury recovery is not just about healing the physical body; it also involves a complex journey towards healing the mind. Throughout the episode, we explore th…

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E50 | Happy Holidays - The Mentors Favourite Podcast of 2023 35:37

6M ago35:37

35:37

In this episode of The Fully Booked Photographer the team discusses their favourite episodes from the past year. They reflect on the podcasts that had the biggest impact or taught them the most valuable lessons. Episode 42 about shooting to sell stood out to Jeanine as it revolutionised how she structures photo sessions to focus on products to sell…

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The Power of Athletes Facing the Uncomfortable Truth 42:14

6M ago42:14

42:14

Discover the power of facing hard truths and seeking out the conditions necessary for personal growth in Episode 64 of Difference Maker Podcast. In this episode, we emphasize the importance of separating the delivery of truth from the actual truth itself. Athletes are encouraged to focus on facing their personal truths as a means of unlocking growt…

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E49 | Our Christmas Present To You - Our Facebook Ad Copy Secrets 35:16

6M ago35:16

35:16

In this episode of The Fully Booked Photographer, the team discusses their personal recipes for the perfect Facebook Ad, the keys to creating successful Ad Copy that will generate more targeted leads and attract your ideal clients. The team goes over the mistakes that photographers often make whilst creating advertisements, the physiological tricks…

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E48 | Nurture Your Mission - Your Prime LENS just like Elon has his missions to populate Mars 39:56

7M ago39:56

39:56

In this episode of The Fully Booked Photographer the team discusses how to create an effective business plan using photography lenses as metaphors. They explore defining both long term visions and shorter term missions, with missions needing to be measurable goals. Brad explains the difference between visions as the overarching aspirations for wher…

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E47 | 2024 in Focus - Igniting Passion, Purpose, and 'Why' with the LENS Framework 32:35

7M ago32:35

32:35

In this episode of The Fully Booked Photographer the team discusses discovering your purpose and passion. They discuss how finding your why through reflecting on impactful life moments can help focus your business plan and avoid pursuing opportunities just for money that don't align with your values. Discovering your why helps you choose opportunit…

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Beyond Conventional Therapy: Exploring Diverse Mental Health Paths for Athletes 49:20

7M ago49:20

49:20

Welcome to the Difference Maker Podcast! In this episode, we dive into the reality of mental health and athletes, exploring perception, personal choice, emotional growth, blame, action, labeling, and social media impact. Explore the contrast between quick fixes and the inner work required for genuine emotional growth. Emphasizing personal consisten…

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The Formula to ACTUALLY Reduce Performance Anxiety & Elevate Athletic Performances Through Breathing 9:41

7M ago9:41

9:41

Breathing is one of the most commonly practiced tools to reduce performance anxiety. Unfortunately, it’s often misused. Today, Matt (@mattcaldaroni) talks about how he helped an NHL client get through performance anxiety with our 2 step formula. Check it out. To apply to work with a Molliteum Coach, click here: https://www.molliteum.com/strategy-se…

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E46 | Shape Your Path To 2024 Success: Your Zoom Lens 37:59

7M ago37:59

37:59

In this episode of The Fully Booked Photographer the team discuss planning for success in 2024. They discuss creating one-year plans to achieve their five-year visions for their businesses. The team guides each other through envisioning what they want their businesses to pay them and achieve by the end of 2024, and identifying key actions and goals…

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Make Sports a PART of Your Life, NOT Your Entire Life 10:52

7M ago10:52

10:52

Sports are a PART of your life, they’re not your ENTIRE life…or that’s how it should be. Most athletes are burnt out because they don’t take the time to step away from it. As a result, they get sick of it. Today, Matt (@mattcaldaroni) talks about how he helped an NBA client get through burnout so he could dominate. Check it out. To apply to work wi…

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Why Confidence is A Myth for Athletes: Dominate Your Nerves 9:18

7M ago9:18

9:18

Confidence ebbs and flows for all athletes. Nerves are normal. Courage is required. Today, Matt (@mattcaldaroni) talks about how he helped an NBA client get through some confidence woes just HOURS before his game. Check it out. To apply to work with a Molliteum Coach, click here: https://www.molliteum.com/strategy-session. To work on your resilienc…

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Why Pushing Off Your Problems is Killing Your Athletic Performances 39:31

7M ago39:31

39:31

Welcome to the Difference Maker Podcast. In this episode, we are discussing the reality of high performers who mask their underlying issues by indulging themselves completely in sports. It's a common phenomenon where athletes, despite achieving success, struggle with loneliness, a lack of confidence in their personal lives, and other challenges. Of…

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E45 | Envision the Big Picture - Your Wide-Angle Lens 35:14

7M ago35:14

35:14

In this episode of The Fully Booked Photographer the team discusses planning for 2024 and beyond. They discuss the importance of having a business plan and visioning where you want your business to be in 5 years. Using a "wide angle lens" as a metaphor, they encourage listeners to dream big and think about what their life and business will look lik…

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E44 | The Revolution The Photography Industry Needs!!! 37:39

8M ago37:39

37:39

In this episode of The Fully Booked Photographer the team discusses becoming a difference maker. They discuss how focusing on making a difference in clients' lives through photography can transform a business. Ronan explains his view that photographers are meant to use their skills to help people become happier. Janine talks about how adopting a "d…

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E43 | A Silver Bullet For The Photography Industry 39:11

8M ago39:11

39:11

In this episode of The Fully Booked Photographer the team discusses specializing in genres and finding your photographer niche. They discuss how generalizing in many genres can lead photographers to feel like headless chickens trying to please everyone. However, specializing in a genre aligned with your passions and values allows you to truly help …

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E42 | Shooting To Sell (Brad & Jeanine Fall Out!) 39:32

8M ago39:32

39:32

In this episode of The Fully Booked Photographer the team discuss shooting to sell and how photographers need to structure their photo sessions to optimize for the products they want to sell to clients. Ronan starts the conversation by asking Jeanine about training her new photographers and discovering they need guidance to photograph in a way that…

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E41 | The Holiday Season Is An Opportunity For Every Photographer - Part 2 37:13

8M ago37:13

37:13

In this episode of The Fully Booked Photographer, the Business Success Academy team continues their two-part series on discussing how photographers can make money during the holiday season regardless of their genre of photography. Ronan and Jeanine provide strategies for developing a marketing plan, identifying ideal clients, creating packages and …

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The Difference Maker Podcast

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