18. How Top Workplaces Create Winning Cultures, Part 1 (Recorded Live)

The Great Retention

In today’s episode, John Duisberg is joined by Katie Cox Branham, VP of People at Salesloft, Donald Knight CPO at Greenhouse Software, and Jeff Perkins, Former CEO of ParkMobile for The Great Retention’s Live Event “Purpose Driven Leadership.”

They talk about what Purpose-Driven Leadership is and why it matters, how they are achieving this in their companies, and making it sustainable. Their discussion also gives the audience a look into the future of leadership.

About Katie Cox Branham

Katie is the Vice President of People at Salesloft. After taking the reins to lead Salesloft’s People Ops in 2020, she helped design and execute Salesloft’s hybrid workplace model amid massive company growth. With employee headcount more than quadrupling since she joined the then-200-person team in 2018, Katie leads a growing team that recruits the best and brightest talent, guides the entire employee experience, including onboarding, training, and leadership development, as well as focuses on designing industry-leading perks and benefits. Her background includes 10 years of experience in human resources, recruiting, and employee engagement roles. Katie earned her BBA from Valdosta State University.

About Donald Knight

Donald Knight is Chief People Officer at Greenhouse Software. He leads with a people-first mentality hoping to unlock the potential of Greenhouse talent globally. With a laser focus on the connection between people and the processes that serve them, Donald and his team create proximity by building bridges focusing on enhanced experiences that nurture culture and develop people. In his role leading the People team, Donald works to help Greenhouse create an environment for people to do the best work of their lives. He is responsible for providing global strategy and leadership in developing, overseeing, and administering people programs. With expansion top of mind, the team delivers a scalable people strategy that enables the organization to expand globally. Before Greenhouse, Donald served as Senior Vice President of Global Talent for Edelman. He helped shape the HR brand as a proactive, insightful, and collaborative solution provider in this role. Donald has held numerous senior leadership roles for Southern Company Gas, a subsidiary of Southern Company (NYSE: SO), and the Defense Commissary Agency.A native of Virginia, Donald holds a bachelor’s degree in criminal justice from Virginia Commonwealth University and a master’s degree in human resource management from the University of Richmond. Donald is also a graduate of the project leadership program at the engineering school of Cornell University for business executives. He and his family reside in the Greater Atlanta area.

About Jeff Perkins

Jeff Perkins is the former CEO of ParkMobile, the #1 parking app in the U.S. with over 40 million users. During his five-year run at ParkMobile, he helped grow revenue by 233% resulting in the successful sale of the business to EasyPark Group. Prior to ParkMobile, Jeff was the CMO of QASymphony (now called Tricentis) where he helped establish the brand and grow revenue by 500% over a three-year period, leading to a $40 million Series C with Insight Venture Partners. He also has held senior marketing leadership positions at PGi and AutoTrader. Jeff started his career grinding it out in the NYC ad industry at Saatchi & Saatchi. His experiences range from traditional to digital, B2C to B2B, and agency-side to client-side. Jeff’s work has earned him numerous accolades including the Atlanta Business Chronicle’s MAX Award for marketing excellence and the Technology Association of Georgia's Award for Marketing Executive of the Year. Jeff received his BA from American University and MBA from Emory University’s Goizueta Business School where he is now an adjunct professor. He is a frequent contributor to several marketing publications and a speaker at many industry events. His book, "How Not to Suck at Marketing" was published by How2Conquer in 2021. When he’s not working, you might find him riding his Peloton bike or attending a Bruce Springsteen concert (he’s been to 32 so far). He lives in Atlanta with his awesome wife (also a Goizueta grad), two adorable daughters (ages 11 and 14), and two poorly behaved-rescue dogs.

FOLLOW ON LINKEDIN

• Katie Cox Branham: linkedin.com/in/katie-cox-branham-2b9a5244
• Donald Knight: linkedin.com/in/proximityknight
• Jeff Perkins: linkedin.com/in/jeffperkins1

CREDITS

• Theme Music 🎵DPMusic from Pond5.com
• Produced by ChatWithLeadersMedia.com

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