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Welcome to Estate of Mind, a podcast series all about motivating, inspiring, and educating you in the art of selling luxury real estate. All real estate professionals, no matter how experienced, face challenges working in the upper tier. That's where The Institute for Luxury Home Marketing comes in. Our goal is to share the knowledge and experience of our guests, successful real estate professionals, coaches, Institute trainers, and other real estate experts working with high-net-worth indiv ...
 
You’ve made the decision, it’s time to sell the family home in Vancouver and move on. Now what? Will you consider moving in with an adult daughter or son in Burnaby who can help you as you grow older? Maybe you’re moving to a senior supportive environment in New Westminster. Maybe you’re downsizing to a smaller house or a condo in the Tri Cities (Coquitlam, Port Moody, Port Coquitlam).Whatever the next step is, it’s time to move on. Alberta Rose Bassetto of RE/MAX Select Realty is in a class ...
 
Join in with three busy moms, wives, and REALTOR's; Ally B., Lauren & Melissa are refreshingly open and honest about all things real estate. If you are interested in becoming a REALTOR, buying or selling a property or home, tune in to Sell, Sold, Success for everything you have wanted to know and more! Each episode is focused on information pertaining to the Triad and the real estate market. If you have been struggling with the ever changing market and are seeking to better understand the co ...
 
Sharing what’s made me successful in new construction and real estate home sales. This isn’t the typical Sales Training you have heard before. I’ve had a successful career in New Home Construction and Real Estate for 22 years. Doing the Sales end of this for 10 years. There’s so much to talk about with New construction home sales and real estate sales, so here comes!
 
Housing Radio dot com real estate radio show for all of Southern California, greater Los Angeles and where we are headquartered in the Santa Clarita Valley Cities - serving Valencia CA. We started Real Estate consulting and representing buyers and sellers of homes back in 1998. During that time we observed there was a HUGE need to education amongst both sellers and buyers of homes. They were getting railroaded on a massive scale by not only realtors, but by others operating in the real estat ...
 
Real Estate Buying and Selling a Home is about the necessary steps a buyer or a seller need to take during a real estate transaction. A Realtor® in your state will guide you through these steps but there is a lot of prep work that you can do before you call a Realtor®. There will also be information on current market trends, if it's a seller or a buyers market, & what that means. The market is always cyclical and it fluctuates every 30 days based on the market activity going on in your neigh ...
 
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show series
 
Bringing her 30+ years’ real estate experience in the Vancouver area, Alberta Rose is focused on that chapter in life when it might be time to sell the family home. That downsizing moment, or when you are choosing to move into an assisted living facility. In episode one of her new podcast, Alberta Rose, a Certified Relocation Transition Specialist,…
 
The Art of Storytelling in Luxury Real Estate: As price points increase and properties become more unique, the marketing process becomes more sophisticated and typically requires a higher degree of skill and more thorough planning. One of the overarching skills involved at this level centers around the concept of storytelling. Before you even begin…
 
The “Tami” Framework for Marketing a Luxury Property: Once you’ve earned an entry-to-midpoint luxury real estate listing in your market, what’s your next step? Before you start any marketing campaign, you should keep in mind three basic principles that will help guide you down the most effective path: 1.) Preparation: Remember, no marketing strateg…
 
Breaking Down Negotiation in Luxury Real Estate: When we think of negotiation, it’s often synonymous with some sort of conflict that is being worked through. For example, your seller wants a certain price for their property, and the buyer doesn’t want to pay that price. This scenario can certainly take on the appearance of a conflict, but it should…
 
Learn more about the pros and cons of buying versus renting. Join in with three busy moms, wives, and REALTOR's; Ally B., Lauren & Melissa are refreshingly open and honest about all things real estate. If you are interested in becoming a REALTOR, buying or selling a property or home, tune in to Sell, Sold, Success for everything you have wanted to …
 
A fun filled and entertaining episode of questions and answers that take you behind the scenes of two REALTOR's. Join in with three busy moms, wives, and REALTOR's; Ally B., Lauren & Melissa are refreshingly open and honest about all things real estate. If you are interested in becoming a REALTOR, buying or selling a property or home, tune in to Se…
 
Being a Real Estate Professional Is All about Building Relationships: As a luxury real estate professional, constant communication and negotiation are two parts of your day-to-day interactions that are incredibly important. To become both a more effective communicator and negotiator, it’s important that you understand your client’s path to “yes” an…
 
Let's look into some important points to know if are thinking of sell as a "for sale by owner" or buy a FSBO without an agent advocating for you. Join in with three busy moms, wives, and REALTOR's; Ally B., Lauren & Melissa are refreshingly open and honest about all things real estate. If you are interested in becoming a REALTOR, buying or selling …
 
The Importance of Properly Preparing for Luxury Real Estate Listing Appointments: What does your preparation process look like when you’re about to conduct a marketing consultation? When it comes to luxury real estate, the time and effort you put into preparing are key to securing the listing and entering into a partnership with a new client. There…
 
At some point everyone is going to be, will be or want to be a home buyer. So in this podcast you are going to learn some key point every home buyers needs to know. Join in with three busy moms, wives, and REALTOR's; Ally B., Lauren & Melissa are refreshingly open and honest about all things real estate. If you are interested in becoming a REALTOR,…
 
Have you ever wondered what all goes into determining the value of your home? Join in with three busy moms, wives, and REALTOR's; Ally B., Lauren & Melissa are refreshingly open and honest about all things real estate. If you are interested in becoming a REALTOR, buying or selling a property or home, tune in to Sell, Sold, Success for everything yo…
 
Using Data to Display Your Expertise as a Luxury Real Estate Professional: How are you currently using your Luxury Market Report? Are you using it to provide your sphere of influence insight into the latest market trends that directly impact them? If not, you’re missing out on a prime opportunity to cement yourself as a trusted advisor and create a…
 
Networking Both Locally and Globally to Build Your Sphere of Influence: When it comes to networking as a luxury real estate professional, you should always come to your contacts with something useful in order to help establish yourself as their trusted advisor. Becoming a trusted advisor is the key to not only expanding your referral network, but f…
 
Positioning Yourself as a Thought Leader in Luxury Real Estate: Building connections in luxury real estate is a huge component of finding future success within the industry. The network you build, otherwise known as your sphere of influence, is not only the foundation of your referral base, but also the foundation of a successful professional caree…
 
Building Your Brand Images Independently from Your Brokerage’s Brand Image: When it comes to effectively positioning yourself as a luxury real estate professional, your brand image and the reputation you build are incredibly important. And while your brokerage may enjoy a certain type of reputation amongst other professionals, your individual reput…
 
If you’re thinking about selling your house and making a move, home equity can be a real game-changer, especially if you’ve been in your current home for a while. If you’re ready to find out how much equity you have, let’s connect. TEXT: "BUY & SELL w/ Michelle" to 520-474-9064 to see how we can help or email me at: Michelle@rogintegrity.com…
 
If your home doesn’t meet your needs, this may be the opportunity you’ve been waiting for. Let’s connect to see how you can benefit from the current drop in mortgage rates.TEXT: BUY & SELL w/ Michelle to see how we can help OR Email me at Michelle@rogintegrity.comद्वारा Michelle Ihegborow
 
Whether you’re a homebuyer or seller, you need to know what’s happening in the housing market, so you can make the most informed decision possible. Let’s connect to discuss your goals and what lies ahead, so you can determine the best plan for your move.TEXT: BUY & SELL w/ Michelle to see how we can help OR Email me at Michelle@rogintegrity.com…
 
If you’re ready to become a homeowner, know that buying today can set you up for long-term success as your asset’s value (and your own net worth) is projected to grow with the ongoing home price appreciation. Let’s connect to begin your homebuying process today.TEXT: BUY & SELL w/ Michelle to see how we can help OR Email me at Michelle@rogintegrity…
 
Experts say the housing market isn’t a bubble, and we’re not heading for a crash. Let’s connect so you can have a full picture of today’s housing market in our local area.TEXT: BUY & SELL w/ Michelle to see how we can help OR Email me at Michelle@rogintegrity.comद्वारा Michelle Ihegborow
 
Building Your Personal Brand Will Help You Grow Your Business: Do you consistently work on strengthening your personal brand as a luxury real estate professional? It’s important to remember that your personal branding is different from the branding associated with your brokerage. While the two may in fact be very similar, they aren’t exactly the sa…
 
It can be tempting, especially with how hot the housing market has been over the past two years, to consider selling your home on your own. But today’s market is at a turning point, making it more essential than ever to work with a real estate professional.द्वारा Michelle Ihegborow
 
Down payment assistance programs have helped many homebuyers achieve their dreams, and if you qualify, they could help you too. Let’s connect today so you can begin exploring your options.द्वारा Michelle Ihegborow
 
As the housing market begins its shift back toward pre-pandemic levels, you could have a unique opportunity in front of you. With moderating levels of buyer competition and more homes actively for sale, your home search may have gotten a bit less challenging. Let’s connect to begin the process today.…
 
A majority of experts agree we’re not in a housing bubble. That’s because home price growth is backed by strong housing market fundamentals and lending standards are much tighter today. If you have questions, let’s connect to discuss why today’s housing market is nothing like 2008.द्वारा Michelle Ihegborow
 
If you’ve been thinking about buying a home this year, it makes sense to act soon, even with inflation rising. That way you can stabilize your monthly housing cost and invest in an asset that historically outperforms inflation. If you’re ready to get started, let’s connect so you have expert advice on your specific situation when you’re ready to bu…
 
Why Delivering the Highest Level of Service is Always Key: When it comes to working with luxury real estate clients, there can sometimes be a disconnect in terms of the quality of service provided versus the expectations from the client. The best way to avoid this disconnect? Always strive to deliver the absolute highest level of service imaginable…
 
Differentiating Oneself is Key in Luxury Real Estate: Capitalizing on your past experiences and current skill set is a great way to set yourself apart from every other real estate professional in your market. One huge differentiator that you can leverage to stand out even more? Continually educating yourself. In fact, in order to fully adopt a luxu…
 
Being Authentic is the Best Approach When It Comes to Working with the Upper Tier: Authenticity builds trust in luxury real estate. In order to start building a strong foundation of trust amongst clients, you have to ensure that they recognize it is your intention to help them every step of the way. Helping them is your top priority, and that doesn…
 
Out-of-Market Luxury Purchases On the Rise: The general shift in mindset that’s taken place the last two years will have a lasting impact on the world of luxury real estate. With remote work now more commonplace, buyers are no longer confined to either their existing or nearby markets. Consequently, out-of-market purchases are now growing in popula…
 
Navigating the Ups and Downs of Luxury Real Estate: It’s no secret that the landscape of the real estate industry has changed over the last two years — especially when it comes to luxury properties. While adjusting to market conditions can be stressful at times, one way to mitigate this stress is to constantly work on expanding your sphere of influ…
 
The Next Normal and the Booming Luxury Real Estate Market: With consumer and purchasing behavior having shifted as a result of the pandemic, the way we value homes is forever changed. Where do we go from here though, and which factors do we need to keep in mind as we move into the next normal? If 2020 was the year of resilience, 2021 was the year o…
 
Setting Yourself Up for Success in Spring: Do you know what one of the biggest concerns of sellers is these days? It’s not being able to get above listing price for their own home — it’s being able to find a new home once their home sells. To help curb this very valid concern, luxury real estate professionals need to get the process started as earl…
 
Knowing How to Balance Your Messaging Is Key: When it comes to marketing, knowing your audience is the first step in determining how you should approach your messaging. If you’re targeting a specific market, you need to make sure that your messaging plays off of the ideas that are important to the individuals in that specific area. Remember, if you…
 
Continually Growing Your Luxury Database: The key to a healthy luxury database is constantly building up your referral network. Whether your referrals are coming from past clients, your digital web properties (such as your YouTube channel), or from other real estate professionals in your network, it’s important to look for referrals from a variety …
 
Why Addressing Every Square Inch of a Luxury Property is Important: In the world of luxury real estate, one of the most effective ways to set one property apart from the rest is to properly stage the home — and partnering together with an experienced luxury home stager is the key to professionally showcasing the property and unlocking the home’s tr…
 
How Different Generations Use Technology: When it comes to pointing out the differences between Millennials and Gen Z versus Gen X and Baby Boomers, technology is usually one of the biggest differentiators. Younger generations grew up with the technology we use today, or at least comparable, earlier versions of it. While it might take older generat…
 
Four Different Types of Loyalty: Barry explains that there are four different types of loyalty that can be split into two different categories: transactional loyalty and relational loyalty. Within transactional loyalty, you’ll find two specific types of loyalty. Mercenary loyalty centers around the possibility of someone else being able to deliver …
 
How Andrew Attracts Luxury Home Buyers in the Niagara-on-the-Lake Area: With Niagara-on-the-Lake being recognized as one of prettiest towns in the world, the demand for available inventory is always high. To attract the right buyer, Andrew explains that he wins his listing presentations by tapping into his existing network and database. In fact, 85…
 
Todays guest is steven ross an expert in persuasion. Persuasion is one of my favorite topics because everyday in multiple ways we play persuasion games. According to game theory everything we do is an act of persuasion---we do this at work, at home, with our kids and with our partners. For most of us---trying to get another to see the world as we s…
 
Where to Start with Lighting and What “Lit Correctly” and “Dim Correctly” Means: With lighting design, Lynne always starts with the lifestyle of the client, regardless of whether she’s starting from the ground-up or retrofitting an existing home. From her experience In Florida, Lynne often sees her clients replacing burnt out bulbs with light bulbs…
 
Today on the show we bring on Tyler Whitman of the hit show Million Dollar Listing. We discuss why you need to be a hyper local expert in your market. We dig into the type of expertise you must develop to differentiate yourself and why differentiation is the difference between winning and going hungry.…
 
What C3 Stands For and John’s Marketing Vehicles: C3 stands for Character, Culture, and Commitment, which are the three things John Simmons and his partner, Jesse Laner, focus on. What makes C3 different from other agencies — and one of the reasons why John is able to so effectively get his company’s message out in a competitive environment — is th…
 
Getting rich is rarely about being the smartest person in the room nor, is it always about taking gigantic risks and betting it all on black. More often than not, its about being in the right place at the right time and recognizing that the world is shifting beneath your feet. That's why the "luckiest" entrepreneurs often have a very diverse group …
 
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