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Big Brand Energy

Sophie Wilson from On Track Studio

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This podcast is hosted by Sophie, podcast studio owner, producer, and coach. With a background in digital marketing, Sophie's superpower is helping service-based businesses and personal brands carve out their unique point of difference and use it to create value-based, audience-centric content that fosters deep connections. Sophie is on a mission to empower conscious, purpose-driven creators and entrepreneurs who understand the importance of self-development and aspire to scale their busines ...
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Sophie has her best friend, Skye on today to chat about creative roadblocks. You’ll hear Skye talk about the struggle to find time for yourself, especially when life gets crazy, and Sophie share how stress can put the brakes on your creative mojo. Then, they get real about the whole "yes man" thing. Both Sophie and Skye admit they've fallen into th…
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This one goes out to any creator who desires massive personal, professional or audience growth and want the to discover where best to place their time, energy and money. ✨ FREE GUIDES TO LAUNCH YOUR PODCAST✨ → Grab my FREE Beginners Guide to Successfully Launching Your Podcast:⁠ https://www.ontrackstudio.com.au/free-beginners-guide⁠ 🧲 WORK WITH ME …
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Today's episode is a game-changer for anyone looking to navigate marketing themselves in 2024. If you're just starting with a service and find yourself at ground zero in terms of followers, this episode has valuable insights for you. We kick off with a key piece of advice: create "how-to" content generously. Even if you possess top-notch skills, at…
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Today, Sophie is joined by Elliott Hagen, host of the Mind Your Head podcast. Sophie unpacks Elliott’s journey and what pushed him to go full guns blazing into creating a podcast. Elliott’s journey is truly inspiring and shows true grit and resilience. This your reminder to not let anything get in your way and to do the damn thing! ELLIOTT IG | @mi…
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Today, Sophie is joined by Jaz Borri - business astrologer, coach and podcaster! I know what you’re thinking, Argh astrology (eye roll), but we’re not here to talk about horoscopes you see in GF magazine, we’re looking at the ins and outs that most people haven’t even heard about astrology. We hear about Jaz’s incredible story and why she's so pass…
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Today, Sophie is joined by Instagram and business powerhouse, Ruby Fraser. Ruby is the founder of Eat Like Ruby, a successful nutrition & training business on the Sunshine Coast. After starting a foodie Instagram page, Ruby spent the next 16 months posting consistent value driven content before she landed a paying client. They talk about Ruby’s gro…
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As passionate creators it can be so damn easy to revolve your entire identity around what you do as opposed to who you are and while that can serve you in reaching big ambitions, there is also a cost in doing so. On today’s episode Sophie is join by award winning Cinematographer, Caleb Ware to shed light on what it takes both professionally and per…
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Today Sophie is joined by Hayley Lloyd, 7 figure coach helping biz owners build authority online & scale to 7 figures. Since Sophie and Hayley have started working together, Sophie has been dying to get her on the pod to give her incredible insight and knowledge into elevating your business to the next level. They talk about Hayley’s incredible jou…
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Trigger warning: Sensitive topics including suicide and sexual assualt are mentioned in this episode. No description can encapsulate the layers of takeaways you will get by listening to this episode. Sophie vulnerably shares what she has faced after losing her Mum and surviving sexual assault and how she chose to use them as a catalyst to dissolve …
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Today Sophie is joined by special guest Riley May, business coach and mentor. Riley is a season vet in the podcasting space, co-hosting the successful podcast, Drink More Water and now with her own podcast, the Riley May Podcast. They discuss all things business like cleaning up the human behind the scenes in order to let business be easy and boom.…
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Today is going to be a super exciting episode as we have a very special guest joining Sophie. Please give a warm welcome to Kristin, On Track Studios’ Podcast producer and editor.Listen in on some super interesting table chats. Sophie and Kristin will be diving into the topics that plague us creatives and hold us back from reaching our full potenti…
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The Psychology of Podcasting - could it benefit your personal brand?The Big Brand Energy Podcast is a podcast for coaches, creatives and entrepreneurs who are after a unique perspective on how to start and scale their platforms to the point that they can work for themselves.Today Sophie is unpacking the psychology behind podcasting. She dives into …
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At this point in my business I have the awareness of how effective podcasts are to drive sales but each time I take my clients through the process I am about to run you through today, they get so excited by it because they actually experience it for themselves. This is pretty much my favourite thing to witness, so that's why I am sharing the replay…
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Overcoming a Mid-Brand Crisis: Build a Personal Brand Without Causing Burnout | BBE Podcast Ep18The Big Brand Energy Podcast is a podcast for coaches, creatives and entrepreneurs who are after a unique perspective on how to start and scale their platforms to the point that they can work for themselves.As a podcast coach and producer, I have witness…
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Join Sophie on an exciting episode as she welcomes Inez Bye, a dynamic business and mindset coach who's taken her journey from a side character to the main character. Inez shares her expertise in helping entrepreneurs unleash their authentic truth and tap into their zone of genius to attract their ideal audience. Get ready for a thought-provoking c…
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This is an interview Sophie did on Lily Turton's podcast, Car Girl Chats and there is SO much value in here so we thought we would share!Let me know what you think & check out Lily's other episodes by searching her podcast after you listen to this!--- Send in a voice message: https://podcasters.spotify.com/pod/show/bigbrandenergypodcast/message…
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Get ready to level up your online game with TikTok King Ali Afnan! Join us as we sit down with the TikTok sensation to discuss the ins and outs of building a successful online presence. Ali shares his expert insights on marketing and social media strategy. Not only will you hear about his amazing journey to the top of the digital world, but you'll …
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This is an interview from the Stillness Everyday podcast where Sophie was interviewed by the host and long term friend, Rod. Having known each other for many years, these two have navigated so many versions of themselves and can speak to letting go of projections on one another and forming countless new versions of their relationship. Sophie is pro…
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Welcome back! Big Brand Energy has a special guest today, Emily from Emform. Emily is a mindset coach and mentor, with an extensive background in fitness. Sophie asks Emily the nitty gritty from her change of path being PT to mindset, what mindset shifts she implemented to scale her business to the next level & some of her biggest challenges in bus…
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I can imagine the thoughts running through your head after reading the title, but trust me, Sophie knows what she’s talking about and boy oh boy is this episode mindblowing. Today Sophie runs you through why she believes social media marketing for your business, needs the same approach as the dating world. Don’t forget to FOLLOW the podcast!To keep…
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Part 3! Let’s go. Are we cultivating the BBE yet? If you haven’t delved into part 1 & 2, make sure you stop there first, so you can receive the most out of this episode. Context is everything when it comes to big brand energy content. In this finale episode Sophie offers her amazing tips to nailing the context behind your content and why it’s so im…
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Welcome to part 2 of this epic mini series that Sophie has created to help business owners smash it in the content world. If you haven't listened to part 1, go back, listen in cause this episode will make a lot more sense. Sophie spends this short potent episode offering more advice on how to not only show up online and display BIG BRAND ENERGY, bu…
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Argh the instagram algorithm is messing with my engagement. Argh my industry is so saturated. Actually no, your content just sucks. It’s not intentional and you're just ticking that admin box to ‘market on social media’. Today Sophie is here to be frank, direct and straight to the point. She talks about the biggest mistake brands make when creating…
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We all know starting and maintaining a successful business isn’t easy, but why let that stop you? Today, Sophie has special guest Jessie Williams, here to chat about the ins and outs of creating an empire and living out that big brand energy. They discuss what it takes to have success by doing inner work, changing your perception and to stop giving…
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Gary Vee reminds us every day that quick fixes are set up to fail. Remembering the long term gain and trusting the process is the best part about being an entrepreneur. Today Sophie is joined by another Marketing Legend, Shakira Park. Sharika is a wealth of knowledge with an inspiring story! The two chat about manifestation, the importance of trust…
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