सर्वश्रेष्ठ Chris Good पॉडकास्टस (2024)

BiG Podcast - Golden Hour Chris Cooper emphasizes the importance of dedicating an hour each day to growing one's business, citing the benefits of uninterrupted time for focus and consistency in practicing the 'golden hour.' He advises listeners to prioritize their mentor's tasks during this hour and highlights the ease of entering a state of focus …

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Why Your Kid Should Start a Business, with Nevin and Hannah Buconjic 48:26

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22d ago48:26

48:26

Connect with Chris Cooper: Website - https://businessisgood.com/द्वारा Chris Cooper

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The Entrepreneurial "Rest Day" 6:37

29d ago6:37

6:37

Today on the podcast, Business Mentor Ashley Haun shares the importance of rest for entrepreneurs, highlighting three types of rest: physical, emotional, and mental. She shares personal experiences of feeling exhausted after a 72-hour race and the need for emotional rest to avoid burnout. Haun encouraged entrepreneurs to prioritize rest to make bet…

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Stay In Your Lane 9:25

1M ago9:25

9:25

Stay In Your Lane Summary Limiting growth by trying to do too many things. 0:01 Chris Cooper highlights the common mistake of trying to do too many things at once, leading to watered-down core services and distraction from the main business. Limiting growth by building multiple, mediocre businesses instead of focusing on one great business, resulti…

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The 3 Elements of Motivation 14:16

1M ago14:16

14:16

Motivation is not about fear or money. True motivation comes from those 3. Autonomy, mastery and purpose - dan pink Autonomy: the 4 Ts: their task, their time, their technique and their team Freedom and responsibility within a framework Mastery You don’t get motivated and then start winning. You start winning and then get motivated. Counting tiny w…

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How I Produce So Much Content 12:31

2M ago12:31

12:31

Connect with Chris Cooper: Website - https://businessisgood.com/द्वारा Chris Cooper

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Hiring Right - The 4 Ps 13:00

2M ago13:00

13:00

Connect with Chris Cooper: Website - https://businessisgood.com/द्वारा Chris Cooper

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Product-Market Fit 15:48

3M ago15:48

15:48

Summary Identifying ideal clients and product market fit. 0:01 Chris Cooper identifies the challenge of identifying ideal clients and explains the importance of product market fit for business growth. He observes that businesses have a small group of loyal long-term clients and a larger group of newer clients with a higher churn rate, highlighting …

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The Case for Firing Fast 12:41

3M ago12:41

12:41

Summary Why businesses should fire underperforming staff quickly. 0:03 Chris argues that it's best to fire people quickly, rather than psychoanalyzing their personal problems or taking on their troubles, and explains why this approach is best for everyone involved. The impact of bad team members on business success. 2:15 Chris Cooper emphasizes the…

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Brand and Direct Marketing - Part 2 8:37

3M ago8:37

8:37

Connect with Chris Cooper: Website - https://businessisgood.com/द्वारा Chris Cooper

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Brand and Direct Marketing - Part 1 15:04

4M ago15:04

15:04

There are two types of marketing. Brand Marketing is your long term play. Direct Marketing is your short term play. In this two part podcast series, I'll walk you through what each means as succinctly as possible. I'll tell you the opportunities and challenges with both. And I'll tell you what you can do today to grow your business using both brand…

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Ideation-Income-Investment-Impact 13:14

4M ago13:14

13:14

In a perfect world, a business goes through four phases: Ideation - you craft your original idea, test and tweak it until you have good product-market fit. Income - you build your business to give you a good predictable income. Investment - you build your team to give you time freedom. And you build your wealth to give you financial freedom. Impact…

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Is Your Business a Democracy? 10:18

5M ago10:18

10:18

Years ago, I thought about making my gym a co-op. I told myself I wanted to give 'ownership' to the clients and let them guide the future...but really, I was trying to avoid responsibility. In this episode of Business Is Good, I discuss the common - but sometimes unconscious - desire for the owner to say "It's not my fault!" It's up to you to make …

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The ADHD Advantage, with Leighton Bingham 15:50

5M ago15:50

15:50

Many entrepreneurs will tell others they "have ADD" or have a "slight case of attention-deficit disorder". But most don't: they're just scattered. They're trying to multitask instead of focusing. They're unclear on what to do next in their business. They love starting things, but not finishing; they're usually juggling a dozen things in their head …

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Taryn Dubreuil of PDBM 41:39

6M ago41:39

41:39

Taryn is an experienced business mentor, and she's worked with a lot of small businesses. Based in Yorkton, SK, Taryn started a gym to pursue her CrossFit passion. Like many of us, she quickly realized that her job skills didn't translate into ownership skills. She sought a mentor and turned her gym around. But during that process, she began sharin…

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The Simple Business Plan for 2024 23:47

6M ago23:47

23:47

In a lecture to Entrepreneurship students at a local university this month, I shared a simple business plan that you can use in a week to launch a business, and continue to use for years. In this podcast, I walk through the model step by step, with examples you can use for different businesses. It's never too soon to start a business...and it's nev…

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Specialists Work for Generalists 11:31

7M ago11:31

11:31

Starting your own company often means wearing many hats and mastering a wide array of skills. When I founded my first business, a gym, I had to be adept at various tasks from entering daily sales to ensuring a clean and welcoming environment for my clients. While I considered myself an A-level trainer, my skills in other areas, like bookkeeping and…

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How to Reboot Your Business 15:15

7M ago15:15

15:15

What do you do when your system crashes, or gets really slow, or spins around when doing normal tasks? You reboot it. You clear the memory and start from scratch. When you reboot a computer, you shut down all the programs that are running in the background. You clear its memory. When the computer reboots, it starts with the basics: just the systems…

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How To Be Coachable 7:54

7M ago7:54

7:54

For the last 15 years, I've almost always had a 1:1 mentor. I've participated in masterminds, had specific coaches, but always paid someone to help me set goals, build a plan and stay on course. I pay between $100,000 and $250,000 per year, but the ROI is unmeasurable (though it's in the millions.) Working with a mentor is a two-way street. These a…

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Two Types of Problems 12:21

7M ago12:21

12:21

“My staff never cleans up before they go home.” “Our front office is a pigsty!” “No one returns phone calls or emails quickly.” “No one cares except for me!” If you struggle to get consistent action from your staff, there are two possible causes. The first probable cause is your process. The second probable cause is your people. Read the full artic…

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What's Stopping Your Business From Growing? 9:25

8M ago9:25

9:25

You’re busy. You probably work a longer day than anyone else you know. You probably start early and finish late. And every minute is packed: you hit the ground running and don’t stop until bedtime. So why don’t you feel like you’re getting anywhere? For most of us, it’s because we’re avoiding the work that will actually grow our business. We’re rea…

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The 4 Skills Every Mentor Needs 8:49

8M ago8:49

8:49

I own the largest mentorship practice in the world for gym owners. There are over 900 gyms currently in the program, each with their own 1:1 mentor. The mentors are trained, drilled, tested and taught nonstop. They're quizzed on our material--but, more importantly, they're taught how to mentor and coach someone. When I started mentoring others, I d…

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Steven McCoy 30:41

8M ago30:41

30:41

"I believe entrepreneurship and business development are key for Indigenous individuals, like myself, and communities, to escape situations of poverty and become sustainable, independent and positive contributors to the overall greater good while reclaiming our economic independence within the local, regional, national and international markets. Gr…

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Building a Culture of Discipline 9:08

8M ago9:08

9:08

"Freedom and responsibility within a framework." In his book "Good to Great", Jim Collins lists "A culture of discipline" as one of the six necessary elements that make a company great. It's a really profound concept, but I'm going to make it actionable for you. Read the post here: https://businessisgood.com/a-culture-of-discipline/ Connect with Ch…

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The Hedgehog Concept 13:09

9M ago13:09

13:09

In his book, "Good to Great", Jim Collins shares 6 big ideas that great companies have in common. The unifying theme of the companies in his book is that they didn't start out great, but became great when they acted on these big ideas. One of the biggest is the "hedgehog concept", which is a strategy of focusing hard on the thing you can do better …

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Gaps, Gains and Gratitude 7:25

9M ago7:25

7:25

Comparison is the thief of joy. Theodore Roosevelt Entrepreneurs spend most of their time looking for the next problem to solve. This is often good for business, but bad for the entrepreneur. According to Dan Sullivan and Dr. Benjamin Hardy in The Gap and the Gain, "Gap Thinking means looking at the distance between where we are and where we want t…

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Thief Phase 7:53

9M ago7:53

7:53

In my book "Founder, Farmer, Tinker, Thief", I broke the entrepreneurial journey down into four phases. In the Founder Phase, the entrepreneur is wearing all the hats. They're bootstrapping, staying up late, building and testing products, learning to sell, opening the business early and closing it late. In many cases, they're self-employed: they've…

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How To Beat AI 17:21

9M ago17:21

17:21

We content creators live in a miraculous time. We can talk to more people than ever before in history. The power of marketing is astronomically stronger than it's ever been. Our audience knows no geographical limit. The real foundation for all of this power and reach is the content we produce. We can publish for free anytime we want--and people wil…

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Amazing (Literally) Founder: Jason Katzenback 1:06:18

10M ago1:06:18

1:06:18

Jason Katzenback is the cofounder of Amazing.com, a company that did $45M per year selling on Amazon. As you'll hear in this episode, Jason--an early seller on Amazon--quickly flipped his niche skill into coaching others. He took the time to figure out something that made him a lot of money, and then multiplied that knowledge by helping others do t…

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Breaking Down the Problem 15:08

10M ago15:08

15:08

Want your clients to get results faster? Make the steps smaller. This is a meta-skill for great coaches in every field: fitness, business and even spiritual leadership. There are many reasons clients can't hit their goals: the goal isn't clear enough they don't have time to work on it they don't know where to start the amount of work required to re…

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The Quicksand of Control 11:00

10M ago11:00

11:00

"Fix the leader, fix the business". - Aaron Stokes, ShopFixAcademy In this series, I've been talking about the natural evolution of a business...and the things that stop it from growing. The things that stop the business from evolving are usually inside the founder's head. In the Systemize phase, the founder must get the operating instructions for …

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Valley of Death 9:04

10M ago9:04

9:04

"I can't take on more business without more staff...but I don't have the money to hire anyone!" I'm sure you've been there. Your business is busy, but you're not making enough money. You have cash flow, but not enough to hire someone else without cutting your own pay. This is the Valley of Death: when you have to hire for capacity ahead of cash flo…

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Swamp of Perfection 12:12

11M ago12:12

12:12

"Nobody can do this as well as I can!" - every entrepreneur, ever "Never mind. I'll just do it myself!!!" - every human who thinks they're saving time Early in my career as a fitness coach, a mentor told me to work more ON my business and less IN my business. Since I had no time in the day, I decided to hire another coach to run the 6am group at my…

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Systemize, Optimize, Grow, Scale 6:06

11M ago6:06

6:06

Every business grows through four phases: Systemization - optimization - growth - and scale. Systemization means getting every process in your business out of your head. Optimization means repeating the processes that work best, over and over. It also means pursuing virtuosity in those processes - doing them well, without wasted effort or excessive…

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The Empirical Empire 6:59

11M ago6:59

6:59

"If you want to succeed in business, you're going to have to make a lot of mistakes." That's true. But... it's not the mistakes themselves that matter. Many business owners make lots of mistakes, and don't survive them. In fact, that's true for the majority of small businesses. They make pricing mistakes; they order too much inventory; they shoot f…

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The Mentor-Coach Model 15:57

11M ago15:57

15:57

How do you scale up a one on one coaching program? I'm Chris Cooper, this is BusinessISGood. Today I'm going to tell you what is in between one on one mentorship and a big group coaching program. In the past, there have been a few different models where people have delivered their mentorship or their coaching, and it started off mostly like one on …

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Clarity and Cancellations 3:40

11M ago3:40

3:40

When your clients run out of future, they’ll quit. If they can’t see the ultimate goal, they’ll question why they’re in your coaching program. If they can’t see how your prescription will get them to that goal, they’ll be distracted by other ideas. If they can’t see the very next step in front of them, they’ll be overwhelmed and fail to make progre…

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Refer, Don't Guess 8:37

12M ago8:37

8:37

What makes a great mentor stand out from an average one? For starters, a great mentor will say, "I don't have experience with that, but I know someone who does. Can I connect you?" Business is Good and Chris Cooper is back, addressing the problem of "guru on the mountain top" – that know-it-all mentor who'll answer any question regardless of whethe…

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Coaching Skills - Virtuosity 6:16

12M ago6:16

6:16

Master the basics yourself. Systemize them for your staff. Optimize outcomes over time, but do them forever. One of the hardest skills for entrepreneurs to practice is virtuosity. This is simply a mastery of the fundamentals instead of trying to do every new idea that comes along. High-level performers in golf, for example, work on their basic swin…

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The Value of Coaching Skills 6:38

1y ago6:38

6:38

Strategies guide long-term growth. Tactics generate immediate results. And skills compound. More and more, our data set shows that clients with solid skills – like focus, virtuosity, and patience – outperform everyone else, even when they’re given the SAME strategies and tactics as everyone else. Skills have compounding value (they become more valu…

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Strategies, Tactics and Skills 6:43

1y ago6:43

6:43

After working with over 1800 gyms worldwide, we know that our program can get a gym amazing results. Our strategies are commonly used in huge businesses. Our tactics are specific to the fitness industry, and tested relentlessly. Every tool, every template, every social media swipe file has been tested hundreds of times. They work. But still, around…

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What to Teach: How I Build Curriculum 20:12

1y ago20:12

20:12

As business mentors how do we build curriculum – and how do we create generations of clients whose performances improve upon those that came before them? Business Is Good with Chris Cooper, and today's topic provides insight into how we create content, how we audit that content, and how we then upgrade it. Much like the story of the tortoise and th…

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Why We're Capping Our Program 12:53

1y ago12:53

12:53

We currently have 868 gyms in Two-Brain Business, my mentorship practice for gym owners. We’re going to cap it at 1000. I’m Chris Cooper, and this is BusinessIsGood. Today, I’m going to tell you why we’re capping membership in my mentorship program, TBB. If you’d like to talk about this or any episode, go to businessisgood dot com and click “join t…

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5 Steps To Building A Staff Training Plan 5:09

1y ago5:09

5:09

No matter what field you’re in, you can build a staff training program following these five steps. If you’re a business coach, you can help your clients do the same. Take this model and apply your own branding. First, a question: why do we have to train staff at all? Doesn’t our education system prepare people to work? In Western culture, our educa…

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The ABC Content Plan 12:53

1y ago12:53

12:53

How do you produce more content, better content, and do it consistently well? Business Is Good! - and today, your host Chris Cooper is sharing his ABC Content Plan. The ABC Content Plan is a framework that will allow you to consistently build better content over time. It's also how Chris built a $25 million company from a 200-word daily blog. Separ…

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Big Results in 1/10 The time 14:09

1y ago14:09

14:09

If you could spend 1 hour doing something – or 10 hours – and get the same results, which one would you pick? Of course, most of us would choose one hour. But in truth, in business, that rarely happens. As business owners, we have often been brought up with a job mindset, believing that the harder we work at our jobs, the more successful we will be…

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Build Your ARM Before Your LEG 13:31

1y ago13:31

13:31

SUMMARY KEYWORDS clients, increase, expenses, arm, business, gym, photographer, revenue, hourly rate, work, bucks, crm, paying, owner, hire, retention, simple, coaches, raise, coming SUMMARY KEYWORDS clients, increase, expenses, arm, business, gym, photographer, revenue, hourly rate, work, bucks, crm, paying, owner, hire, retention, simple, coaches…

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The One-Man Band: Running a Single-Person Business 16:37

1y ago16:37

16:37

How would you scale from one client to ten without hiring anybody – and still give those clients excellent service? That’s the question for the one-man band. How to build a single-person business is what Chris Cooper is addressing today on Business Is Good. Chris is sharing his vast experience as a business coach and mentor by narrowing down the de…

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