Bite-sized thoughts for small business marketing by Wizard of Ads partner Johnny Molson
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Middle Market Musings, a podcast dedicated to the people and ideas of the Middle Market, hosted by Andy Greenberg (GVC) and Charlie Gifford (New Heritage Capital).
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Go beyond the headlines with the Market Musings Podcast designed to be your go-to resource for longer-form content from StockBox as we explore trends, hot topics, industry knowledge & people shaping the financial landscape.
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I have helped multiple brands and individuals with their branding marketing activities. I am sharing those experience here.
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S4 Ep8: Positioning For An Electric Future with #ree & Copper w/ Cedric Simonet CEO Altona Rare Earths
55:53
55:53
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55:53
00:00 - Introduction 01:44 - Cedric's Background 13:10 - Monte Muambe Fluorspar Opportunity 15:38 - Scoping Study 20:20 - REE Prices & Market Outlook 27:10 - Monte Muambe Economics 30:35 - What Do You Need To See To Make Monte Muambe A Success? 33:37 - Copper in Zambia 41:26 - Kalahari Copper Belt 52:05 - The Mining Cycle By Mark Fairbairn & Alan G…
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S4 Ep7: We Want To Build This Into a Billion £ Company w/ David Lenigas, Chairman Vinanz PLC #btc #bitcoin
47:30
47:30
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47:30
00:00 - Introduction 01:15 - BTC price and what is driving it 10:07 - Alt Coins 13:13 - Who Are Vinanz PLC 13:36 - Lessons learnt from other BTC mining operators 27:13 - What is the Vinanz Investment Case? 29:22 - Tokenisation of Assets 34:43 - USA Roadshow 40:55 - Gold and Silver By Mark Fairbairn, Alan Green…
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Episode 50 Christina Pai, Fort Point Capital
46:20
46:20
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46:20
Christina Pai is a partner at Fort Point Capital, a Boston-based private equity firm focused on service businesses with high growth potential. This episode begins and ends with Christina and Charlie swapping captivating Boston sports insights. In between, she charts her Massachusetts childhood, college at Dartmouth, and path to her current role at …
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Episode 49 Mark Chesen, SSG Capital Advisors
45:07
45:07
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45:07
Mark Chesen is a founder and managing partner at SSG Capital Advisors, a special situations-focused investment bank that has completed more than 400 transactions since its founding in 2001. Mark zips through growing up in Iowa, college at the University of Texas and an early stint in public accounting before turning to the wide world of investment …
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S4 Ep6: Market Insights: #pow #fdr #gmet #ecr #cobr #kdnc with Charles Archer
46:10
46:10
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46:10
00:00 - Introduction 09:57 - Power Metal Resources 17:28 - First Development Resources 19:07 - Golden Metal Resources 25:47 - Market Risks 28:42 - ECR Minerals 29:29 - Cobra Resources 35:00 - Cadence Mineralsद्वारा StockBox
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Episode 48 Ashley Hess, Baker Hostetler
45:14
45:14
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45:14
The Middle Market Musings tour bus rolls into southwestern Ohio for a discussion with Ashley Hess, Partner-in-Charge of Baker Hostetler’s Cincinnati office. Ashley draws vivid stories out of a succession of stops in his journey: Western Virginia boyhood, school at UVA and Washington & Lee, marriage and life as a young connector in the Cincinnati co…
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S4 Ep5: Whats Driving the Bitcoin Price w/ Malcolm Palle of Coinsilium #btc #coin #investing #crypto
42:48
42:48
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42:48
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Episode 47 Chrisanne Corbett, KPMG Corporate Finance
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43:18
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43:18
This time around, Chrisanne Corbett classes up the proceedings. Chrisanne is Managing Director of KPMG Corporate Finance LLC, leading the Diversified Industrials Team, and co-leading the Private Equity Coverage Team. She starts off recalling a busy, promising childhood in Minnesota and Connecticut. Andy and Charlie – rarely interested in the same t…
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S4 Ep4: Junior Miners in 2024 with Rich Lloyd CEO of MINEXIA
23:45
23:45
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23:45
00:00 - Introduction 02:55 - Uranium 07:40 - Gold 08:30 - Indaba 11:30 - What Deals Are You Seeing? 13:50 - Lithium 15:20 - Vibe with the Juniors, M&A 18:10 Attractive Jurisdictions 22:30 - Final Thoughtsद्वारा StockBox
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Episode 46 Jon Skinner, PSP Partners
54:54
54:54
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54:54
Jon Skinner is CEO of PSP Partners, a diversified private investment firm founded by former U.S. Secretary of Commerce Penny Pritzker. Jon is the latest financial honcho to miss his exit and end up in the Middle Market Musings recording complex with Andy and Charlie. Jon reviews his path to his current role – childhood in suburban Boston, football …
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S4 Ep3: Risk & Reward | Building a Risk management Business #acrm
39:29
39:29
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39:29
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S4 Ep2: A Dive in the South African Heavy Mineral Sands w/ Dennis Edmonds CEO Kazera Global #kzg
42:13
42:13
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42:13
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Episode 45 Andy Souder, RAF Equity
40:24
40:24
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40:24
Andy Souder grew up in a steel town and attended Notre Dame, but the similarities to “Rudy” end there. Andy is vice president of acquisitions at RAF Equity, a family office turned private equity fund based in suburban Philadelphia. Andy regales his old friends with stories of his own upbringing and early career in commercial banking and law, then h…
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S4 Ep1: Market Insights w/ Charles Archer: #palm, #gmet, #chll & #prem
50:28
50:28
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50:28
00:00 - Introduction & Panther Metals 16:24 - Golden Metal Resources 28:30 - Chill Brands 36:50 - Premier African Mineralsद्वारा StockBox
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(Anti)Predictions in Marketing for 2024
5:04
5:04
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5:04
Remember when you predicted 5G would change all of humanity? You were wrong. Maybe we should get out of the "predicting" business.द्वारा Johnny Molson
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S3 Ep52: A Breezy Year in Review with Darren, Mark & Mike
55:23
55:23
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S3 Ep51: Market Insights w/ Charles Archer: #prem, #svml, #avct, #ecr, #pow
1:00:06
1:00:06
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1:00:06
00:00 - Introduction 01:10 - Premier African Minerals 21:45 - Sovereign Metals 32:10 - Avacta 42:22 - ECR Minerals 50:14 - Power Metal Resourcesद्वारा StockBox
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S3 Ep50: A Series of Commodities Focused Podcasts with Stark Resources
16:39
16:39
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16:39
StockBox plan on a series of podcasts with expert guests from Stark Resources. Here we introduce the concept and the commodities we plan on talking about.द्वारा StockBox
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Bob Whalen is CEO of HB Global, a $550-million revenues commercial specialty contracting firm based in Harrisburg, PA. Bob talks about HB’s evolution since his acquisition of the business and its transition to ESOP ownership in 2008, as well as HB Capital, a private equity vehicle formed to acquire other businesses suited to similar management and …
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The Myth of Marketing Specialists | Marketing Musings
4:43
4:43
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4:43
Always remember: Marketing ≠ Advertising. There are certainly those who specialize in graphic design, video, or digital. But we're talking Marketing. The strategy before the tactics. If you're just thinking "advertising," you're in trouble.द्वारा Johnny Molson
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Episode 43 Brent Baxter, Association for Corporate Growth
49:38
49:38
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49:38
Brent Baxter is several months into his tenure as Chief Executive Officer of the Association for Corporate Growth, the premier trade organization serving the M&A deal making community. Brent shares his immediate vision and priorities for serving ACG’s membership, then delves into the path that brought him to this role. Childhood in western Pennsylv…
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S3 Ep49: An AI co-pilot for any digital task w/ with Jonathan Bixby Founder & Exec. Chair Cykel AI
51:47
51:47
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51:47
00:00 - Introduction 15:20 Creating & Building Companies - 10 IPO's 18:12 - Argo Blockchain 23:48 - Timing the Markets 25:18 - Failures 28:46 - AI Opportunity 36:34 - Raise & IPO of Cykel 42:21 - Product Launch 45:35 - Investment Case & ROIद्वारा StockBox
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Episode 42 Jim Apple, The Sterling Group
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45:52
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45:52
Jim Apple is partner and head of sourcing at The Sterling Group, an operationally focused private equity firm based in Houston. Jim hits the ground running with stories of a rich upbringing that included antique road shows and no TV in the house. Discussion culminates with a review of Sterling, its two current vehicles and model that includes seven…
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S3 Ep48: The First Retail Carbon Credit Trading Platform w/ Kyle Bennett from Ora Carbon #ora
50:24
50:24
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50:24
00:00 - Introduction 02:05 - Kyle's Background 12:29 - Lessons Learnt from Failures 16:21 - Customer Experience is Key 24:09 - What Are Carbon Credits 42:14 - Ora Appद्वारा StockBox
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Episode 41 Jim Andersen, Clearview Capital
43:25
43:25
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43:25
Jim Andersen wakes up as if from a bad dream, and finds himself in conversation with Andy and Charlie. Jim is a managing partner and co-founder of Clearview Capital, a Stamford, CT based private equity fund that is often the first source of institutional capital for lower middle market owner/managers. Clearview is currently investing Fund V, an $85…
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S3 Ep47: Revolutionizing Crop Protection & Sustainability w/ Sean Smith CEO of Eden Research
55:51
55:51
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55:51
00:00 - Introduction (Who are Eden Research) 04:58 - What Are Sustainable Pesticides? 10:00 - The Market for Crop Protection 14:00 - Suite of Products & Ecovelex 31:41 - Mevalone 39:54 - Funded with £9M & Plans 48:00 Cedrox 51:27 - Newsflow and Summaryद्वारा StockBox
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Episode 40 Rob Brown, Lincoln International
46:24
46:24
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46:24
This time out, Rob Brown takes us inside Lincoln International LLC, one of the preeminent middle market investment banks. Rob joined Lincoln as one of its first employees in 1998, rising to become CEO in 2021. He charts his own and Lincoln’s development with great insight and good humor. Stick around for the second half, in which Rob, Andy and Char…
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S3 Ep45: Market Insights: Amaroq #AMRQ, Kefi #KEFI & Greatland #GGP
46:27
46:27
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46:27
00:00 - Introduction 04:07 - Amaroq Gold 14:38 - Kefi Gold 28:22 - Greatland Goldद्वारा StockBox
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S3 Ep46: Making a Copper Discovery in the Kazakhstan VMS Belt w/ Alex Walker CEO East Star Resources #EST
58:04
58:04
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58:04
00:00 - Introduction 2:18 - Alex's Background 3:16 - Career in Australia 5:57 - Move to Capital Markets London 8:16 - MA in Mineral Economics 9:42 - Becoming a Broker 21:00 - Started Mining First Company 26:57 - Move to Kazakhstan 38:45 - East Star Minerals Copper VMS Project (Rudny-Altai) 47:13 - Operating in Kazakhstan 50:31 - Recognising the Ris…
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S3 Ep44: Innovation in Home Protection & Water Damage Insurance w/ Craig Foster CEO ONDO InsurTech
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53:15
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53:15
00:00 - Introduction 04:40 - Internship at Procter & Gamble 11:31 - Move to HBOS 14:01: Developing a Sustainable Competitive Advantage 23:39 - Move to Homeserve 31:37 - The Invention of LeakBot 39:48 - Market for water damage insurance 41:14 - ONDO InsurTech Business Planद्वारा StockBox
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Episode 39 Nishen Radia, B. Riley Securities
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44:53
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44:53
Hollywood settles the writer’s strike, the vast creative team supporting Middle Market Musings swings back into action, and we launch our third season with a standout guest! Nishen Radia is Senior Managing Director and Co-Head of M&A at B. Riley Securities. Nishen starts off with a panoramic tour of his well-traveled boyhood, including a stint sell…
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S3 Ep43: Exploration is more often than not disappointing w/ Kiran Morzaria CEO Cadence Minerald #kdnc
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1:00:00
00:00 - Introduction & interest in geology 11:02 - Mining Cycle & Public Attitude to Mining 20:17 - Where are we in the cycle commodity demand curve? 27:35 - Early Mining Career Experience 30:49 - Kiran's Approach to management 35:35 - Exploration is more often than not disappointing 40:32 - Cadence 47:41 - Exit Strategy/dividend/disposal 52:04 - A…
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S3 Ep42: Building The Next VMS Camp in Canada w/ Darren Hazelwod CEO Panther Metals #PALM
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S3 Ep41: Beneath the Ticker: Marula Mining #MARU
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S3 Ep40: Market Insights: #PREM, #KOD, #GGP w/ Charles Archer
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44:40
00:00 - Introduction & Markets in General 08:45 - Premier African Minerals #PREM 26:34 - Kodal Minerals #KOD 34:49 - Greatland Gold #GGPद्वारा StockBox
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Sales Promotions are Like Fertilizer (Helpful & Dangerous)
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4:33
A little bit of fertilizer is ok. Doing some sales promotions is ok. Too much fertilizer and you'll fry your lawn. Too many promotions, and you'll fry your brand. Les Binet's comments on price promotions https://www.marketingweek.com/les-binet-price-promotions-recession/ Consumer behavior information from Michelle Klotz https://insidebe.com/article…
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S3 Ep39: Exploring Nevada's Critical Metals w/ Oliver Friesen CEO Golden Metal Resources #GMET
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40:49
00:00 - Introduction 03:00 - Why Nevada? 12:55 - USA & Critical Metals Interest 18:50 - Fast Tracking Pilot Mountain 25:00 - Pilot Mountain Copper, Silver & Zinc Credits 27:40 - Golconda, Garfield, Stonewall & Kibby Basin 34:02 - Lithium 36:00 - Summary & Next 6 Monthsद्वारा StockBox
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Episode 38 Chris Burbach, Fundamental Income
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34:35
Chris Burbach draws the black marble and finds himself on the podcast with Andy and Charlie. Chris is Co-founder, Partner and CEO of Fundamental Income, an institutionally backed firm that offers efficient real estate-based capital to business owners and buyers, and access to net lease real estate to investors. Chris explains when and how thinking …
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Sometimes success isn't what it seems. Read the Nielsen article on the importance of awareness: https://www.nielsen.com/insights/2021/when-it-comes-to-brand-building-awareness-is-critical/द्वारा Johnny Molson
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The Unfortunate Branding of Camp LeJ---e
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5:48
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5:48
I have a funny feeling Google Bots and spam filters are diverting articles about a certain Marine Corps base in North Carolina. Hence "Kamp Lah June" is written as Camp LeJ---e. Thanks. Sign up to attend The One Year Marketing Plan here: https://wizardacademy.org/product/2023-september-the-one-year-marketing-plan/…
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Ted Kramer is the CEO of HKW, a private equity firm that traces its lineage to the early years of the 20th century. Ted not only shares an overview of his firm’s lineage, but also traces his own beginnings in northwestern Ohio and his immersion in hockey as a schoolboy, University of Michigan star, and eventually as a professional player in the ear…
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Episode 36 Devin Mathews, ParkerGale
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49:57
Devin Mathews wanders out onto the Middle Market Musings stage and the audience goes wild at the cross-platform possibilities. Devin is co-founder of ParkerGale, a Chicago-based private equity fund focused on profitable technology investments, and co-originator of their successful podcast devoted to companies in the tech space. Devin entertains wit…
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S3 Ep38: From Physical To Digital Mining w/ David Lenigas Exec. Chair Vinanz
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1:00:42
00:00 - Introduction 04:19 - David's Background 07:12 - Mining in Australia 09:58 - Kalgoorlie School of Mines & Fiji 12:32 - Underground Mining 13:07 - First IPO, Ghana Gold Mines 14:01 - Cambrian Mining & Asia Energy 15:35 - Lonro 21:45 - Failures 33:00 - Bitcoin Mining 49:45 - What is your why? 56:00 - Where is Crypto going?…
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S3 Ep38: Talking Stocks with The Doc
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Episode 35C – Parker Weil, TD Cowen
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Parker catches the guys up on Cowen’s successful integration into TD since his last visit. He discusses the current market from the perspective of a larger firm with two dozen professionals on the ground in Vegas. Parker and Charlie trade insights on Jerry Garcia vs. Bob Weir while Andy weighs the possibility that this conversation will make him se…
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